Membership Newsletter
April 16, 2020
KBA JOINS GRASS ROOTS EFFORT TO SUPPORT LOCAL MEDIA
Earlier this week, in conjunction with the NAB, News Media Alliance, the National Newspapers Association and America's Newspapers, the KBA made the following request for local media assistance, on behalf of our broadcast members, to each of Kentucky's congressional delegation in Washington DC.
The COVID-19 pandemic has shown that when we face our largest challenges, one of our greatest needs is access to reliable news and information. That is why your local newspapers and radio and television broadcasters are critical components to the nation’s COVID-19 response. Yet our continued ability to serve our communities is being undermined by the financial harm posed by the current crisis.

In this moment, local newspapers and radio and television stations are working around the clock, often in dangerous conditions, to consistently get critical and timely information to the public. News publishers and local broadcasters have maintained their operations, provided a wide range of information at no cost, worked to protect employees in often dangerous conditions and – most of all – kept isolated individuals and families connected to their communities.

Unfortunately, the rapid and likely continued drop in advertising revenue from local businesses resulting from COVID-19 is having an immediate impact on publishers’ and broadcasters’ basic capacity to maintain their operations. Unlike many industries, the business proposition for locally-focused media – and local journalism in particular – was challenged  before  the pandemic. That situation has only worsened.

Local news operations are in immediate peril due to COVID-19 and we need Congress to act now.

Ensure the Ability of Local Media to Seek Relief Under the Paycheck Protection Program:  Many local media and news organizations (those with a majority of their audience within a single community or metropolitan area) exist within larger business groups. Regardless of their ownership, they all provide critical information to local communities and have been similarly harmed by the COVID-19 crisis. Local news publisher and broadcaster eligibility for the newly-established Paycheck Protection Program relief must be determined at a local level (based on the local newspaper publisher or station) using a similar framework applied to restaurants and hotels.

Fund Federal Advertising Spending on Local Media:  Local broadcasters and newspapers can provide the federal government with unparalleled reach to provide critical information to communities across the country. Whether it is a singular unified national message or a locally-focused call to action, Congress can ensure that the people have the information they need most by directing current U.S. government advertising campaigns (such as those promoting the Census) to local news and media outlets, and providing the Department of Health and Human Services, the Small Business Administration and other relevant agencies with an additional $5 to $10 billion for direct funding for local media advertising. These ads could carry information on medical resources, status of testing sites, data from the Center for Disease Control, mental health awareness, access to small business loans and other critical governmental information. Advertising spends should be distributed across local media sectors and equitably allocated across large, medium and small communities.
A WEBINAR FOR YOU AND YOUR CLIENTS
"ENOUGH. WHY SURVIVE, WHEN YOU CAN THRIVE!"
A WEBINAR FOR YOUR CLIENTS

WEDNESDAY, APRIL 22 @ 12PM OR 3PM EDT

Once again, both Derron Steenbergen of the Swagger Institute and P1 Learning’s Speed Marriott will come together for an informative webinar presentation,  but this time they would like you to bring your client.

Choose to attend this 45-minute webinar with your client on Wednesday, April 22nd at either 12PM or 3pm Eastern. Both Derron and Speed will provide them with a small business survival guide for success in today’s environment!

As a Member, you and your client can attend for FREE. After the presentation both Derron and Speed will open the lines for a small business Q&A.  Click here to reserve your spot.
AFFINTY X "BETA GROUP" LIVE WEBINARS
Stations who have expressed interest in learning more about digital opportunities provided through KBA's new partnership with Affinity X, should make every effort to join the following webinars:

TUESDAY, APRIL 21 @ 3PM EDT

"How Affinity X partners with media companies for digital success"

Click HERE  to join the live webinar.
THURSDAY, APRIL 23 @ 3PM EDT

"Affinity X: efficiency in process and systems"

Click HERE  to join the live webinar.
"MANY SIGNALS, ONE VOICE UNITED"
We will get through this together because we are Kentucky's broadcasters. Please let us know how we can serve you better during these uncertain and unprecedented times.
WOODSONGS PRODUCES "STAY HOME" PSA
WoodSongs Old Time Radio Hour has produced a :60 second radio spot, titled "Stay In My Old Kentucky Home". This spot is made available (via the link below) to all KBA member stations to air as desired.

RADIO LISTENING UP IN ALL DAYPARTS DURING PANDEMIC
Study: Radio Listening Up Across All Dayparts During...

As tens of millions of Americans enter week two, or three, of working from home, radio continues as a companion even outside the traditional workplace setting. Nearly 40% of those who took part in a recent study conducted by NuVoodoo Media...

Read more
www.insideradio.com
WEBINAR: A BROADCASTER'S GUIDE TO THE NEWLY-AVAILABLE SBA LOANS
On behalf of Pillsbury and the National Alliance of State Broadcasters Associations, thank you for your interest in Thursday’s  A Broadcaster’s Guide to the Newly-Available SBA Loans  webinar. As promised, we’ve included a recording of the webinar, link below, along with the webinar slides. Our presenters would be happy to speak to you about the content of the presentation.

WEBINAR:
FCC ISSUES FOR BROADCASTERS DURING THE PANDEMIC
WITH DAVID OXENFORD
TUESDAY, APRIL 21 @ 2:00 PM EDT
While the FCC building is virtually empty, the Commission continues to operate during the pandemic. In fact, it has issued a number of rulings designed to help broadcasters during the current crisis while continuing to churn out its routine work. On Tuesday, April 21, WBK will present a free webinar with David Oxenford to discuss what broadcasters need to know about what the FCC is doing during the pandemic.

Questions to be addressed include:
  • Can I still contact the FCC, and will they still act on my applications?
  • How does the pandemic affect FCC filing deadlines and the public file obligations?
  • Has the FCC provided any relief for broadcasters?
  • What was that political broadcasting ruling last week?
  • FCC issues you should be considering if you are working remotely.
  • What other actions of importance to broadcasters has the FCC taken in the last few weeks?

The webinar will take place Tuesday, April 21, at 2 PM EDT. Please click HERE to register.
THIS ECAST SPONSORED BY PEM
DATES TO REMEMBER
JULY 15, 2020
9:00 am - KBA Board of Directors Meeting

OCTOBER 11-13, 2020
KBA Annual Conference (Owensboro, KY)

*All times shown are Eastern
HOTLINES
ENGINEERING HOTLINE
KBA’s new Engineering Hotline is up and running. If you have a question for Scott, please call (866) 4KBAHELP.



KBA ENGINEERING HOTLINE
(866) 4KBAHELP
LEGAL HOTLINE
Get answers to your everyday regulatory questions – political, EEO, public file and Kentucky legal concerns. No charges for any questions that can be answered by phone without research.

Call Dawn: 202-256-9551
Call Josh: 502-568-0218
EAS
The next required monthly test will be Thursday, April 16th @ 3:50 am eastern time.

Print the 2020 KY EAS Schedule by clicking here.
eCast
Did you know you can add all team
members at your station to the eCast distribution list? Simply send a list of all email addresses that need to be added to  kba@kba.org
2019 PEP SPONSORS
KENTUCKY BROADCASTERS ASSOCIATION STAFF:
Chris Winkle, President & CEO
Amber Rhodes, Director of Membership & Events
Lisa Gross, PEP Coordinator
pep@kba.org
Scott Cason, Director of Engineering & Technology
Chris Winkle
KBA President & CEO
Julie H. Schmidt
2020 KBA Chairman
Kentucky Broadcasters Association
101 Enterprise Dr
Frankfort KY 40601
888-843-5221