Since 1990, every business in the United States, including micro markets, must comply with the Americans with Disabilities Act (ADA).
For micro market owners this means that a consumer who is visually or hearing impaired should be able to order the beverages or foods that they want without asking for assistance.
Failing to comply with ADA regulations can be costly to a vending operator. Sheryl Byrne-Haber, a disability advocate, said in an October blog that 2020 accessibility lawsuits at that time were on track to be close to 50% higher than either 2018 or 2019. The total value of one year’s annual revenue for organizations sued in one week, she said, was $33 billion.
According to Byrne-Haber’s research, an average of over 80 federal ADA cases are filed per week in federal district courts, where ADA cases are filed, and California state courts, because of California’s tougher ADA laws. Her research further indicates over 90 percent of ADA cases are resolved in favor of the plaintiffs.