Grower-Owner Newsletter

June 2026

WELCOME


As valued grower-owners of our co-operative, your interests are at the heart of everything we do. Through this newsletter, we’ll keep you informed about company updates, market trends, product innovations, and the achievements we’re making together.


This is your connection to the latest happenings across the co-operative, including both National Grape and Welch's, because we are stronger when we're informed, connected and growing together.

New Brix Model Tool

Grower-owners are reminded that recent payscale differential changes have been implemented for Concord and Niagara grapes. These updates will result in lower prices paid for deliveries near minimum Brix levels, with the exact reduction varying based on pool averages for both Concord and Niagara grapes. The changes are intended to encourage higher-quality deliveries and support National Grape’s continued efforts toward long-term supply and demand balance.


To help growers, a new Brix model tool is now available on the Nationalgrape.com under Harvest Program & Sugar Solids Scale. This tool is designed to help model estimated DPP/ton outcomes based on sugar levels. This should be used as a planning and reference tool only. Actual delivery values may vary based on final pool averages.

Regional Updates

Washington

May brought a warm, mostly dry start to the season across Washington, with temperatures running above normal and limited precipitation. Forecasts heading into June continue to favor warmer-than-normal conditions with rainfall predicted to be limited.


Vineyard growth is advancing well, with rapid shoot growth and vineyards moving through the bloom window, with Area 4 tracking roughly 12 to 15 days ahead of the 10-year average in growing degree days this spring. While temperatures dipped into the 30s after budbreak, cold damage appears minimal so far, though impacts may become more visible later in the growing season as vine growth, cluster development, and fruit set continue. Growers are reminded to enter all spray applications into Vineyard Link and contact Kody or Adam with any questions.


Michigan

Several additional cold nights in May increased frost damage across Michigan. National staff currently estimate approximately 75% of Area 3 experienced significant frost damage, though we need to wait for the secondary buds to see how fruitful the grapes are. Vineyards are currently around six flat leaves, with warmer temperatures accelerating growth and bloom is expected earlier than the historical average of June 6. Growers are actively applying cover sprays and herbicides, while staff continue counting clusters as most secondaries have pushed out. EBDC (Mancozeb) may be applied post-bloom but must follow label restrictions (typically 66-day PHI). Captan may be used post bloom but must follow label restrictions AND National policy of a 90-day PHI and limit of 2 applications per season.


Long-term forecasts call for warm, dry weather during bloom period. The Michigan Viticulture Field Day will be held July 29-30, hosted by the Michigan Grape Society.


Tri-States

May conditions across the Tri-States remained wet, with temperatures near average and roughly 4 inches of rainfall recorded, similar to last year’s wetter-than-average season. Current lake temperatures remain slightly above average, supporting Dr. Terry Bates prediction for bloom to begin around June 9. Staff is also receiving reports of the start of wild grape bloom in many areas throughout the growing region.


Disease pressure is elevated due to frequent rainfall, particularly for Phomopsis and powdery mildew, making strong pre- and post-bloom spray programs especially important. It is important to remember that the use of products containing EBDC (manzate, mancozeb, penncozeb etc.) is no longer restricted to pre-bloom only. Please use those materials according to the state, federal and label specifications. Having effective materials in your pre-bloom and immediate post-bloom sprays will help protect your crop from this strong disease pressure. In addition, growers should also monitor insect pressure from pests such as leafhoppers, Japanese beetles, or rose chafers, with pre- and post-bloom sprays where needed. Growers are reminded to enter all spray applications into Vineyard Link.


Finally, local field staff will be out and about flying drones around bloom timing throughout the region. If you see one of us, or the drone, feel free to stop by and say hello.


Key Dates (All Regions)

Learning Series on Building Financial Acumen with TJ Gordon, CFO: June 1

Post Board Meetings:

– Washington: June 4

– Michigan: June 8

– Tri-States: June 9

Crop estimates due: July 20, 2026

Marketing Agreement changes deadline: August 1, 2026

Grower picnics:

– Washington: June 18

– Pennsylvania: July 21

– New York: July 28

– Michigan: August 10

Spray records due: August 15, 2026

My Records & Vineyard Link


Access to My Records is now Single Sign On (SSO) using your new credentials (NG-FirstName.LastName@welchs.com). Users with access to multiple marketing agreements will see a new, combined view of all related entities.


Vineyard Link (2026 Crop)

Vineyard Link has replaced the Vineyard Care Journal as the required platform for pesticide records and crop estimates.  


Support is available:

Marketing & Business Updates


Grown Here. Made Here. Shared Here. Brand Campaign

The Welch’s brand campaign featuring the Kilian family in Washington is already generating strong positive feedback and has delivered more than 23 million media impressions, supporting our strategic goal of relaunching Welch’s as a Better-For-You brand.


Welch’s Sparkling is also launching a summer campaign tied to America's 250th Anniversary celebration, featuring ads with Charlie Cheersman, influencer partnerships and seasonal storytelling designed to drive awareness and celebrate key summer gatherings like BBQs, Memorial Day and 4th of July.


Keep an eye out for our special 250th bottles in stores and scan the QR code to explore a celebratory landing page spotlighting two of our veteran grower-owners, and featured summer-ready recipes you can recreate at home. 


Director Spotlight, Andrew Nichols (Area 1)

Enterprise Employee Spotlight:

Clint Nelson, VP of Grower Relations

Introduction

I’m Clint Nelson, Vice President of Grower Relations. In my first year with the company, I’ve focused on what matters most in this role: listening to and learning from our grower-owners.


My career has been rooted in agriculture, working alongside farmers and learning from leaders in viticulture and vineyard operations. Those experiences have reinforced my belief that the best solutions combine practical farm experience with sound science to improve quality, efficiency, and long-term profitability.


Outside of work, my wife and I are raising five children under the age of eight, including two sets of twins. Our home is full of energy, teamwork, patience, and plenty of Welch’s grape juice. It serves as a daily reminder of what we can be accomplished when people work together toward a shared goal.


How does your role support the grower-owners and the cooperative?

My role is to help strengthen the connection between our cooperative and the growers who make it possible. That starts with being present, walking vineyards, hearing directly from you, understanding what is working, and paying close attention to where we need to improve.


As a member of the Executive Leadership Team, I take seriously the responsibility of making sure grower perspectives are heard, understood, and represented when decisions are being made. Every decision should be considered through the lens of how it affects your farms, your families, and the long-term health of the cooperative.


You should expect to see me in the field more often, working alongside National staff, listening to feedback, and helping turn that feedback into action. My goal is to make sure our support is practical, timely, and useful to growers.


It is an honor to serve this grower-owned cooperative. This organization was built over many decades by generations of families who believed in something bigger than themselves. My commitment is to listen, stay connected to the farm, and work with you to protect and strengthen this cooperative for the next generation.

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