March 7, 2019
KBA NOW ACCEPTING SCHOLARSHIP APPLICATIONS
KBA High School Senior Scholarship #memberbenefit
This high school senior scholarship is a post-secondary partial scholarship program for children of employees of Kentucky radio and television stations. In 2019 the KBA will award fourteen (14) scholarship of fifteen hundred dollars ($1,500) each to qualified sons and daughters of employees of Kentucky broadcast stations.  

The scholarships will be used to assist the student in the payment of tuition, fees, books, and room and board. A scholarship committee will review each application and will award the scholarships based on the following criteria:
  • One of the student's parents must be either: (a) a full time employee of a station on the date of the application deadline, or; (b) a part-time employee of a station on the date of the application deadline and has been employed as a part-time employee at the Kentucky station for a period of one year prior to the application deadline.
  • The student must attend full-time a college, university, vocational school, institute of technology, or academy that awards academic degrees or professional certifications.
  • There is no minimum GPA requirement to apply. However, preference will be shown to students who demonstrate good scholastic ability.
  • Extracurricular activities (clubs, athletics, church, community service, part-time employment, etc.) will be considered in evaluating each applicant.
  • Scholarships may be awarded for undergraduate programs.
  • Scholarships are made on an annual basis and are non-renewable.

The deadline to submit applications is Friday, April 19, 2019.

KBA Harry Barfield Scholarship
This year, six scholarships of $2,500 each are available to students who are currently majoring in broadcasting or communications at a college or university in Kentucky. The scholarships are awarded through a competitive application process which includes academic achievement, the recommendation of a faculty member, and extracurricular activities. The scholarship awards are renewable for a second year provided recipients continue to meet specified criteria. Priority consideration will be given to students who are rising juniors.
 
The program, now in its 30th consecutive year, is named in honor of Harry Barfield, the late chairman of the Kentucky Broadcasters Association and manager of WLEX-TV in Lexington.

The deadline to submit applications is Friday, April 19, 2019.

CONGRATULATIONS TO KBA MEMBER STATION, WDNS
WDNS-FM FINALIST FOR THE 2019 NAB CRYSTAL RADIO AWARDS
Congratulations to Alan Cooper and all of the staff at WDNS-FM for becoming a finalist in the 2019 NAB Crystal Radio Awards.  Read the press release announcing the finalists below.
2019 NAB Crystal Radio Awards Finalists Announced | NAB...

Washington, D.C. -- The National Association of Broadcasters announced the 50 finalists for the 32nd annual NAB Crystal Radio Awards. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round...

Read more
www.nab.org
Crystal Radio Award finalists will be recognized and 10 winners will be announced during the We Are Broadcasters Celebration , Tuesday, April 9, at the Las Vegas Convention Center on the NAB Show main stage.
PRESIDENT'S COLUMN
BE AWARE. BE EDUCATED. BE PREPARED.
Chris Winkle
President/CEO
Chris@kba.org
As the statewide tornado drill went out over the airwaves yesterday, it immediately brought the devastating scenes from this weekend's deadly touchdown in Alabama to mind. It also reminded me that we are extremely vulnerable to Mother Nature’s nondiscriminating wrath. Twenty-three people lost their lives this weekend. The single greatest loss of life due to a tornado since 2013 in Oklahoma.

Sharon Tinsley, my counterpart with the Alabama Broadcasters Association, shared the following, “We’re all asking, how do 23 people die in a tornado in 2019? There really only seems to be one answer. If a tornado with winds of up to 170 mph (and maybe higher) cuts across your path, there is no safe place above ground. People died in mobile homes. But, people also died in brick homes… large brick homes. Take a look at the before and after photos below… a brick home and a mobile home in the same photo. Both have been blown completely into the tree line.. Two people in the house took shelter in their bathtub. They survived but, were blown into the trees and found there by a rescue team”.

While unfortunately there remains no technology to capture, contain or disarm a deadly tornado, this does serve as a wake up call for broadcasters around the country to be aware, educated and prepared. We must be aware of the potential forces that could wreak havoc on the communities that we love and serve. We must educate our listeners, viewers and staff of these forces and the immediate protocol to follow in the event of threatening weather. And lastly, we must be prepared. 

As your State Broadcast Association, preparedness begins with a reliable statewide emergency alerting network. I am pleased to inform you that the KBA and engineer Scott Cason are working with Kentucky’s Division of Emergency Management and representatives from KET, to diligently and thoroughly audit the accuracy of the existing EAS plan and infrastructure. All entities are passionately committed to building a system, with dependable redundancies, to effectively and rapidly inform your audience of threatening conditions such as the tornado in Alabama.

