Target the Right Customers for Irrigation Upgrades
The older the irrigation system, the more likely it is to need water-efficient upgrades. Smart Irrigation Month is a great opportunity to connect with clients to get their systems updated.

When you're super-busy, target which irrigation upgrades to sell:
  • Focus on upgrades that are fast and easy to do, typically part of a normal "mid-season check-up".
  • Choose clients who take pride in their landscapes and who will listen to your technicians' recommendations.
 
Here are some profitable, easy retrofits:
  • Adding or replacing a rain sensor
  • Changing spray nozzles to rotary nozzles
  • Adding high pop heads instead of risers
  • Controller panel upgrades / WiFi modules
  • And more

The Team at Aqua-Flo Supply
Aqua-Flo is Hiring! Check Out a List of Our Open Positions
Know a friend or family member who is looking to build a career with a fast-growing landscape / irrigation industry leader?

We're hiring for many positions throughout Southern California. Visit our website or click here for more information.
A Sound Strategy for Growing Your Business: Outdoor Audio
You need another way to get back into customers’ yards. Customers want the latest solutions to enhance their outdoor space. Audio is the answer.

The Hi-Fi Residential Landscape Audio System involves low-voltage electric, so it’s already in your installation wheelhouse. By adding audio to your offerings, you can offer customers a complete package of outdoor solutions: lighting and sound. And because it’s from Vista Pro, the leading manufacturer in outdoor lighting, you can count on quality construction and lasting performance

Now, Sound by Vista is introducing a modern, feature-packed audio system at an amazing value — all powered by the VSSL A.1 amplifier with native streaming that will be music to your customers' ears. Give their outdoor space, and your profitability, a boost with the first real outdoor solution for sound. Download the brochure for quick reference. Ask us to schedule a demo with the Vista rep.
3 Ways to Drive Client Interest in Irrigation Upgrades
Water use peaks during hotter weather. Now is the perfect time to start marketing irrigation upgrades to your customers.  Systems that are more than 5 years old will benefit from upgrading to new technology in sprinklers, nozzles, sensors and controllers. 
  
1) Leverage Smart Irrigation Month.  This industry-wide initiative is designed to help consumers understand the importance of water efficient upgrades. Download FREE Social Media marketing tools from the website. 
  
2) Increase awareness with proven marketing tools. Send postcards or emails to current customers promoting upgrades like rain sensors, upgraded nozzles and smart controllers. Include tip sheets with your monthly invoices. Develop a simple "irrigation system audit checklist" to note specific recommended upgrades during service calls.

3) Educate customers on the benefits. Customers will buy upgrades when the benefits are clearly explained to them. Upgraded systems save time, water and money and provide property owners with greater control and peace-of-mind. Plus new upgrades get the system into top condition, avoiding the potential for future service hassles.  Be sure to note that new WiFi controllers provide the convenience of irrigation system management and monitoring from anywhere in the world. 
Irritrol Updates Industry's Most Popular Wireless Rain Sensor
Irritrol announces an update to their well-known wireless RainSensor™ models. The enhancements to the refreshed sensors include a hardware upgrade that internalized the receiver antenna. Internalizing the antenna helps mitigate possible antenna damage and gives the receiver a cleaner aesthetic. Furthermore, the receiver overlay and product packaging have been refreshed to better align with the designs of several other Irritrol products.

All RainSensor setup procedures and operations are unchanged with these upgrades. Additionally, all model numbers and pricing are unchanged. To learn more, visit www.irritrol.com.
Rain Bird On-Line Training Resources - including in SPANISH
Turn downtime into a productive time growing your team's knowledge and confidence. Become more productive with new on-line training classes from Rain Bird.

Discover courses that can help your team members diagnose and repair common system failures, learn system design and hydraulics and work with sophisticated decoder and central control systems. Registration for all classes is online.
Customers Say "Yes" After a Landscape Lighting Demo
Demo installations are a quick and effective way to turn existing clients into lighting buyers. Typically 80% of customers who demo end up buying. Ask a current client if you can light up a small area of their landscape, and then watch the sales magic happen. 

Set up demo lighting when you're already on site performing other services. It will take just a few minutes to position a few fixtures to demonstrate lighting effects.
  
Focus your demo on an area the homeowner sees every evening. Rather than trying to light the entire yard, demonstrate in a concentrated area. Some contractors call this a “snapshot.”

Leave the demo lighting in place for several days. Give about a week for the homeowner to enjoy the effect. They'll grow accustomed to the lights, and will miss the demo when you move it to the next site.

Provide literature when you set up. The homeowner will review these materials before your next visit.

Follow up for feedback. Ask what they like and don't like. Ask questions to gather ideas on how to tailor your final proposal to win the project.