Advising the Country Club Industry in Tennis and Fitness Programming While Recruiting and Retaining
Best-In-Class Tennis and Fitness Professionals
January, 2019
How Much Is Too Much?
It's the age old question: "How often should I be on the court or the floor?" From the Director's viewpoint this question is one of restraint. From the Club or employer's objective, it's an incentive question with much more at stake than most members realize. Finding the right A venue to Revenue is essential. Here's why...

Feature Articles

Taxes on Clubs in the Trump Era

Trump and the Republicans made golf more expensive with the 2018 tax cuts. What's next for clubs, facilities and golf courses?




Composing a Board of Governors to Create Continued Success

Club and HOA by-laws created Boards of Governors decades ago. How should we be composing such governing bodies in the 21st Century?


Opinion:

There's an Elephant On The Court:
Ugly Tennis Parents

A Personal Perspective From Ed Shanaphy
How a small, local USTA junior tournament had much deeper implications and answered a few parenting questions.



Beyond The Baselines To Speak At Tennis Owners & Managers Conference in Orlando
Beyond The Baselines

Ed Shanaphy to speak at the Tennis Industry Association World Conference. 

This year's Racquet and Paddle Conference in conjunction with The Tennis Industry Association and the PGA, is a wonderful opportunity for facility owners and managers to meet, learn and progress the tennis industry.

Ed will be investigating the numerous forms of club ownership and how those various forms of ownership affect programming and servicing members.
Beyond The Baselines | 508.538.1288  | www.beyondthebaselines.com | beyondthebaselines@gmail.com

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