It is always important to keep learning and challenging yourself. Education is often the answer to problematic situations.
In 2020 (I think; dates and times are fuzzy in a COVID world), I was introduced to the Mike Michalowicz book, The Pumpkin Plan. It resonated with me and my long standing "not all business is good business" mantra. I am also a sucker for a practical, common sense focused business approach (also like his Profit First book) and his books fit the bill!
In 2021, I decided to make the investment in taking a deep dive into the Pumpkin Plan strategy. I started on the journey to become a Pumpkin Plan certified strategist. The training and process has taught me a great deal that can be applied to an audiology practice, especially as it relates to managed care, pricing, marketing and who and what is YOUR unique offering and pumpkin!
I completed my certification in December and can now say I am a certified Pumpkin Plan Strategist! Looking forward to the opportunity to share what I have learned and the resources now at my disposal with audiologists everywhere! I am adding some of the principles to this year's training events.
Now I am onto my next educational journey: AAPCs Certified Professional Medical Auditor Course. Excited to build on my DIY audit base and learn the real ins and outs of utilization review and audit. My hope is that this knowledge lets me help all of you avoid the potential pitfalls ahead.
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