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In August, SCORE HQ's marketing communications will be focused around National Black Business Month and the changes small businesses will face now that COVID restrictions have been lifted.

Be sure to check out the Field Marketing Editorial Calendar for more resources around this monthly focus. Within this calendar, you can also view upcoming national live webinars, the HQ email schedule, Hi-Per Local's social media posting schedule, recommendations for local marketing, and more!

Email has a very high ROI and should be a significant part of your workshop promotion strategy. Here are a few tips for making the most of your email promotions and improving metrics and conversions: "Pro Tips For Promoting Workshops Through Email."

Has your chapter developed a best practice or established a process that has seen great results? It could be anything from custom VolunteerMatch ads for specialty roles to effective web pages that drive results.

To view recent submissions on various topics, please visit the Support Center page: Field Marketing Best Practices.

The Top Resources on SCORE.org document lists the top 25 pages in FY21 to date, top 25 monthly workshops and resources, and the top 100 organic and on-site keywords on the national website. This document is updated monthly, and we suggest bookmarking it for future reference.

The marketing team is making updates to the navigation menu on www.score.org. These changes will provide more information about who we are, what we do, and help new visitors find our major programs and initiatives. If your chapter has customized menu options, these settings will stay the same.

In the Website Navigation Updates document, you can learn more about these upcoming changes and see an outline of the new menu options.

SCORE has volunteer leadership positions open across the country. New this year, we are now able to post vacancies, providing a more transparent and inclusive leadership application process for SCORE volunteers. We invite all those interested in learning more about these opportunities to contribute to SCORE strategically to apply today!

Kindly submit applications as soon as possible, as we hope to fill all openings by the beginning of the next fiscal year, October 1, 2021. Applications will remain open and posted on the Support Center until roles are filled.

SCORE has recently posted for the staff position of Director of Field Operations. The Director of Field Operations contributes to the day-to-day needs of field operations through direct interactions with the Field Leadership and Staff and is an integral role in helping to develop the strategic direction of the organization.

This opportunity is open to any interested individuals who currently may be SCORE volunteers or to share with anyone you know who would be able and interested in this role. The job application can be found on SCORE.org or directly here.

Chapters can now create recorded webinars on chapter sites. If your chapter is interested in hosting recorded webinars on your website, we recommend storing webinar recordings on YouTube as an unlisted video. You can do this by downloading your recording and transcript from Zoom and uploading it to your chapter's YouTube account, and marking it as "unlisted."

All chapters currently have access to a free premium VolunteerMatch account funded through SCORE HQ, and will continue to provide all chapters with a premium VolunteerMatch account into FY22. With a premium account, chapters have access to the full suite of recruitment tools that basic accounts do not have. Such as:

For more information on using this platform, you can review the following page on the Support Center: How to use VolunteerMatch to Recruit New Volunteers.

The Annual Code of Ethics helps our volunteers ensure the highest quality and standard in providing services to our clients. This module is required by all SCORE volunteers to be completed annually. It will be open for volunteers beginning July 1 and must be completed by August 31.

Please note that the SCORE Training site does require the use of pop-ups for this specific site. See a guide on disabling common pop-up blockers for SCORE specifically here.

Join SCORE’s social media team to learn how to better manage your chapter’s social media platforms, increase engagement and grow your followers. View recorded social media webinars.

Tune into this webinar to learn about topics such as upcoming marketing campaigns, branding, email marketing, and more. View recorded marketing webinars.

Information specific to chapter webmasters is reviewed during this webinar, such as upcoming website sprints or website best practices. View recorded webmaster training webinars.

SCORE appeared in The Guardian's recent feature about encore (55+) small business owners, their economic impact, and opportunities for young entrepreneurs in coming years as businesses change hands. The article cites statistics from our Spring 2021 Megaphone of Mainstreet data report focusing on these "unsung entrepreneurs." Read more here: "Most small business owners are middle-aged, not 'cool kids' the media loves".

Engineer and entrepreneur Hong Zhan is a pioneer whose innovative designs connect people through reliable cellular and internet signals, ushering in the adoption of cellular connectivity for mobile devices. Filing his first patent in 2001 for the five-band amplifier, Zhan now holds more than 20 U.S. patents and is profiled in Authority Magazine discussing 5G technology. He credits SCORE and his mentors Mark Levi and Frank DeTurris with helping him grow his small company into a thriving business. Learn more here: "Hongtao Zhan of SureCall On How 5G Technology May Improve and Impact Our Lives".

Lovell Richardson launched his Green Bay, Wisc. photography business with help from his SCORE mentor Paul Carron. "I went to SCORE because I am all about learning and growing and doing this right. I want to be one of the top photographers in Wisconsin," Richardson says. "I have my game plan and will stick with it no matter how hard it gets. It is about taking small steps to achieve it and then moving on to the next steps." Read more in this feature for the USA TODAY NETWORK-Wisconsin: "For Green Bay photographer Lovell Richardson, it's all about taking the next step".

The SCORE Foundation is thrilled to announce a new national partnership with Dell Technologies. Dell will be supporting educational content for SCORE.org as well as the Austin chapter’s Annual Women Entrepreneurs Summit. Dell also included a special offer in the SCORE Foundation Marketplace.

SCORE clients and volunteers can receive an additional 5-10% off already discounted Dell products!