Celebrate June Dairy Month on Social Media!
There is so much to celebrate during the Month of June, and many great opportunities to amplify your dairy promotion efforts is on Social Media.
Celebrate World Milk Day 2018
World Milk Day is June 1, 2018. The Raise a Glass Campaign is an easy way we can connect with consumers and invite them to join the celebration with milk. Share stories about the goodness of milk and the people who produce it.

Each one of us can raise awareness on how nutritious milk is for all ages. Our neighbors can celebrate the dairy community and support the livelihood of our Wisconsin dairy farmers worldwide! Organize your own #WorldMilkDay event and share your love for milk and dairy farmers by joining the global social media conversation!

Use the #WorldMilkDay and #UndeniablyDairy hashtags and be sure to tag @DairyFarmersofWisconsin and @AmericasDairyland
June Dairy Month Social Media Assets
Social media is a great avenue for driving traffic to June Dairy Breakfasts and other dairy promotion efforts. Share some social media elements to utilize on your channels. 
June Dairy Month Trivia- 30 Days’ of Trivia
We have 30 June Dairy Month trivia graphics available with an answer key for you to use on the radio, through interviews or on social media. Engage with consumers and grow their knowledge of dairy! Encourage them to learn more at HoorayWisconsinDairy.com or on WisconsinDairy.com . Consider a contest and give away tickets to your breakfast or test your knowledge with June Dairy Month Trivia and enter the Hooray Wisconsin Dairy Sweepstakes . 
Social Media Graphics
There is a total of four social media graphics built for you to use on your social channels. One of the images can easily be used as a cover photo on your promotion group's Facebook page. The other three can be used as images to post with your breakfast or June Dairy Month content or event information.  
Content Copy 
Facebook content can be hard to create at times. Here are 5 basic posts to get you started:
  • The countdown is underway as we celebrate June Dairy Month in America’s Dairyland. Mark your calendars for __date and location__ and enjoy a delicious breakfast, hands-on learning and endless fun, brought to you by __your CDPG group name__! {be sure to include the link to more details}

  • Rise and shine, its breakfast time! The coffee is brewing, cows are fed, and the food is cooking. Just minutes away from kicking off the __title of your event__ at __your event’s name or farm name__!

  • Breakfast is officially underway! We're serving from __event times__, so don't miss your chance to celebrate June Dairy Month at __farm name__

  • Breakfast on the Farm would not be possible without the support of our incredible sponsors. This year’s sponsors include: __list sponsors__ (be sure to tag your sponsors if they have a social media presence)

Be sure to include a thank you after your events:
  • The __event committee name__ would like to thank each of you for helping to make the __event name__ a huge success. A special thanks goes to our host farm, __list farm name and family members__. The dairy celebration doesn't stop here. Visit HoorayWisconsinDairy.com to find more fun events happening throughout Wisconsin all month long. 
Utilize a variety of hashtags or tags for your posts:
  • @Americasdairyland
  • @DairyFarmersofWisconsin
  • #UndeniablyDairy
Additional social media ideas:
  • Feature the farm family members
  • Provide a brief bio or a couple sentences highlighting their role on the farm and what they look forward to as host
  • Have a countdown 
  • Create 1-5 posts highlighting what the breakfast has to offer 
  • Create short videos of “behind the scenes” or “set up/prep” for your breakfast, highlighting the people and projects that make the breakfast happen. 
  • Create a custom hashtag for your event so you can encourage attendees to share photos on their social channels.
  • Highlight your sponsors. Generate a post and tag your event sponsors on social media for an easy way to highlight their support in your promotional efforts.
  • Share a JPEG of your ad or poster with your sponsors as well as community organizations like the chamber and local newspapers to post on their social media channels. Ask them to tag your event or page to show support. 
  • Post real time photos or Facebook live during your breakfast to share what is happening.
  • Share content from Americas Dairyland and Dairy Farmers of Wisconsin
If you have questions about this June Dairy Month email or would like more information, please contact Laura Wilford, [email protected] , 608-203-7211.