Director of Virginia Regional Sales
Boone Newspapers, Inc.
Smithfield, Virginia
Years in the Industry: 8 years
Previous Experience: I was previously a marketing consultant before becoming a sales manager and now I am regional director of advertising for four locations in Virginia.
What I like most about my job: People. From the skilled team of employees I work daily with to the businesses and readers we serve, building relationships with people is what I like most about what I do.
What's the greatest opportunity for newspapers in the future? Fostering connections and nurturing relationships with the generations to come is probably one of our greatest opportunities in the newspaper industry. The way newspapers reach readers and businesses today, even in this digital world, may look vastly different than how we connect with them tomorrow in a virtual world. Continuing to stay ready and willing to change, ahead of the curve, will be vital to keeping and attracting new life-long subscribers and advertisers.