June 2025

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Annual Conference Showcases New Energy and Innovation

Day Two of CARE’s Annual Conference started with global trends and ended with discussion of the challenges ahead and a confirmation of the progress and new energy the industry is seeing.

  • Floor Focus publisher Kemp Harr started the day with a remote presentation on economic trends globally and in the flooring industry, focusing on how consumer trends and preferences are affecting the carpet market.
  • Newly confirmed CalRecycle Director Zoe Heller emphasized the Department’s efforts in moving toward a circular economy, while rebuilding trust in recycling. She acknowledged the good progress that has been made in carpet recycling and encouraged stakeholders to continue the conversation and work together towards the circularity goal.
  • Dr. Gangadhar Jogikalmath of Return to Vendor described the company’s advances in making a mono-material for use in the fashion industry that can be easily recycled, as opposed to the prevalent “Frankenfabric” of mixed-material textiles. This mono-material concept may be possible for carpet in the future.
  • Brian Wilson and Jyoti Agarwal of Reworld discussed the somewhat controversial topic of alternative engineered fuel as part of the carpet stewardship solution.
  • Gensler’s Sarah Templin (pictured) described the intent and development of the company’s Global Product Sustainability Standards. She discussed the multi-year project and how it is changing the design world.


Afternoon sessions included:

  • FUSE’s Geoff Gordon spoke about efforts to improve commercial tile recycling.
  • Russ Delozier of Carpet and Rug Institute gave a lively presentation to remind attendees of best practices in workplace safety.
  • Kate Eagles of the Association for Plastics Recycling presented on efforts around the Global Plastics Treaty.
  • Richard Ludt of IRS Demo described how the company recovers commercial carpet from multi-family residences for reuse and recycling.


At the end of the day, Rachel Palopoli of Tarkett led an open dialogue session for all attendees to speak up. CARE Executive Director Bob Peoples closed the Conference with remarks on the last two days: how new people, new ideas and new perspectives have given new energy to the carpet recycling industry that will carry forward in the coming year and beyond. He also announced that next year’s conference will take place in Chattanooga, Tennessee on May 5 - 6, 2026.


See Conference presentations here.


See coverage of Day One of the Conference in the May e-news.

Bentley Mills Announces Post-Consumer Calcium Carbonate Standard

Bentley Mills, Inc. announced this month that post-consumer calcium carbonate derived from reclaimed carpet is now a standard ingredient across all of its backing systems—marking a major milestone in Bentley’s longstanding commitment to circularity and supply chain transformation. The California-based company is the first U.S. commercial carpet manufacturer to adopt this reclaimed calcium carbonate in all backings as part of its permanent supply chain.


Vetted and third-party certified by SCS Global, the 100% post-consumer recycled calcium carbonate is reclaimed through a proprietary process that isolates and purifies the material from carpet waste, which until recently was considered too difficult to recycle at scale. Working with Circular Polymers by Ascend, Bentley has successfully incorporated this reclaimed material into every one of its running-line backing systems, without requiring customer opt-in, premium pricing or performance trade-offs. The change has already been implemented and is now part of standard production.


The supply chain shift supports California AB 863, a law requiring carpet sold in the state to contain at least 5% carpet-to-carpet recycled content by 2028. Bentley is positioned to meet that threshold and contribute toward LEED® credit eligibility for recycled and circular content.

New Study Shows Path to Increased Carpet Collection

Rolled carpet at CARE drop-off site

The California Carpet Stewardship Program has completed a new study that outlines challenges and opportunities in achieving a critical environmental milestone: reaching a 60% gross carpet collection rate by 2027. This ambitious target, established in the Program’s 2023–2027 Five-Year Plan, would significantly boost the amount of carpet collected for recycling across the state.


The study, conducted by Blue Strike Environmental with support from CARE, synthesizes available data, policy analysis, and extensive stakeholder input from surveys, interviews and focus groups. While gross collection rates have improved dramatically—from 43% in 2022 to a projected 60% by 2027—declining carpet sales pose a challenge. Even at higher collection rates, the total volume of recovered carpet is expected to decrease slightly (from 93 million to 89 million pounds in 2027), highlighting the need to adjust the Program’s targets and formulas accordingly.


