Issue No. 101  January 2018
Equipment and Services for Print & Motion                                                                                WWW.S1GROUP.CA
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Raina and Wilson shoots a beauty spot for Shoppers Drug Mart 

Photographer / Director duo Raina and Wilson shot this beauty spot for Shoppers Drug Mart, produced by the team at Heyd & Seek.

S1 Supplied: Broncolor Para Reflector with the FT HMI, and Kino Flo LEDs

Alvaro Goveia shoots the cover of Wedding Bells

Toronto fashion photographer, Alvaro Goveia, shot the most recent cover for Wedding Bells on the iPhone 8 Plus. 

S1 Supplied: Lighting, Grip and Special FX

Wedding Bells
'Brought To You By' produces video for Walmart

The team from Brought To You By Productions shot this Walmart Toy Academy video for a new section the Walmart's website. Check it out below.

S1 Supplied: S1 Video Van - Interior Package

John Roy & Associates produce video for Canadian Tire

This How-To video was produced for Canadian Tire by the team at John Roy & Associates. Check it out at the link below.

S1 Supplied: S1 Video Van - LED Exterior Package

Steve Wilkie shoots Cardinal Season 2

Toronto photographer shot the key art for the second season of the CTV show Cardinal. The television thriller airs Thursdays at 9pm on CTV

S1 Supplied: Lighting, Grip, Expendables and Truck Services

Keyframe Communications shoots spot for Playmobil

DP David Suddaby and the team from Keyframe Communications shot this ad for Playmobil NHL.

S1 Supplied: S1 LED Truck

Pricing and Negotiating from Wonderful Machine

Craig Oppenheimer details the quoting process for a job shooting exterior and aerial images for a large oil and gas company.

LaCie's New Rugged Drive Can Backup All Your Footage On Location Without a Computer

LaCie's rugged portable drives, distinguished by their bright orange padding, are popular with photographers and videographers who need to backup footage and photos while away from the safety of their desks. Taking that idea one step further, LaCie's new DJI Copilot drive can ingest and back up your media all by itself, letting you leave your laptop at work.

Imatag Uses Invisible Watermarks to Protect Your Photos

Imatag  is a new service that uses invisible watermarks to protect photographs from copyright infringement. With the development of AI technology that can easily remove physical watermarks , more covert solutions could be a solution for photographers looking to identify and prove ownership of copied images online.  Once protected, Imatag will also track your photos on the web. You can use the website to see where your photos are found online and take appropriate action.

The 2018 drone journalism forecast

"One year ago, I hoped to be able to say to you now that drone journalism took off in 2017.  This year, Poynter - along with the National Press Photographers Association, The Drone Journalism Lab at the University of Nebraska and DJI - taught nearly 400 journalists how to legally and safely fly. But the never-ending flow of local and state restrictions and the slow response of the FAA to airspace waiver requests keep drones from being the daily tool they can be. There is reason to believe 2018 will give those of us who are licensed drone pilots more freedom to fly."

Store More: Portable and Desktop Storage Solutions

PDN have put together a list of the best storage solutions currently on the market. There's something for everyone. Check out the best from GTech, Sandisk, Seagate, LaCie and more.

8 Photography Trends You Should Be Aware of in 2018

"Over the past few years, photography has advanced due to the different technologies that have been made available. I have been keenly following different trends in photography and one that has been interesting to me is the way smartphones have helped offer a wide array of photography options."

Authentic content is in: 2018 photography trends fuse reality and creativity

Photography has long ditched the trend of business-suit perfection  for images of people that could have come straight from our social media feeds , but 2018 could mix the trend toward authenticity with an opposite but equally dominant trend: Creativity. As 2017 comes to a close, stock photography companies tally data from the previous year to predict what imaging styles are going to dominate in the next year. The reports help not just stock photographers but photographers, videographers and other creatives in a number of different disciplines pinpoint what will help their work make an impact on viewers.

