2019 Washington DC Fly-In Dates Set
Please reserve February 26-28,2019 on your calendar for KBA's Annual Washington, DC lobbying trip. This year we are adding an optional second night in an effort to be more strategic with Hill visits and host a Kentucky reception on the second evening. More on this in the President's Column below.
BLAST FROM THE PAST
DC Fly-In 1995: pictured at center is KBA's then immediate past-President, Steve Newberry.
Hotel accommodations are provided for all KBA member attendees. However, flight reimbursement is only provided for Board Members and Ambassadors.
 
If you are interested in joining us for the DC Fly-In in 2019, please let Chris or Karen know at your earliest convenience.

Chris Winkle
chris@kba.org

Karen Mucci
karen@kba.org


KBA Headquarters: (502) 848-0426
PRESIDENT'S COLUMN
MORE ON THE 2019 DC FLY-IN
Chris Winkle
President/CEO
@kbachris
At the October Board Meeting, the Directors made a decision that I would take a more "hands on" role with lobbying efforts in Washington, DC, at least in the near foreseeable future. After I regained consciousness from a decision that would send me somewhat out of my comfort zone, I forged ahead and started working right away on a plan of action.

I've always believed that in order to accomplish great things, you must first surround yourself with great people. Thankfully a few great people at the NAB were more than willing to help. In fact, they have taken me under their wing and, for all intents and purposes, are coaching me from the sidelines. My first "big game" (if you will) is coming up December 13th, as I meet with staffers from the Kentucky delegation in DC.

I tell you all of this to further explain my strategic and intentional decision to add a second night to the 2019 Fly-In. Having made the trip no less than 10 years myself, it has always been frustrating that by late afternoon the group has dwindled because so many are making the mad dash to the airport. The addition of a second night allows for an undisrupted full day of visits on Wednesday and the potential to host a Kentucky themed reception for our delegation and their staffers. Events such as this allow for a greater ability to have unique and face-to-face relationships with key individuals.

I also want to thank Dale Thornhill for his willingness to serve and assist with the logistics of next years trip. In fact, at the suggestion of the NAB, Dale and I will be making a trip to DC in advance of the Fly-In, to lay some preparatory ground work for the visits. I confidently believe that you will notice a more coordinated and hospitable dynamic when we arrive at the offices in late February.

But all the planning and ground work in the world will not be impactful without you. That's right, the most important part of the trip is your willingness to sacrifice time away from the office and your passion for the issues that are relevant to broadcasters here in the Commonwealth. I would strongly encourage anyone who has never participated in the Fly-In to consider doing so. Please do not hesitate to call or email me with any questions that you may have.

More specific details will be coming soon.

NEWS & NOTES
CONFERENCE EVALUATION DEADLINE
The KBA values your opinion. As a result, we would like to get your feedback on the 2018 KBA Conference that was held October 8-9 at the Holiday Inn University Plaza. Your feedback is greatly appreciated and valued when looking at other conference venues and activities. For your cooperation in filling out this survey, you will be registered to win a $50 Visa Gift Card. This survey must be completed by 4:30pm (EDT November 30th to qualify for the gift card. The winner will be announced on Monday, December 3, 2018.
Thank you!

BFOA HELPS WILDFIRE VICTIMS
The Broadcasters Foundation of America is preparing for another influx of emergency grant applications from victims of the California Wildfires, even as requests for emergency aid from those affected by Hurricanes Florence and Michael are still coming in each day. Click here for more info.
TRAINING FROM LBS
Today's Three Featured Videos

Kelly Orchard takes live broadcaster questions! In this session:
What are some ways to improve my mindset? 
How can I coach younger reps to move past their selling fears and negative attitudes? 
How do you turn a meeting around when a prospect is determined to be negative?


Gary Moore gives us the five obstacles you must overcome on every sale. Learn how you can prepare for and overcome them to close more business!

Paul Weyland emphasizes the importance of customer education for Auto Body Shops, and provides key talking points for advertising.
UPCOMING WEBINARS
5 Sales Strategies to Increase Your Win Rate in '19
One-Hour, Live SELLER Webinar

TUESDAY, DECEMBER 4, 2018
(11:00 am Eastern/10:00 am Central/9:00 am Mountain/8:00 am Pacific)
OR
THURSDAY, DECEMBER 6, 2018
(4:00 pm Eastern/3:00 pm Central/2:00 pm Mountain/1:00 pm Pacific)

Presented by: Jeff Schmidt
Out with the old; in with the new. This is the time of year to get rid of bad habits, learn new strategies, and get ready to crush your sales numbers in the New Year. So in the spirit of the season, here are 10 New Year's resolutions to set your course for a fierce 2019.
Learn:
• How small changes in win rate net big changes in sales results
• The 4 most important buyer questions you must answer to win the sale
• How to outsmart and outsell your competition
RAB WEBINAR CONNECTION DETAILS

Enter as a GUEST using your FIRST AND LAST NAME.
Audio : over computer or 800-244-2500, PIN 550122#
SUPPORT
Adobe Support: 800-422-3623.

To contact RAB, call 800-232-3131 or email member_response@rab.com .
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The next required monthly test will be Wednesday, December 12 @ 12:07AM (EDT) and will originate from WUKY-FM.
ECAST SPONSORED BY:

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KENTUCKY BROADCASTERS ASSOCIATION STAFF:
Chris Winkle, President/CEO

Karen Mucci, Director of Member Services

Liza Livers, Administrative Assistant

Lisa Gross, PEP Coordinator
pep@kba.org
Our PEP Sponsors...
Chris Winkle
KBA President/CEO
Marti Hazel
KBA 2018 Chairperson