March 26, 2018




The countdown to the 2018 NAB Show continues - we are now exactly two weeks away. As I mentioned last week, the deluge of press releases is continuing to swell. So, this week, I decided to share some of it with you. My lead article is a montage of press releases that came in last week related to new products at NAB. Companies issue press releases early in hopes of getting heard before all the shouting at the show starts.

This montage makes for very interesting reading. It's a reality check that helps illustrate just how varied are the industries that supply products to media. From hardware to software to services - the range of companies is pretty amazing. So, what I did was copy the first paragraph and a link for  each release and put them into a webpage that's easy to scroll through. But, this is just the tip of the iceberg. There are about 45 companies represented here - but NAB has more than 1,800 exhibitors. Whew..!

Thinking of industry news reminds me that we have big plans this spring for our sister website, DoddleNEWS.com. We'll be announcing one of the biggest at NAB in a couple of weeks - I'd, um, tell you now, but we are still working on it.  Anyway, James DeRuvo, who's the editor-in-chief over there, is running a Reader's Survey that he's using to help determine the editorial direction of the website. It's only ten questions, and I'd be grateful if you spare a few minutes to answer the questions. It will make a big difference as James builds out the website and his team. Here's the link.

When it comes to NAB this year, the Digital Production Buzz will be covering all the major announcements at the show by presenting 27 live 45-minute podcasts showcasing interviews with all the key leaders in our industry. As we get closer, I'll give you a behind-the-scenes tour of how we're putting this together. For today, though, this is a list of all our shows and currently-booked guests. The website is: NABShowBuzz.com.

(By the way, before I forget, last week's Buzz looked at the state of the media industry. All our guests had interesting things to say, but I need to point out two in specific: Mark Harrison, Managing Director of DPP, on why hardware trends fail and Douglas Sheer, founder D.I.S. Consulting, on business headwinds facing free-lancers and other media pros. Both of these interviews are relevant and thought-provoking. Please listen!)

In the summer of 2013, Dom Bourne, the founder of Take1.TV, made me an offer we couldn't refuse: They would provide professionally edited transcripts for each weekly edition of the DigitalProductionBuzz.com. After my research showed just how professional Take1 actually was, we started posting their written transcripts on The Buzz starting September 5, 2013. ( Here's the first transcript, if you want to see a slice of history.) 

This Thursday marks the end of this five-year relationship. The parting is very amicable and I wish Dom and his team the best. If you are looking for high-quality transcripts for your dailies or projects, I can't recommend Take1.tv highly enough.  Thanks, Take1, for five years of great work!

A reminder, this week, our webinar looks at video compression using Apple Compressor. Last week's webinar on " The Basics of Editing With Apple Final Cut Pro X," was one of our best attended events this year and is now available in our store and Video Training Library. As always, registration in our live, weekly webinars is free. Register here.

That's about it for this week - I have two new videos and several articles for you in the Articles section below. Time to get back to reading press releases and resting up for NAB.  Remember to sign up for this week's webinar, join me on The Buzz and we'll chat again next week. In the meantime, edit well.  

 
Last Week On The Buzz!
 
We looked at the state of the media industry two weeks before NAB redefines it for the coming year. From issues like hardware trends that fail to succeed, net neutrality, too many free-lancers chasing too few jobs and the changing role of women in media, we look at the current state of the industry and see where we are heading. Not all the new is good, but all of it is important.

* Mark Harrison, DPP
* Douglas Sheer, D.I.S. Consulting
* Stefan Lederer,  Bitmovin
* Randi Altman,
   PostPerspective.com
* James DeRuvo, DoddleNEWS
Listen or read each full episode here.

Text transcripts provided by Take1.tv. Read the written transcript for this week's show here.

New shows air live every Thursday evening at 6:00 PM Los Angeles time.

Tune in live here.
- - -
Subscribe to The Buzz on iTunes. Click here.

 
The Basics of Editing in
Apple Final Cut Pro X
This week's webinar is designed for everyone who wants to learn Apple Final Cut Pro X. It covers all the basics of creating a library, importing media and editing.

* Create and store a new Library
* Manage media
* Import media
* Organize and review media
* Edit clips into a project
* Trim clips
* Add dissolves
* Export the edit as a master file
 
 
Available for download in our store and in Larry's Video Training Library
Video Compression Basics in
Apple Compressor
Video compression is essential to all media today, from social media to broadcast to streaming. This webinar is designed for everyone who wants to learn how to compress their media files using Adobe Media Encoder. It covers the basics of audio & video compression.

* Basic compression terms
* Compress a file for social media
* How and why to adjust custom
   video compression settings
* How and why to adjust custom
   audio compression settings
* Add watermarks and effects
* Use Droplets for automation 
Live events are FREE. Sign up here
 
» Montage: A Week's Worth of PR Before NAB 2018 (Workflow)
   » The rush to announce new products, software and services is ON!   
 
» Final Cut Pro X: Import Media (Video Tutorial)
   » An in-depth look at using the Media Import window and settings.

» Final Cut Pro X: Trim Clips, Add Dissolves (Video Tutorial)
   » Part of "The Basics of Editing" is adjusting where two clips touch.  
 
» The iPad Pro is Becoming a Favorite Tool for Storyboarding (DoddleNEWS)
   » An example of how high-end features are using iPads and storyboards.

» Reader Poll: DoddleNEWS.com (DoddleNEWS)
   » A chance to share your opinions on the kind of news you want to read.  
» EQ: Warm a Voice,
   Improve Clarity

»
Premiere Pro: The
   New Font Menu

» Premiere Pro CC:
   Use 2 Monitors

»  FCP X: Create an
   Adjustment Layer

» View tutorials here

» 249: Compression
   Basics in Media Encoder

» Apple Final Cut Pro X
   10.4 Complete

» 248: Basics of Editing
   in Premiere Pro CC

» 180: Audio for Video
   Editors: Adobe Audition

» View all webinars here

» Julian Slater: Secrets of
   a Superstar Mixer

» Cooke / Zoern: Mixing
   "The Shape of Water"

» Jeff Berryman: Audio
   Network Standards

» Mark Harrison: The
   Ambiguity in the Future

» View all interviews here
 
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