Issue: 114
September 2019
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In this issue:

Take a Healthy Stand Featured on the Daily Buzz and NBC's Atlanta & Company
Limoneira's Take a Healthy Stand at United Fresh Washington Conference

TAKEAHEALTHYSTANDTake a Healthy Stand with Grocery Retail Dieticians

Grocery Retail Dieticians' are on the front lines of healthy food choices for shoppers at Supermarkets. Highly trained and effective, they develop healthy programs for their shoppers on the ground when they have questions and they help make healthy choices easy to incorporate into daily lives.
Take A Healthy Stand
Take A Healthy Stand

In this new Take A Healthy Stand video by Registered Dietician Nutritionist Megan Roosevelt, aka, The Healthy Grocery Girl, Megan explains the important contribution that lemons make in helping to alleviate serious health issues (and improving one's appearance). This educational campaign is designed to support the important work that grocery retail dieticians are doing.

LEMONADEDAYLimoneira Presents the Lemonade Day National Youth Entrepreneur of the Year Contest

Lemonade Day is a strategic lesson-based program that walks youth from a dream to a business plan while teaching them the same principles required to start any company. Inspiring kids to work hard and make a profit, they are also taught to spend some, save some and share some by giving back to their community. 

Since its launch in 2007 in Houston, Texas, Lemonade Day has grown from serving 2,700 kids in one city to 1 million children across North America. Lemonade Day sparks the spirit of entrepreneurship and empowers youth to set goals, work hard, and achieve their dreams.

This contest is Lemonade Day's largest and most prestigious national competition, it is a way for Limoneira to get significant exposure. 

The contest is run locally in each of the organizations ~75 Lemonade Day licensed markets. After a local Youth Entrepreneur of the Year-the participant that had the most success or the most impressive and unique story-is chosen, that child (or group of children, if they worked together at a stand) continues on to the national contest. The national winner speaks to Lemonade Day leaders from across the country and beyond at Lemonade Day's annual city directors conference.

lunchboxHealthy Lunch Box Meals with Limoneira Citrus

September means it's back-to-school and back-to-routines, which can be overwhelming and time-consuming. Limoneira Spokesperson Megan Roosevelt is here to help and has prepared three easy, delicious and healthy lemon-centric lunchbox recipes that can be meal prepped ahead of time and are good for both kids and adults.

Don't forget to subscribe - videos with more wonderful recipes, tips, and tricks not detailed in this release will be added to the channel weekly. For more details on the tips below, watch this video for the recipe below on Limoneira's YouTube Channel.

Lunchbox #1 - Nutritional balance is key! This box includes cubed lemon chicken, brown rice and broccoli, as well as a wedge of fresh lemon that can be squeezed over the works.

Cubed Lemon Chicken

*            3 tbsp Limoneira Classic Lemon juice
*            3 tbsp extra virgin olive oil
*            2 tsp cumin
*            1 tsp sea salt
*            ½ tsp black pepper
*            2 boneless chicken breasts
Directions: Mix lemon juice, olive oil, and dry ingredients together to form marinade and marinate chicken breasts for 30 minutes. Bake for 30 minutes at 350° F or until fully cooked. Cube chicken breasts. Portion into a container along with brown rice and broccoli, and store until needed.

Lunchbox #2 - Everyone loves pasta, and box number two embraces that fact with a delicious lemon pasta with peas, protein-rich pistachios, and orange slices for a sweet treat.
Lemon Pasta with Peas

*            Pasta of choice
*            3 tbsp olive oil
*            Salt & pepper to taste
*            ½ cup cooked peas
*            1 Meyer Lemon
*            Green onion
Directions: Cook pasta of choice, and mix ingredients together in a mixing bowl. When combined, portion into a container along with Pistachios and orange slices until needed.

  - The final lunchbox #3 includes Lemon Hummus Rollups , along with carrots, raspberries and green peas. 


childrenHelping Children Learn to Eat Healthy

In a recent article in the New York Times, Perri Klass, M.D. noted that we have a national childhood obesity problem, but there are also problems with encouraging children to lose weight. Earlier this month when Weight Watchers put out its new Kurbo app, designed for children ages 8 through 17, there was an outcry across social media arguing that weight loss programs for children can lead to eating disorders, low self-esteem, and yo-yo weight cycling. Critics expressed concern about the harm to children from "fat-shaming." Some said that weight loss plans for children never work.

The problem is not about the new app; it's about what one says to children who are gaining weight too fast as they grow. Dr. Elsie Taveras, the division chief of general academic pediatrics at Massachusetts General Hospital and a specialist in childhood obesity, warned against a "none of this works" approach, asking, "What are we supposed to do with this large number of children who not just have obesity but severe obesity and its associated chronic diseases"

Dr. Klass said, "If you happen to be a pediatrician who is faced, day after day, with children's bodies in an exam room, you have watched as the weight dot on the growth chart starts trending up, crossing percentiles, increasing out of proportion to the height dot."
"I never say to a child that I am putting them on a diet," Dr. Taveras said. "We talk about a nutrition plan in the context of a plan for physical activity, a plan for sleep, which is just as important as their nutrition plan if you're trying to achieve weight maintenance." Dr. Taveras, who is a professor of nutrition at Harvard Medical School, is one of the authors of an essay responding to the controversy, published Monday in the journal Childhood Obesity, titled "Let's Not Just Dismiss the WW Kurbo App." The commentary addresses the new technology, but also the larger issues of weight management in children.
"I'm really grateful for this app because it has stirred up so much in terms of conversation" among people from different but related disciplines said her co-author, Michelle Cardel, an obesity, and nutrition scientist who is an assistant professor at the University of Florida College of Medicine. Eating disorder specialists, health care professionals treating overweight children and obesity scientists are "ultimately all on the same team," she said. "What we care about is children's health, physical health as well as mental and emotional health."

