April 9, 2018

I'm writing this issue from the Digital Production Buzz booth at the 2018 NAB Show in Las Vegas, which opens tomorrow morning - well, later this morning, actually, now. The hall is mostly deserted, except for a few worried engineers struggling to get demos working before the doors open tomorrow. I know what that feels like and I don't envy them.

Hot topics at NAB this year look to be AI/machine learning in a wide variety of guises, HDR will be everywhere from software to monitors, VR will be present but I'm not sure how big it will be. We'll hear a lot about video and audio over IP, new 4K and 8K cameras - including a pocket 4K cinema camera from Blackmagic Design that has a poster the size of a four-story building promoting it today on the South Hall.

I've got LOTS of news in this issue, including an article that you MUST read on Adobe's announcement of discontinued support for older codecs. There is a major sea-change coming and you need to know about it before it arrives. More on this in a minute.

Several notes, though details will need to wait until I get home:
  • idustrial Revolution is providing several free animated text templates for FCP X. Click here to learn more.
  • KeyFlow Pro has updated to version 2.0 with several important new features. Click here.
  • Zoom has announced an new F1 digital audio package. Click here.
And there's lots more news to come. Shortly after this newsletter is released, the flood-gates will open. Expect new releases and news from Apple, Atomos, and lots more companies as the day wears on.

Webinars remain on hiatus for April so we can cover NAB. I have a blog that takes you behind the scenes of what we are doing here at the show. Visit NABShowBuzz.com to learn more - 27 hours of live programming in four days. And all of this is in addition to our weekly show which, last week, was a preview of what to expect at NAB, while this week's show will be the highlights of our NAB coverage.

Finally, I have articles covering the new Adobe releases, which shipped last week, the new Apple announcements, which will release today. An in-depth look at the new Apple ProRes RAW, along with announcements from Atomos and DJI to support it.

Finally, and this is important, Adobe announced that several older codecs will no longer be supported in their video apps. This is because Apple will no longer support 32-bit applications - OR CODECS - in future versions of the macOS. Adobe's announcement is the tip of the iceberg. Shortly, we will be facing the need to convert all older videos into a newer codec. NOT today, or tomorrow, but soon. This means that you need to pay attention to what's going on and determine which legacy media projects need to be converted and preserved.

This week's article is the start of that process. I've reached out to Apple to learn more specifically about what their plans are and will keep you informed as I learn more. In the meantime, consider this announcement as a reason to start thinking about how much of your past you want to preserve for the future.

Well, even the carpet sweepers are done for the evening, so I'll wrap this up. Please join us at NABShowBuzz.com for our NAB coverage. I'll also have more blogs during the week to share what we are doing and learning during the show. 

And remember to stop by our booth at NAB to say: "Hello!"  We're in South Lower SL-10527. In the meantime, edit well.  

Last Week On The Buzz!
The 2018 NAB Shows opens in just a few hours. Tonight, we preview what to expect at the show, key trends to watch and some advice if this is your first time at the show.

* Chris Brown, NAB
* Ned Soltz, RedShark News
* Terence Curren, Alpha Dogs
* Philip Hodgetts,
   Lumberjack System
* Michael Kammes, KeyCode Media
* James DeRuvo, DoddleNEWS
Listen or read each full episode here.

New shows air live every Thursday evening at 6:00 PM Los Angeles time.

Tune in live here.

- - -

Subscribe to The Buzz on iTunes. Click here.

Compression Basics in
Apple Compressor
Shooting and editing are just the first part of the production process. If you screw up compression, all the hard work that went before is lost. This session explains what you need to know to make your finished video look great.

* Basic compression terms
* Compress a file for social media
* How and why to adjust custom
   compression settings
* Add watermarks and effects
* Use Droplets for automation 
Available for download in our store and in Larry's Video Training Library

Webinars on Hiatus
Our Weekly Webinars are on hiatus for the next few weeks so we can focus on covering all the news coming out of the 2018 NAB Show.

Larry will announce new webinars in his weekly newsletter.

In the meantime, visit our store and check out more than 250 currently-available training titles.  
Live events are FREE. Sign up here
» Twas The Night Before NAB 2018 (Commentary)
   » A behind-the-scenes look at the Digital Production Buzz coverage of NAB. 

»  Important! Adobe Discontinues QuickTime 7 Codec Support  (News)
   » The shift is on from 32- to 64-bit codecs. Past versions will no longer work.

» Adobe Updates All Creative Cloud Video Applications (News)
   » New versions of just about everything announced and released.
» Apple Announces Updates to Final Cut Pro X, Motion & Compressor  (News)
   » Apple announces new software, new codecs and new partnerships.

» Apple Releases ProRes RAW  ( News )
    » A new ProRes codec targeted at making RAW files much more efficient.
» EQ: Warm a Voice,
   Improve Clarity

Premiere Pro: The
   New Font Menu

» Configure an iMac
   Pro for Editing

»  FCP X: Create an
   Adjustment Layer

» View tutorials here

» 251: Compression
   Basics in Compressor

» 250: Basics of Editing
   in Apple Final Cut Pro X

» Apple Final Cut Pro X
   10.4 Complete

» 248: Basics of Editing
   in Premiere Pro CC

» View all webinars here

» Mike Horton
   SuperMeet at NAB

» Ned Soltz: Preview
   NAB 2018

» Stefan Lederer: Net
   Neutrality Issues

» Steve Lack: Mandy.com
   A better way to work

» View all interviews here
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