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Hello Colleagues,
There is much is the air regarding NAR settlements with continued questions from consumers, clients and among our own colleagues. The National Association of Realtors realized a loss of 25,000 members in December. This is a drop in the bucket considering their 1.5M member base. That number would have been 25,001 if I had the option to not be a member, what about you?
While membership in NAR may not be required directly by NAR, it is generally required by at least one of the other facets of our industry that are crucial to our business, whether the brokerage, board/association or MLS service. At least one channel in the mix often requires NAR membership.
The National Association of Realtors has effectively cuffed a considerable amount in our industry with required NAR membership to have access to livelihood channels of our industry. With this being the case, it seems very safe to assume the only reason NAR membership hasn't hit far higher reduction in membership base is simply due to lack of choice NAR has secured with seemingly the intention to ensure a continued revenue stream from realtors.
It appears "transparency, competition and choice" NAR so readily cites as their mantra for consumers is rather met with a cease and desist order by NAR when realtors seek the same, which is what just happened in Phoenix, Arizona. MLS alternative "MLS Choice" opened its doors to offer an a la carte menu of multiple listing service program levels and services realtors could chose from based on an individual basis to be successful. The rub = membership with the National Association of Realtors was not required to be a member. NAR appears actively focused on extinguishing the existence of MLS Choice.
As shared by Lesley Munchow, General Counsel of the National Association of Realtors in justification of their cease and desist order to MLS Choice "This is a matter of maintaining standards for the Realtor brand as we always have and will continue to do." Let's unpack that.
As far as I understood when first joining the National Association of Realtors, it was about elevated integrity and ethics, which I was fully on board with. With an immediate past president stepping down from sexual harassment charges and little support as far as I can tell from the association - now or ever - is that really what this association is about? Curious whether our membership fees paid his attorney fees.
Does most of the general public really know there is a difference between a real estate agent and a realtor, anyway? IMHO, the National Association of Realtors has failed to educate consumers on multiple facets to introduce higher levels of transparency as well as elevate member realtors in the eyes of consumers or represent realtor interests, particularly in these settlements.
IMHO, NAR has also been completely inadequate with providing consistent and detailed information to brokerages and realtors regarding the settlements and changes in our industry. With the public not necessarily aware we are doing the best we can with disparate knowledge being shared, I believe this has sadly opened the door for increased uncertainty and distrust from the general public. The exact opposite of NAR's supposed focus on "transparency."
While NAR cites association focus on "transparency, choice and competition" the three words that seem to better define NAR and their motivations are rather " money, power and control."
I'm very curious to hear your feedback as to whether if you had an option of whether to renew membership with NAR and if you had the option whether you would chose to continue membership. It would be appreciated if you could answer these poll questions below. They can be answered anonymously if desired.
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