Lastly, please keep your fellow broadcast brothers and sisters in your thoughts and prayers. Stations across Alabama and Georgia are dedicating countless hours and money to helping the Red Cross and other entities raise money to support those impacted by this past weekends deadly tornado.

#wearebroadcasters
JIM ALLISON, FORMER 1991 KBA PRESIDENT
RETIRES FROM GEORGETOWN COLLEGE
Voice of GC retiring after 18 years

Jim Allison came to Georgetown College joining the development and fund-raising office thinking he would only be there a few years. On Thursday, 18 years later, Allison will retire. Most will know him from his rich voice reading off the names of...

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www.news-graphic.com
KBA SPRING ROADSHOW REGISTRATION NOW OPEN
Want to take your sales to the next level?

Get Your Swagger on April 29 – May 2
Featuring Kentucky's own, Derron Steenbergen

Surviving to Thriving Sales Tour

Registration Deadline Tuesday, April 23, 2019

Derron brings a breath of fresh air to the broadcast industry with his high energy, jam-packed informational sales tour designed to assist you in your sales goals. The tour kicks off in Pikeville, Kentucky on Monday, April 29 and ends in the Western  part of th e state in Paducah on Thursday, May 2.

This event is not to be missed if you aspire to increase revenue and generate leads and sales like never before! 

YOU WILL LEARN:
·        6 most powerful words in Media Sales
·        The Power of the Plan
·        Stop Using the Fatal Phrase
·        The Big Door to Success Swings on Little Hinges and much more!

ADVANCED REGISTRATION IS REQUIRED -
MUST BE A KBA MEMBER TO ATTEND FREE OF CHARGE

The Swagger Institute specializes in sales and leadership training, motivational speaking and business consulting. Founded by Derron Steenbergen to help the business community break out of the daily grind and regain its swagger. By putting clients first and focusing on relationships, the professional community can find more success that it ever imagined. 
The Swagger Institute can help you and your staff regain your enthusiasm for the work you do, leave you with practical tips for daily victories and help you realize your value to the current and future success of the business community.

or

Email printed registration forms to Karen at  Karen@kba.org
or mail to: Kentucky Broadcasters Association, 101 Enterprise Drive, Frankfort, KY 40601. 
THIS ECAST IS SPONSORED BY
This eCast is sponsored by "Wedding Planning with Pem," a sweet fit for your advertisers.

ARE YOU TUNED IN?

DATES TO REMEMBER
KBA | Upcoming Events

Employees revere leaders who communicate in a clear vision and motivate them to achieve the goals of the individual, and the organization. The challenge for middle managers is you have to manage multiple levels.

Read more
kba.org
APRIL 29 - MAY 2
KBA Sales Training Roadshow

SEPTEMBER 12-14
Small Market Television Exchange (Austin, TX)

OCTOBER 13
Broadcasters Cup Golf Scramble
OCTOBER 14-15
KBA's Annual Membership Conference
HOTLINES
ENGINEERING HOTLINE
KBA’s new Engineering Hotline is up and running. If you have a question for Scott, please call (866) 4KBAHELP.




KBA ENGINEERING HOTLINE
(866) 4KBAHELP
LEGAL HOTLINE
Get answers to your everyday regulatory questions – political, EEO, public file and Kentucky legal concerns. No charges for any questions that can be answered by phone without research.

Call Dawn: 202-256-9551
Call Monica: 513-651-6783
EAS
The next required monthly test will be Thursday, March 21 @ 10:07AM (EDT) and will originate from WUKY.
Print the 2019 KY EAS Schedule by clicking here.
eCast
Did you know you can add all team
members at your station to the eCast distribution list? Simply send a list of all email addresses that need to be added to  kba@kba.org
2019 PEP SPONSORS
KENTUCKY BROADCASTERS ASSOCIATION STAFF:
Chris Winkle, President/CEO

Karen Mucci, Director of Member Services
Liza Livers, Executive Assistant
Lisa Gross, PEP Coordinator
pep@kba.org
Scott Cason, Director of Engineering & Technology
@engineeringKBA
Chris Winkle
KBA President/CEO
David Brinkley
KBA 2019 Chairman
Kentucky Broadcasters Association
101 Enterprise Dr
Frankfort KY 40601
888-843-5221