Today’s healthcare insight professionals are under enormous pressure. New technologies (AI, machine learning, data science, advanced analytics), privacy laws and pricing hurdles are challenging traditional norms. Insight leaders are calling for
EVOLUTION
.
We know that our profession adds enormous value and is irreplaceable - not even by a million bots. We are the
tactical guides
;
solutions experts
;
data translators
; and
minefield navigators
. We know our stakeholders’ mindsets and decision drivers better than anyone else because we understand
why
they behave.
