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Global
Food Service Trends
The
Limoneira Sales Team ensures that Limoneira's high
quality lemons satisfy customer demand throughout the global food
service industry. In this newsletter, we highlight recent trends in
this food sector.
According
to a Global Industry Analyst's Report, global food
service industry revenues are expected to reach $2.2 trillion by
2015. Although restaurant and foodservice visits are still down in
most countries around the world, the global foodservice industry
experienced slight growth as a result of increased consumer
spending in the quarter ending June 2010, compared to same quarter
a year ago, according to The NPD Group, a market research
company.
The
report finds that the industry's bright spots were Canada and
China, where foodservice traffic increased. With China's economic
recovery and increased consumer confidence, foodservice traffic
increased by 13 percent, and Canada's improved by a more modest
gain of 2 percent.
While
ultra-affluent consumers increased their spending in several food
service sectors between Q2 2009 and Q2 2010, somewhat surprisingly,
results from "Q2 2010 Spend Trends Report: Dining &
Entertainment" indicate their spending in the QSR segment
(consisting of fast food restaurants) rose an impressive
24%.
In
comparison, ultra-affluent food service spending in Q2 2010 rose
12% in fine dining, 7% in casual dining, and 13% overall. Average
consumer spending in restaurants only increased by 3% during the
same time period.
Meanwhile,
large U.S. businesses increased their spending in fine dining
restaurants by 12%, mirroring the 12% spending increase by
ultra-affluent consumers in the same category.
For
consumers and businesses combined, there was an overall growth in
spending in quick service restaurants by 8% and in fine dining
restaurants by 5%. Conversely, overall spending in casual dining
restaurants dropped 1%.
Source:
GIA, Global Industry Analysts Inc.
NPD
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Sustainable
Agriculture Reduces Soil Erosion
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Organic Mulch Spread Over Limoneira
Orchards Helps Control Soil Erosion.
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Approximately 40%
of the world's agricultural land is seriously degraded. According
to the United Nations, an area of fertile soil the size of Ukraine
is lost every year because of drought, deforestation and climate
change. On average, the
planet is covered with little more than 3 feet of topsoil -- the
shallow skin of nutrient-rich matter that sustains most of our food
and appears to play a critical role in supporting life on Earth. It
is estimated that we are now losing about 1 percent of our topsoil
every year to erosion.
Healthy
topsoil is a biological matrix, a housing complex for an incredibly
diverse community of organisms -- billions of beneficial microbes
per handful, nitrogen-fixing fungi, nutrients and earthworms whose
digestive tracts transform the fine grains of sterile rock and
plant detritus into the fertile excrement that gave rise to the
word itself ("drit," in Old Norse). Global soil loss is a complex
issue and has a variety of causes.
As
a leading provider of lemons and avocados in the United States,
Limoneira is very aware of soil depletion challenges and has made
significant steps to reduce erosion. This includes reducing or
eliminating tillage, managing irrigation to reduce runoff, and
keeping soil covered with plants or mulch.
Over
200 tons of organic material are processed daily through the
Company's partnership with Agromin, one of California's leading
organic recyclers. The resulting Agromin mixture is spread on
Limoneira orchards and provides a healthier root system for the
trees in Limoneira orchards for more efficient nutrient uptake.
Additional benefits include the reduction of fertilizers,
herbicides and water, and the virtual elimination of soil erosion.
Mulch spread on our orchards contributes to healthier soil through
the addition of organic matter for long term viability, and it also
ensures that less green waste and construction material is sent to
landfills. This reduces approximately 38% of greenhouse gasses
emitted from landfills.
Sources:
Dr. David Favis Mortlock
SeattlePI
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Healthy
Dinner: Lemon Butter Pasta and Broccoli
Here's
a quick and simple dinner that can be prepared in less 20 minutes.
Plus it's healthy! This dish comes in at around 500
calories.
Ingredients
2
oz. uncooked penne pasta
1
tsp. olive oil
2
cups chopped broccoli
2
cloves garlic, minced
1/4
cup white beans, rinsed and drained
1
lemon, juice and zest
1
1/2 Tbsp. light butter-flavor margarine spread (trans-fat
free)
1
Tbsp. pine nuts
Directions
Boil
pasta according to directions. Saut� the broccoli and garlic in
olive oil until tender, about 6 minutes. Stir in lemon juice, zest
and butter spread. Toss beans and pasta in pan until coated in
sauce. Top with pine nuts.
Source:
Momslikeme.com
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Giving
the Kids Nutritious Fun Family Time
The best way to wean kids off junk food and onto foods that are
healthy, wholesome and varied is to encourage them to cook with
you, so that they build their own interest in what goes into their
bodies. Here are some tips for the best and least stressful ways to
get your kids cooking.
Stirring
and measuring: Discuss what and how much you are adding. This
helps them learn what ingredients go into different things, and
it's also good math homework.
Hands
on: Make sure that kids actually touch the dough, as well as
help mix it, weigh and measure ingredients. They need to feel the
texture, get their hands sticky or floury or smelly, before they
can really fall in love with food.
Start
easy: Make some simpler dishes with fewer ingredients, such as
an omelet or stir-fry, so that your kids can be involved at every
stage and not lose interest.
Variety:
Get the kids to help you cook main dishes and not just the treats.
Make sure that they get a chance to cook with as many different
foods as possible.
Experiment:
If you've never made something, don't be afraid to try. Let your
kids know that they don't have to be perfect cooks, and that we all
learn by making mistakes.
Delegate:
Tell them exactly what to do. Down to the last detail. Then just
let them get on and do it.
For
You: Keeping yourself calm is very important in
the kitchen as the kids can sense it if you're in a hurry or
anxious.
- Make
sure that you are in a good mood. If you're feeling impatient, none
of you will have fun.
- Enjoy
the mess! Although you might be itching to clear away as you go,
you're going to have to learn to relax around the mess.
- Relax
your expectations of how the recipe will turn out. That way, you
won't be disappointed if it's full of egg shells, or falls on the
floor!
For
Them: Safety is important when it comes to your little
ones.
- Get
your kids to wear aprons to protect their clothes. Aprons are
really useful for wiping their hands on, too.
- Having
your kids sit at the right height is crucial. Prop them up on a
steady stool or chair which will get them to the work top
height.
Source:
Emily Gordon, Caf� Des Enfants, Founder and
Author.
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Global
Lemon Team Ramps Up With Personnel Addition
In
October, Richard Goodside joined the Limoneira Lemon Sales Team.
Richard is an experienced sales professional with an extensive
background selling to a variety of food service and retail accounts
throughout the produce industry.
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Limoneira
Winner's Block
This month our lucky winner is Jake Nonnemaker of Westlake Village,
California. As our monthly winner, Jake has won a Limoneira Orchard
Fresh or Lifestyles Gift.
Congratulations Jake!
For your chance to win, make sure you're on our mailing list to be
entered into our monthly drawing. To join click here or visit our website
at www.Limoneira.com. Be sure to
check out our other contests and drawings for additional chances to
win prizes.
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