We are delighted to introduce our readers to one of our latest clients REC Watches.
In 2014 fellow Danes Christian and Jonathan, two childhood friends, decided to merge their two passions for cars and watches and create something unique around these two obsessions.
The concept behind REC is simple as there is no made up storytelling behind the brand, rather the storytelling is built directly within the watches as we incorporate components of automotive icons within our watches.
The result is automotive watches unlike any other. Adding these small components within the watches creates a natural side effect as every watch truly unique, furthermore each run of watches is naturally limited due to the recycled automotive components.
For each line of watches we create a unique design, as we strive to encapsulate all the design references from the particular car and boil them down into a watch design. Our goal is to create something that not only speaks to the enthusiast of the particular icon but also is an interesting watch in itself speaking to a broader spectrum of automotive enthusiasts.
