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COALITION OPINION

SHOW US THE MONEY!
MAJOR CLASS-A SELLER'S ARE NOT HAPPY



The end of last week saw the filing deadline for the Broadcast Incentive Auction Public Notice about the actual procedures to be used in the running of the auction. The sellers came out swinging with, including many of the major Class-A groups which are already in line to a multi-billion dollar payday.  So what gives?  Has not the lure of all of this money been enough to make these qualified sellers play nice with the FCC?  And what exactly has now gotten them to threatened the FCC with legal actions?  It's all about money, simply as that...check out this chart for an example from the filing by major Class-A license holder Local Media Holdings and Venture Technologies, which details what would happen in just one major media market if the FCC formula is used instead of the new proposed "freeze volume formula".  The new formula has been proposed through the filing of the Expanding Opportunities for Broadcasters Coalition (EOBC).  This research is based on the Cramton Expert Report.  


page 8, from the filing  by Local Media Holdings, LLC; Venture Technologies Group, LLC; and, Coachcella Communications.

SO WHY DOES THIS MATTER TO LPTV WHICH ARE NOT AUCTION-ELIGIBLE?  ISN'T THIS JUST THE WINNERS WHINING ABOUT NOT BEING ABLE TO HAVE EVEN A GREATER UNFAIR WINDFALL?

I really wish I could report the story the way the headline above reads, as I personally feel the pain from it myself, and know most of you LPTV licensees do also.  But here is the TRUTH!  Greenhill 1.0, the estimated closing bid pricing, showed us that the auction-eligible Class-A's, some less than 5% of all LPTV, could be receiving as much as $5 Billion in actual final pricing for their spectrum.  In Greenhill 2.0, estimated opening bid prices, we saw this number inflate 10X like all other opening bids to $50 Billion.  
And now with the proposed Freeze Volume Formula, and other factors, we could see those numbers go as high as $75 Billion opening and $7.5 Billion closing.  So, for our Class-A members this becomes a HUGE issue.  But here is why it is important for the rest of us which are not getting a payday in the auction.

The Coalition is just completing a study to come out later this week (SPOILER ALERT) that most of the Class-A's in the auction also own LPTV and a lot of new construction permits. What this means is that post-auction, there could be a huge new investment stimulus into these remaining remaining and displaced LPTV and not yet built permits.  This investment could easily total $500 million to $750 million or more.  The LPTV service has never seen this kind of capital infusion, and it can mean a heck of a lot of strong licensees in our space post-auction.  But of course, the investment will not be evenly shared around, make the strongest even stronger, and will create yet another two-tiered class system.  More when this research is released.  And good luck to the Class-A's in getting even a bigger payday!

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LPTV CARRIAGE DEAL NEWS FLASH...
MiCasa Network Joins Forces with Mako For  19 Affiliate Stations


Los Angeles, CA, March 16, 2015 --( PR.com )-- MCB Network Corp announced today that it has entered into a television affiliation agreement with Mako Communications, LLC under which MCB's over-the-air (OTA) reach will increase to nearly 59 million people in 36 markets across the U. S. Building on its solid foundation of the OTA market aimed at Hispennials, this transaction marks the first major acquisition by MCB to expand its reach via the free airwaves.

"Our audience of second- and third-generation English-speaking Hispanic millennials (Hispennials) want to choose their entertainment whenever, wherever and whatever -- on any of their mobile devices and televisions," said MCB CEO Sean Malatesta. "We have gained significant nationwide viewership through affiliates in the US. This alliance with Mako Communications greatly expands our availability to modern viewers that increasingly choose to untether from cable, satellite and other expensive and constrained entertainment options. Making our culturally relevant Hispanic-focused programming available by way of a free medium, in addition to our continued development of on multiple mobile and digital platforms, continues to be a critical component in meeting our rapidly expanding audience's demands."

Howard Mintz of Mako added, 
"Mako is excited to increase our viewers' programming options by launching MiCasa's English language Hispanic-oriented programming. We look forward to a long relationship with the MiCasa Network and their Hispennial viewership."

