Limoneira Hot Air Ballooning
December 2010

Please Show Your Support For Santa Paula's Next Great New Community By Attending The LAFCo (Local Area Formation Commission) Meeting Wednesday, January 19, 2011 at 9:00am

On June 3, 2008, city voters made history by voting to approve Measure G, which allows 541 acres on the eastern edge of the city to be incorporated into the city and zoned for development. Measure G passed with 82.57 percent of the voters in favor of the measure. At the time, Limoneira CEO Harold Edwards said, "The East Area 1 development has been in the planning stages for more than five years, "We listened carefully to Santa Paula residents and created a master plan that will be a great benefit to our community."

The project is anticipated to create millions of dollars in new tax revenue for Santa Paula and the Heritage Valley Corridor, located between Ventura and Santa Clarita and 20 minutes from the Pacific Ocean. The combined economic value of the completed community is expected to exceed $1 billion upon build-out. The master planned community will contain 1,500 new homes at various price points, 150,000 square feet of light-industrial and retail space, 250,000 square feet of commercial space, a new, state-of-the-art elementary school, high school and post-secondary educational facilities, new fire and police stations, athletic fields, parks, hiking trails, a civic center and new amphitheater. Approximately 79 acres will be designated open space and another 55 acres will be set aside as an agricultural preserve. Design and construction will use environmentally sound practices with eco-friendly building and landscape materials, and renewable energy sources. "It will be a sustainable community were residents can live, work and play locally," noted Edwards.

"By passing Measure G, Santa Paula residents understood the need for additional affordable housing in their community and a stronger business base to bring in tax revenue to the city," says Edwards. As the next step, Edward says, "We will now be following through with the Ventura Local Agency Formation Commission (LAFCo) process so that we can implement the many benefits that our community needs and wants. Over the last two years, Limoneira consultants have been guiding the Santa Paula East Area One development through Ventura LAFCo, and on Jan. 19, 2011, the commission will vote on whether to allow annexation for the East Area 1 Project.

Please plan on showing your support for Santa Paula East Area 1 by attending the LAFCo hearing at 9 a.m. at County of Ventura, Government Center, Administration Building, Main Plaza 800 S. Victoria Ave., Ventura, CA 93009. For more information, please contact John Chamberlain at 805 525-5541 ext 256

New Lemon Web Pages Launched


To support the Company's direct lemon sales and marketing efforts, Limoneira's web site has been enhanced with 15 new lemon web pages. This web update will make it easier for our lemon customers to get the information that they need quickly and efficiently. Customers will be able to view information on our growing, harvesting and packing procedures in addition to information on our lemon specifications, quality, food safety, brands and customer service. General consumer information is provided separately and consists of historical information and innovations, community support, content devoted to Limoneira Kids, recipes, lemon facts and a lemon varietal chart.


Media Event at Windfall Farms

From Nov. 12-14, Windfall Farms hosted a weekend for the media. Guests arrived on Friday evening for wine and hors d'oeuvres and then headed to the Loading Chute for a delicious dinner. Saturday morning's clear skies allowed for hot air ballooning over panoramic Windfall Farms property, which was followed by a lovely brunch, hay wagon tour of the property, wine tasting and dinner. Greg Corso, publisher of Santa Barbara Seasons attended, as did Greg Jacobson of the Robb Report, Teri Bayrus, from the Tolosa Press (SLO City News, The Bay News, the Coast News) in SLO County and Stacy Daniel from the San Luis Obispo Tribune. Greg Boyd presented details on the "Lifestyle Estates at Windfall Farms" to an enthusiastic audience. Terri Bayrus wonderful article "A Windfall Weekend" is attached in this issue.

