May 21, 2018

As we watch artificial intelligence (AI) explode all over our industry, I'm concerned about its potential to take jobs away from editors and other creative folks. I've spoken about this several times on the Digital Production Buzz with Philip Hodgetts, Terry Curren, Jim Tierney and others. They are not as concerned as I am, which is reassuring.

This week, Jim Tierney, the CEO of Digital Anarchy and publisher of automated transcription app, "Transcriptive" wrote a blog about this specific issue. Here's the key section:

"There's a lot of value in AI. It's an important part of Transcriptive and for a lot use cases it's awesome. There are also just a lot of limitations.  It's pretty common that you run into the AI equivalent of the Uncanny Valley (a CG character that looks *almost* human but ends up looking unnatural and creepy), where AI gets you 95% of the way there but it's more work than it's worth to get the final 5%. It's better to just not use it.

"When we first launched Transcriptive, we felt it would replace transcriptionists. We've been disabused of that notion. ;-) The reality is that AI is making transcriptionists more efficient."

Thanks, Jim, for allowing me to share this. Read his blog here. It's worth it.

When it comes to the Digital Production Buzz, last week's show looked at workflow - what it is, why you need it and whether you should create your own or use a 3rd-party app. A part of the show I REALLY enjoyed was my conversation with Michael Cioni, Senior Vice President for Innovation at Panavision and one of the brightest post people I know. The entire program is worth a listen - there are some excellent ideas from a number of very talented folks. Listen here.

Webinars are on hiatus for a few weeks; I've run out of stuff to talk about.

However, the same is not true for our articles this week. I have two biggies on how to integrate server-based collaborative editing for Apple Final Cut Pro X and Adobe Premiere Pro CC. These articles explain basic server technology, then how it applies to each of these programs.

I also have a guest commentary written by Andy Marken, on the challenges faced by independent filmmakers regarding content creation, piracy, cloud-based storage and how to avoid losing your shirt. Andy's given me permission to repost it and share it with you. Read it here.

I also have a product review of a seriously fast, bus-powered SSD that connects via Thunderbolt 3 to any recent Mac: the OWC Envoy Pro EX. If you are looking for something really fast and really portable, you need to read this review.

As always, I enjoy hearing from you. So, until next week, edit well.  

Last Week On The Buzz!
If you want to be as efficient as possible, you need an effective workflow - a formal, organized process for completing a task efficiently. This could be as simple as a hand-written outline or as complex as a 3rd-party application. This week we talk with key industry leaders to see what's available and how to create a workflow that works for you.       
* Michael Cioni, Panavision
* Joel Stoner, AlterMedia
* Andy Shenkler,
   Deluxe Entertainment
* Greg Dolan, Xytech Systems
* Michael Kammes, KeyCode Media 
* James Deruvo, DoddleNEWS 
Join us LIVE every Thursday here.

New shows air live every Thursday evening at 6:00 PM Los Angeles time.

- - -

Listen to this week's show here.

- - -

Subscribe to The Buzz on iTunes. Click here.

Tips to Improve Your Job Hunting
All of us DESERVE a good job. But, what we deserve has nothing to do with whether we will actually FIND a good job. In fact, the job market is stacked against us - and no one explains the rules. This week,  Larry presents the tips you need to know to market yourself to find and land a good job. 

* Define the product that is "you"
* Create effective marketing
* Discover key strengths
* Find the right job for you
* Master the interview
* How to negotiate money
Available for download in our store and in Larry's Video Training Library
Webinars are taking some time off
Webinars are taking some time off so I can work on some other projects and think about new things to talk about.

Please take a few minutes and look at more than 250 other training titles which are available in our store.

We probably have exactly the thing you want to learn to help you with your current project. 

Visit Larry's store here.

» Server-Based Video Editing with Apple Final Cut Pro X (Tutorial)
   » How to configure a server for video editing and collaboration using FCP X.  
» Server-Based Video Editing with Adobe Premiere Pro CC (Tutorial)
   » How to configure a server for video editing and collaboration with Premiere.

» Content Creation - Best to Keep an Eye On It (Commentary)
   » A guest commentary by Andy Marken on piracy, production and storage.

» Product Review: OWC Envoy Pro EX Portable SSD (Product Review)
   » Really fast, really rugged and really portable drive. Here's the details.  
» On The Edge of
   Losing Our Past

» Premiere Pro: The
   New Font Menu 

» EQ: Warm a Voice,
   Improve Clarity  

» Configure an iMac
   Pro for video editing

» View tutorials here

» 253: Closed Captions
   in Final Cut Pro X

» 254: Improve Your
   Job Hunting Skills

» Apple Final Cut Pro X
   10.4 Complete

» 242: New Color Tools
   in Final Cut Pro X

» View all webinars here

» Tom Coughlin: New
   Storage Technology

» Larry O'Connor: Better
   Ways to Upgrade

» Jeromy Young: ProRes
   RAW and Atomos

» David Feller: Spectra
   Logic Means Storage

» View all interviews here
© 2018 Thalo, LLC