CARE public drop-off site collection has emerged as a key success. Since 2012, the number of public sites has grown from 6 to 163, with total collections from them increasing by 112% in the past four years alone. CARE public drop-off sites now account for over 25% of gross collection. However, private site collection volume has plateaued, suggesting that additional data and support in this area is crucial for further progress.


To guide efforts, the study presents eight high-level themes, supported by 40 strategies and 150 specific actions tailored to different stakeholder groups. Key recommendations include expanding the number of drop-off sites, enhancing private collection from retailers and job sites, and boosting data analysis for program optimization.


CARE has prioritized five strategies from the study to build further progress toward the 2027 target and beyond.


CARE will publish the complete study this summer.

CalRecycle Approves California Program Goals and Progress

Public code requires that CalRecycle shall review and may adjust the recycling rate and carpet stewardship program goals based on information included in carpet stewardship plans and annual reports, other information provided by carpet stewardship organizations, and economic and any other relevant information.


In a Request for Approval signed on May 27, CalRecycle found that the current carpet stewardship program goals have successfully supported progress in the program. CalRecycle proposes maintaining the established carpet stewardship program calculation methodologies, baselines, and goals through 2027.


The public discussion document can be viewed here.

AB 80 Passes Assembly

This month the California State Assembly passed AB 80, authored by Assembly Majority Leader Cecilia Aguiar-Curry (D-Winters), to reinforce California’s commitment to reducing carpet waste and promoting circular economy practices. AB 80 has broad support from local governments, labor unions, recyclers, environmental groups, and industry partners, with no registered opposition. The bill moves to the State Senate for consideration.

Work with CARE! Program Associate Position Open

CARE is seeking a highly motivated and organized Program Associate to assist the Program Director, Senior Associates, and Marketing Development team in advancing the California Carpet Stewardship Program's goals. The ideal candidate will provide administrative, operational, and programmatic support to ensure the successful implementation of initiatives that increase carpet collection, recycling, reuse, and remanufacturing across California.


CARE offers an excellent opportunity for an individual passionate about sustainability, recycling, and environmental stewardship to contribute to a dynamic and impactful program.


See the full listing and application here.


CARE Welcomes New Public Drop-off Site

CARE welcomes one new public drop-off site this month:

There are currently163 CARE public drop-off sites servicing all 58 California counties.


In addition to public drop-off sites, CARE works with the recyclers who operate some 220 private collection sites around the state.


CARE supports drop-off sites by providing at no cost:

  • A container for collection
  • Third-party hauling to transport carpet material to recyclers
  • Promotional materials for local government and the hosting facility
  • Technical assistance from CARE staff
  • Ready access to micro grants that support site set-up and collection equipment/infrastructure.

 

To find the CARE-sponsored drop-off site closest to you, visit the drop-off site map. If there is a location, such as a supply house, landfill, transfer station or recycling facility that you feel would work well as a drop-off site for you and other flooring professionals near you, please email CARE with the facility's name, location and business phone number. A CARE staff person will call you to discuss your volume, learn more about flooring professionals’ needs in your area and work toward finding a solution.

Reminder for Retailers: Assessment Compliance

Retailers are required by law to charge the current carpet assessment to all customers in the state. CalRecycle periodically inspects retailers to check current practices. To ensure compliance:

  • All invoices must have the assessment clearly and correctly labeled as a separate line item.
  • Retailers must purchase carpet from carpet manufacturers in compliance with the carpet stewardship law. See the list on the CalRecycle website.
  • Retailers are required by law to monitor CalRecycle’s website to determine if the sale of a manufacturer’s carpet is in compliance with the carpet stewardship law.
  • Retailers must retain records for three years.

Please see the Differential Assessment page of the CARE website for details.

If you are aware of a retailer that is not in compliance, please let CARE know by completing the Assessment Compliance form here.

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