"I never use the word dieting, and I never use the word weight loss, because of the negative connotations," Dr. Taveras said. "But I can recommend that a family switch from sugar-sweetened beverages to water, or replace processed, calorically dense foods with fruits and vegetables - is that a diet? It's a nutrition plan."
"Compliance is king," Dr. Cardel said, "not what you eat but what can you stick to over the long term." With young children, she said, the focus should be on the family, including parents modeling healthy eating, involving a child in cooking and shopping, and not talking negatively about weight - the child's, their own or other people's. Emphasize "things that matter to them, feeling strong, having energy, feeling healthy, feeling good," Dr. Cardel said. 

As a nutrition scientist, she is aware of obesity-related complications, but "when I'm talking with a child, the focus needs to be on the healthy behaviors, on developing a healthy eating pattern in your life and it being something you enjoy."

asiafruitLimoneira Management Attends Asia Fruit Logistica

The Asia Pacific region is an important market for Limoneira and from September 4th through 6th, Limoneira management and sales executives will be attending Asia Fruit Logistica where every link of the international fresh fruit and vegetable supply chain meets face to face each year to make contacts and do business. Held in Hong Kong, this important trade show is participant's gateway to business in China and the entire Asian market.
More than 13,500 trade visitors attended AFL last year, marking a healthy increase in attendance. Over 800 companies representing 46 different countries and all continents are expected. The trade show is accompanied by Asiafruit Congress, which takes place on the day before the trade show. Asia's no. 1 conference for business information and networking. For more information visit Limoneira News.

nbcTake a Healthy Stand Featured on the Daily Buzz and NBC's Atlanta & Company

In August, lifestyle expert, Merilee Kern discussed the advantages of Limoneira's Take a Healthy Stand™ Educational Campaign on the Daily Buzz. This nationally syndicated show aired in the Top 25+ markets like New York, Los Angeles, Chicago, Atlanta, etc. (and every other market in the country) reaching 120 Million Households on Pop TV.   

Take A Healthy Stand™ was also featured in The Luxe List's recent segment on the NBC Atlanta & Company TV program on Friday, August 16. Atlanta is the #10 U.S. TV market reaching nearly 2.5 million households (2.104% of the U.S.)

unitedLimoneira's Take a Healthy Stand at United Fresh Washington Conference

The United Fresh Washington Conference, The event that unites the entire fresh fruit and vegetable industry in Washington, D.C will take place from  September 16-18 to address the industry's most pressing public policy matters.

Attendees will engage in strategic, face-to-face dialogue with key members of Congress, their staff and top regulatory officials. Limoneira will help share our industry's message and educate the nation's top policymakers on the importance of the full supply chain of fresh fruits and vegetables and the sector's impact on jobs, growth, and consumer demand. 

As the official conference App sponsor, conference attendees will see Limoneira branding and Take a Healthy Stand™ messaging each time the app is accessed by attendees, legislators, and their staffs.


antonioSpotlight on Limoneira Hong Kong Opinion Leader Antonio Lai-Master Mixologist

Antonio Lai is an award-winning international mixologist who pioneered the comprehensive Multisensory Mixology (MM) concept in Hong Kong - a drinking experience that engages all five senses. On top of being all about cocktails, Antonio is most often seen zipping up and down the slopes of Central in Hong Kong in his signature outrageous sneakers.

Having worked at renowned bars, clubs, restaurants, and cafes in different countries since 1997, Antonio is also the Champion of 2015 World Class Hong Kong & Macau, author of two books on MM cocktails, a speaker at multiple international seminars, and a consultant for prestigious hotels and bars around the world.

Antonio started his own bar business in Hong Kong with the opening of Quinary (2012), Origin (2013), The Envoy (2014), ROOM 309 (2018) and Draft Land HK (2019). With Quinary achieving the World's 50 Best Bars from Drinks International Magazine for three consecutive years, Antonio and his team are definitely pushing the Hong Kong bartending scene to a world-class level.

stephanieGrocery Retail Dietician Spotlight-Stephanie Edson, MS, RDN, LD, LMNT-Spartan Nash

Stephanie Nash is a Registered Dietitian/Nutritionist (RDN) at Spartan Nash and promotes Living Well through the power of food to maintain and improve health. SpartanNash currently operates more than 155 corporate-owned grocery stores in nine states, and distributes to more than 2,100 independent locations throughout the country.
Their primary retail banners include Family Fare, Martin's Super Markets, D&W Fresh Market, VG's Grocery, Dan's Supermarket and Family Fresh Market.

Stephanie's first job was in a supermarket and is where she found her passion. Stephanie is as much of a foodie as she is a dietitian, and she enjoys the many colors, flavors, textures, and dishes that bring us together around the table.

Stephanie believes food is a central part of life and when balancing our choices in ways that promote health, we can fully enjoy and live life to the fullest. In 2015, Stephanie was named as a Produce for Better Health (PBH) Supermarket Dietitian of the Year and today she supports all Omaha, Nebraska area retail stores by driving health and wellness initiatives daily as a Regional Wellness Specialist. For more information please visit SpartanNash.

winnersLimoneira's Winner Block

This month our lucky winner is Maria Besteras from Tampa FL .  As our monthly winner, Maria has won a Limoneira Orchard Fresh or Lifestyles Gift.  Congratulations Maria !

For your chance to win, make sure you're on our mailing list to be entered into our monthly drawing. To join  click here  or visit our website at

Be sure to check out our other contests and drawings for additional changes to win prizes.