The channels will begin to go live starting on March 15, 2015. Upon completion of the rollout, viewers will now be able to see MiCasa Network on channels in Amarillo, Atlanta, Austin, Chicago, Corpus Christi, Dallas-Fort Worth, Houston, Mayaguez (Puerto Rico), Miami, New York City, Oklahoma City, Philadelphia, Phoenix, Ponce (Puerto Rico), San Antonio, San Juan (Puerto Rico), Seattle, St. Louis and Tampa. In a matter of time MiCasa has grown its footprint, now serving over 40 DMAs and reaching an audience of nearly 59 million viewers. Additionally MiCasa is available across Roku IPTV and mobile devices.

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COALITION TO RE-EVALUATE ITS' POSITION ON 
INCENTIVE AUCTION MARKET VARIABILITY POSITION

During the next few weeks the Coalition is going to re-evaluate its' position about how the FCC could use "market variability" to find more channels for LPTV to repack into.  (ie, not all markets having the exact same band plan and spectrum clearing) 

The NAB "Market Variability Presentation" brings into question whether this strategy will even work, so we may pivot on this issue and agree with NAB.  More to follow soon, but please do review this NAB document...


VIEW PDF
COALITION ENGINEERING COLLABORATOR


(703) 392-9090 - Manassas, VA - (202) 332-0110 - Washington, DC 
(646) 513-2997 - New York, NY

VISIT WWW.FCCINFO.COM FOR YOUR FCC LICENSE RESEARCH NEEDS

FCC WATCH

NEW
AMENDMENT TO THE COMMISSION'S RULES CONCERNING EFFECTIVE COMPETITION; IMPLEMENTATION OF SECTION 111 OF THE STELA REAUTHORIZATION ACT.   Seek comment on how we should improve the effective competition process.  Comments due 20 days after Federal Register publication, Replies due 30 days after Federal Register publication. 
(Dkt No. 15-53 ). Action by:  the Commission. Adopted:  03/16/2015 by NPRM.  
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FCC SEEKS NOMINATIONS FOR TRIBAL OFFICIAL TO SERVE ON THE INTERGOVERNMENTAL ADVISORY COMMITTEE.
 

(DA No.  15-312)  Nominations Due: April 10, 2015. CGB

 

Contact:  

Gregory Vadas at  (202) 418-1798email: Gregory.Vadas@fcc.gov or 

Steve Klitzman at  (202) 418-1763email: Steve.Klitzman@fcc.gov

TTY: 1-800-835-5322


The mission of the IAC is to make recommendations to the Commission on the many communications issues affecting local, state and Tribal governments that are within the jurisdiction of the Commission. These issues range from major Commission policy priorities such as implementation of expanded broadband adoption and deployment, especially in unserved and underserved rural areas and 
Tribal lands, to improved public safety communications, facilities siting, universal service reform, and public rights-of-way.


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TWO WEEK EXTENSION GRANTED TO FILE COMMENTS IN MVPD PROCEEDINGS 14-261

Promoting Innovation and Competition in the Provision of Multichannel Video Programming Distribution Services


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INCENTIVE AUCTION TASK FORCE INFO SESSION 
IN MID-WEST AND LAS VEGAS

Locations and Dates 
March 30, 2015: Cincinnati, OH 
March 31, 2015: Columbus, OH 
April 1, 2015: Cleveland, OH 
April 6, 2015: Louisville, KY 
April 7, 2015: Indianapolis, IN 
April 13-14, 2015: Las Vegas, NV (in conjunction with the NAB Show. General session to be held April 14, 12:45 pm to 2:00 pm)

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FCC announces March 26th Open Meeting Agenda which includes STELA.
Market Modification: The Commission will consider a Notice of Proposed Rulemaking to implement Section 102 of the STELA Reauthorization Act of 2014, which directs the Commission to adopt rules that permit the modification of a commercial television broadcast station's local television market for purposes of satellite carriage rights, including the promotion of consumers' access to television broadcast station signals that originate in their State of residence

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NEWS ALERT


TV TECHNOLOGY ARTICLE
FEMA IPAWS SYSTEM WEBSITE
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Mike Gravino
Director
LPTV Spectrum Rights Coalition
(202) 604-0747
lptvcoalition@gmail.com
http://www.lptvcoalition.com