Issue #15
Dear Customers:

Here’s the latest edition of Johnstone Supply’s In Focus.

This week, we’re focused on more opportunities to improve service profitability.

We begin with a reminder of how service performs financially from a “national average” perspective. Then we look at three timely products and the potential incremental revenue from offering and selling them.

This is all based on the following premise:

Every time you interact with a customer, you have an opportunity, maybe even an obligation, to ask if they want to learn about products that can improve their comfort, safety, and energy efficiency. Many will say yes.

Service technicians that have earned your customers’ trust, can be very effective at generating incremental business by educating customers and informing them on the products our industry has to offer.

You should consider stocking service vans with system-enhancing accessories that can be installed while performing service calls. When you’ve reviewed today’s materials, we think you will agree.

You should expect follow-up on today’s In Focus from your Johnstone Supply Territory Manager. They will be happy to discuss this in detail and answer any questions you may have.

I appreciate your time this morning.
Craig Coletti
Johnstone Supply - Director of Dealer Development
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