Click Here to view story.
Issue: 12

Table of Contents

New Lemon Web Pages Launched
Media Event at Windfall Farms
Growing Good Bugs - An Important Element of Sustainability
This Holiday Season, Give the Gift of Good Taste with Limoneira Lifestyles and Orchard Fresh Gifts
Limoneira Winner's Block
Join Our Mailing List

Links


Limoneira Hot Air Ballooning


Limoneira
Limoneira Lifestyles
Orchard Fresh Gifts
Tours




A drink to toast the holidays:


H. Joseph Ehrmann's Yuletide Moon, Elixir,
San Francisco


Ingredients:

4 pitted Bing Cherries

� ounce of simple syrup

1 � ounce Merlot

1 ounce bourbon

One wheel slice of lemon

Fresh nutmeg to grind

Directions:

In a 16-ounce mixing glass, muddle the cherries. Add simple syrup, Merlot, bourbon and lemon slice. Top with ice to 2/3 full and shake lightly. Empty entire contents into a 10.5-ounce Old Fashioned glass. Top with grated nutmeg.

The ELIXIR , is one of the oldest continually running Saloons in San Francisco. With documented evidence of a saloon operating on their corner since 1858 they have a 148 years of tradition to uphold, serving their neighbors. Since the hayday of the Barbary Coast years, the neighborhood has been whetting its whistle on the corner of 16th and Guerrero.

Growing Good Bugs - An Important Element of Sustainability

Sustainability and Stewardship have been central tenants of Limoneira's mission since the company's inception. We believe that we can do well by doing good and by treading lightly on the land. Water, soil and all cultural costs central to producing delicious citrus and avocados play an important role in responsible agriculture. As an example, Limoneira built the first private insectary in California to grow beneficial insects in 1917 and has been an instrumental partner in Associates Insectary since its inception.

Associates Insectary is a grower-owned cooperative dedicated to providing complete pest control services to commercial citrus and avocado farmers throughout much of Ventura and Santa Barbara Counties. This important entity raises a variety of beneficial organisms to help their grower-members fight destructive pests, which threaten citrus and avocado crops. The production of beneficials at Associates Insectary is a continuous process, producing up to two million insects and mites each and every day. These beneficials are liberated regularly on over 10,000 acres of orchards owned by their grower-members and are an important component in Limoneira's Integrated Pest Management Program.



This Holiday Season, Give the Gift of Good Taste with Limoneira Lifestyles and Orchard Fresh Gifts.

This year, in addition to Limoneira's delicious citrus and avocados, we've added some great new products to our holiday offerings. Please visit the shopping section at www.limoneira.com for Limoneira Lifestyles and Orchard Fresh Gifts that will put happy smiles on your giftee's faces.

Limoneira Lifestyles Lemon Avocado Body Butter is a rich moisturizing skin softener that immediately soothes and hydrates. Natural and organic ingredients derived from lemon and avocado provide the essential touch of tone and freshening. This is a light rub-in with lasting effects that will improve uneven skin tone and texture.


Our Simply Lemons Gift Pack includes four of our finest lemons, the wonderful aroma of a Lemon Sugar Candle and our soothing Organic Lemon moisturizer. Use the lemons to garnish a favorite dish, squeeze into a freshly made salad or add a slice into an icy cold glass of water or ice tea and taste the difference. The scented lemon candle will add to any festive occasion. Our daily moisturizer formula has a hint of lavender and camphor to help soothe and repair the visible signs of dryness.


Kid's coloring T-shirts: Van Gogh never had it so good. These 100 percent cotton tee's with Limoneira lemon, avocado and orange characters can be colored with the seven fabric-friendly crayons.



LimoneiraLifestyle Aprons: Modeled after our traditional packinghouse aprons, these 100 percent cotton versions have two convenient pockets. The Limoneira logo is embroidered in hunter green on the white apron and embroidered in white on the hunter green apron. Ideal comfort and protection in the kitchen or garden.





Limoneira Winner's Block

This month our lucky winner is Lataevea Burke from Buffalo, New York. Lataevea won a Limoneira "Little Chef" kit after entering Janel Case's contest on her "A Mom's Take" Blog. Congratulations Lataevea. We hope that the little chefs near and dear to you enjoy this!




For your chance to win, make sure you're on our mailing list to be entered into our monthly drawing. To join click here or visit our website at www.Limoneira.com. Be sure to check out our other contests and drawings for additional chances to win prizes.