JPTearsheet, January, 2021 Vol. XIII No. 1
"Contact is the lifeblood of growth, means for changing oneself, and one's experience of the world.”
― Erving Polster

Have You Reached
Your Ceiling?
While it may have been foist upon us, virtual or online or video meetings have become the business norm as a result of the Covid cluster (fill in the blank) that was 2020.

Make no mistake, there are numerous advantages to doing things this way. From standard business meetings, to one-on-one sessions, to networking events and webinars, there is a lot to like. No travel time, shorter meetings, casual dress, etc., it can be good.

However… like everything else there is a downside. Have we reached our Zoom ceiling?

We’re now experiencing some new terms in the lexicon: Zoom gloom, Zoom or online fatigue, etc. Many of us have begun saying, “Enough is enough!” And we’re not alone.

Some people who have begun studying this phenomenon have likened staring at numerous faces simultaneously on a screen to having a multi-tasking effect on the participants – and this effect can create extreme mental as well as physical fatigue and other detriments.

As Jule Styne composed with lyrics by Bob Merrill for “Funny Girl,” “People who need people are the luckiest people in the world.” And there is science to back this up.

According to a new study conducted at the Massachusetts Institute of Technology, the human body hungers for companionship in much the same way we hunger for food. As reported in Fortune magazine, “Humans may have this innate biological need to see each other. And restrictions, no matter how well intentioned, are messing with it.”

Does this fall into the category of unintended consequences?

Biden his time. The average age of a new president is 55 years and three months.
— The History Guy

On the Go. Even before the pandemic, approximately 65 percent of all fast food sales were “drive through.” 
Fast Company

But who’s counting? The word trivia is plural for the word trivium.

Your mother was right.  The email sign-off that generates the most positive response is some variation of… “Thank you.”

Overcrowding.  Vatican City – which measures .17 square miles – has 5.88 living Popes per square mile. 
— QI

On a clear day… From the Empire State Building’s observation decks, visitors can see as far as 80 miles away into New York, New Jersey, Connecticut, Pennsylvania and Massachusetts.

Feeling a little hungry? More than 110,000 – or one out of six – restaurants have closed permanently or long term due to Covid.

Much Ado About Nothing. After William Shakespeare, 81, of the U.K. became the second person to receive an approved Covid vaccine, the event was called, “The Taming of the Flu.”
The Week

Is there a newsletter
in your future?
If you think a newsletter should be in your future, The JPT Group can help. Download our free digital booklet – Getting Started with Your Newsletter – from the JPT Group website to get some basic questions answered as well as a little inspiration to nudge you forward. Be sure to check out “Something Special” at the end.
Quote of the Month:
“Money can't buy happiness. But poverty can't buy anything.”
–  Unknown

Month of the Month:
Always good for a schmear, today – January 15 – is National Bagel Day.
As a month, January promises to be hot and wet. It’s National Hot Tea and National Soup month. And if you’re still hungry, it’s National Super Supper Month.

Question of the Month:

Who is the only U.S. president to receive the Medal of Honor?

Hint: You might find the answer somewhat rough.

Ads for Sale
According to The Wall Street Journal, marketers are expected to spend $110 billion on digital advertising this year, or 51 percent of the $214.6 billion that is forecast for the total U.S. advertising spending. (The report went out of its way to note that these figures exclude political advertising. We suspect that, if you have to exclude something, anything political would be a good place to start.) 

All you old timers will be interested to note that newspapers, radio, magazines and local television now account for just 21 percent of the U.S. ad market.

Meanwhile, reports that global video-game revenue surged 20 percent in 2020 to $179.7 billion – larger than global movie and sports revenue combined. Speaking of changes, according to Fast Company, e-commerce has now risen to 16.1 percent of total retail sales.

“The most truthful part of a newspaper is the advertisements.”
– Thomas Jefferson

Hard Hitting Lessons
A gridiron MBA? OK, maybe that’s not possible, but see how much you can learn about business from football in my book, Hard Hitting Lessons. The subtitle says it all, “Some not-so-obvious business lessons learned from playing football.”

Most people associate football with learning things like hard work, discipline, teamwork, etc. That’s all very true. But what can you learn about business from football? According to Hard Hitting Lessons, a lot. This book will explain it all – from human resources to strategic planning and more. Yes, there’s a lot to be learned from playing football about business – and even about life itself. 

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