Recently we surveyed listeners about how their listening habits might have changed since mid-March. Your responses revealed that the coronavirus pandemic and subsequent shutdown of some business sectors has affected some listeners a great deal, but others hardly at all. And while some of you say you are listening more to KGOU, a sizeable number say they are listening significantly less.
We looked at the nearly 500 responses and read every comment. Nearly 75 percent say they still tune in at least once a day, mostly by radio, but some online. Many are still mostly at home, and absent their daily commute, they’re listening less and later in the day. Some said they’re listening more to our music and entertainment shows. News fatigue is prompting some to listen much, much less.
But we also saw in your responses what we think of as a silver lining in this cloud: you said you still support KGOU, and hope to get back to a more normal listening pattern soon. You said reliable, trustworthy news coverage is essential, more than ever. And you urged us to keep going, because KGOU matters to you. Thank you for your comments, suggestions, insights, and most especially, your encouragement.