Profoto B1X Location Kit (Two Light)
"Profoto's latest fast battery powered monolight"
The updated version of the popular B1, these lights are the ticket when you need battery power or fast and simple. Able to deliver up to 325 full-power flashes, fire up to 20 flashes per second, full TTL capability and HSS up to 1/8000s with the optional AirRemote TTL. A powerful strobe for location shooting is a convenient 2 light kit.
Profoto D2 1000w Air TTL w/ optional Quartz Flashtube
"Worlds Fastest Monolight"

Improving on the much loved D1 1000w monolight, the D2 is no ordinary mono-light. Freeze movement with flash duration's up to 1/63,000s, quick burst flashes up to 20 per second and control it all manually or via TTL. At S1, we added the optional 1000w Quartz flashtubes for faster recycling and reliability for faster shooting. Try it out on your next rental!
Profoto A1 AirTTL-C (Canon)
'The Latest in On-Camera Strobe'

This new on-camera flash is unusual as it can be used on and off the camera, as well as work seamlessly with the rest of the range of Profoto lights. It has AirTTL and HSS ready which means it can be used along side other Profoto lights with the built in Air Remote. Get up to 350 full power shots on one Li-Ion battery charge. Recycle full power in 1.2s: the fastest of any speedlight. Included and optional modifiers allow let you shape the light to your situation, and the LED modeling light helps you frame before shooting. Optional lighting modifiers make this the latest in On Camera Strobe.
Profoto Dome Diffuser for A1

Quickly attach the Dome Diffuser to the A1 for a softer light that spreads more. Creates a soft yet crisp light when used directly on the subject.

Profoto Soft Bounce for A1

No wall around to bounce off of or the colour is not right? Click on this soft bounce on the A1 for a soft flattering light in any situation. Folds away for easy transport.

Profoto OCF Magnum Reflector for B1X, D1 or D2

This small portable version of the Magnum increase output up to 2 f-stops and is great for throwing light over a long distance. Get a 40-80° spread when used with the B1X, D1 or D2. 
Profoto OCF Zoom Reflector for B1X, or D2

This compact and lightweight reflector is perfectly paired with the B1X or D2. Adds up 1.2 stops of output and has a spread ranging from 55-85°.

Profoto OCF Beauty Dish White

Don't want to carry a metal beauty dish around on location? This collapsible white beauty dish creates that classic look without the weight and bulk. Pair it with the B1X on your next rental!

Artist Nan Goldin Joined Instagram

Christmas came early for fans of contemporary photography: earlier this month, Nan Goldin  joined Instagram. Though her account,  @nangoldinstudio , got off to a slow start on December 13, when she posted a photo from 1992 (maybe she forget to tag it #WBW), it has since picked up steam, with  cleverly  cropped  details  of European paintings and newer images in her signature, candid style, from a pastoral scene of a couple embracing  to a photo of the back of her own head .

Kodak announces its own cryptocurrency and watches stock price skyrocket

There's a growing list of companies that have added language about blockchain or cryptocurrency into their names and mission statements, and it makes sense. Companies that do so see their stocks rise in value afterward. The latest company to jump on this trend is, unexpectedly, Kodak, which just launched its own KodakCoin , a cryptocurrency for photographers. As soon as the news was announced, Kodak's stock (KODK) jumped up , and as of this writing, its stock price is $5.02, a 60 percent gain.

Pantone Colour of the Year 2018 has been announced

Pantone has announced its Colour of the Year 2018 is Ultra Violet, or Pantone 18-3838 TCX. Unveiled in The New York Times, the announcement is based on in-depth research, trend forecasting and analysis of current culture.
"The colour we select to be our Pantone Colour of the Year is one which we think best communicates what is taking place in our global culture at a moment in time," says vice president of Pantone Laurie Pressman in an interview with Pixartprinting. "A colour we see crossing all areas of design that serves as an expression of a mood and an attitude on the part of the consumers." The colour, Laurie says, is "reflective of the collective mindset... the popularity of a colour is symbolic of the age we are living in."