January Newport News

Newport News

January | Vol 2 Issue 01

Better Days are Ahead for Hoteliers Insights From Tracy

I read an article by the COO of another hotel management company this morning in Hotels Magazine about the state of our industry.

Faces of Fun

Spreading holiday cheer at Cape Fear Valley Health in Fayetteville, NC with Michelle Williams and crew.

What's Trending in Sales?

Remember 2019 travel...Just barely! A little reminder of hospitality trends from Laurie with actionable ideas you can use right now.

January Upcoming Events

1/26 – NHG Diversity Call 11:00am

1/27 – Eats & Education 12:00pm (note change)

Treasures Found

Hilton Garden Inn Columbia is too unique with their 2sday offers. It will be the Twos Day of the century on 2.22.2022. Opportunity is knocking for offers. "$222 for 2 nights stay and 2 cocktails for $22." To #copythat idea see this month's Social Media Playbook with ideas and graphics to use.

February's: Touchpoint

Submit Your Best Catch: Form

eComm's Digital Blueprint

Social Media Playbook February

Discover ideas for engaging content with our pre-designed graphics and trendy topics of real interest to your audience. Extras this month are 2sday promos, wedding post series (sneak peak below) & premade Animoto videos. Let's get posting!

Did you know?

Hotels who opted into – 12 Days of Holiday Cheer post series had an average increase of 60% in organic reach.

Our most successful ad – I'm dreaming of a Holiday Rate racked in reservations + reach with less than $50 in ad spend.

Best Practices & Tips

January's topic "Photo Usage – Social Media" *Marriott hotels pay close attention to newly rolled out do's & don'ts for posting Olympic content.

Our Top Picks: Brand Highlights To Drive Bookings

Hilton: Trending Pet Friendly promotions
Marriott: Weddings Co-Op Marketing Program
IHG: Newly enhanced Custom Photo Galleries

Download Playbook

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Hotel Spotlight

Discover the Hampton Inn Pittsburgh University/Medical Center close to 3 universities and 3 hospitals including UPMS Magee-Womens Hospital the state's renowned birthing center.

Hey, You!

11 year NHG vet Michelle Williams, Area Director of Sales loves the color red, fav food is dessert (life is short), browser of recipes to refabricate, latest laugh driving to sales visits with her holiday costume's wig on! Life mantra, "It is well with my soul."

The Williams Family! 2 Sons & 2 Grandbabies!!

Q4 Results

Goodwill <3

Revenue Generation (RevGen)