September 2011  

Savor Windfall Farms As You Savor the Central Coast - Sunset Magazine and the San Luis Obispo County Visitors and Conference Bureau's Premiere Food and Wine Celebration  

 

Nestled midway between Los Angeles and San Francisco, Sunset Magazine's Savor the Central Coast celebrates the beauty and bounty of this coastal region in an incredible four-day experience at the historic Santa Margarita Ranch.  The event showcases area winemakers, chefs, and artisanal food producers. Sunset magazine's expert editors guide attendees through outdoor adventures and farm excursions, and join guests at exclusive winemaker dinners and amazing culinary showcases by celebrity chefs.  

 

First established in 1787 by Spanish padres, Santa Margarita began as a farming and ranching outpost to support the operations of nearby Mission San Luis Obispo de Tolosa. Named Santa Margarita de Cortona Asistencia, this land was eventually privatized when Mexico gained independence from Spain in 1822 and awarded to a young officer of the Mexican Army as a land grant. From that time forward, the Ranch has been owned and operated by several prominent California citizens, playing host to lavish rodeos, fiestas - even a circus - and today retains many of its original and early structures.

 

 

 

Only 18 Miles and 31 Minutes Away From Savor the Central Coast Festivities  Lies Windfall Farms, An Exclusive Community That Promotes and Enhances the Sustainability of Local Agriculture and Celebrates Equestrian, Ranch, and Agrarian Lifestyles

 

Windfall Farms is a spectacular 724-acre horse farm with one of the finest equestrian facilities in the western United States. The farm was initially developed as the only Kentucky-style thoroughbred farm in California. It is currently operated as a horse training and boarding facility with an extensive farming operation. Windfall Farms will become an exclusive community that will promote and enhance the sustainability of the local agricultural, equestrian and ranch lifestyles. The 724-acre property was subdivided in 1921 into 76 parcels of approximately 10+/- acres. Each of the parcels has a recorded, unconditional certificate of compliance in place. 

 

The proposed master plan will include three "Lifestyle Environments." The "Rolling Hills Vineyard Estates" will be located in the northern portion of the property. The soil is ideal for vineyards, and an abundant water supply is available from existing wells. The master plan will identify the location of the home site as well as a secondary structure with access roads to each. The balance of the open space areas will be planted in vineyards that will be operated and maintained by a master vintner, and will provide income to the property owner under a ground lease arrangement.


The "Creston Range Ranch Estates" will provide the same site planning with the open space areas being utilized for a natural, grass-fed cattle ranching operation. Once again, the ranching operation will create income for the lot owner from the ground lease.


The "Steeples Equestrian Estates" will take advantage of the lots with existing pastures and barns for those owners who chose to keep their own horses on site. The main barn structures will become common areas for the use of the equestrian lot owners.

 

 

Moonlight at the Ranch: American Bandstand an icon of the 1950s!

 

You'll doo-wop till you drop at Moonlight at the Ranch IV: "Shake, Rattle & Roll!" where "Cruisin' thru the 50's!" is the theme for the nostalgic road trip of a lifetime. In spite of an, at times, staid reputation, the 1950s unleashed major cultural impacts that will forever make the mid-century famous for the evolution of popular music, the introduction of the new media television and the film emergence of teenagers as real people. From Engineer Bill's Red Light/Green Light Milk Drinking Contest to "Leave it to Beaver" and "Captain Video" to Ricky Ricardo noting his bride Lucy had some "Splainin' to do!" television, that flickering box with grainy black and white images, helped define (and baby sit!) a generation. Even without television there would have been teenagers but without teenagers there wouldn't have been "American Bandstand" the sensationof the 1950s! "American Bandstand" featured stars lip-syncing their top 40s hits and MC Dick Clark often asked the "regulars," those kids that danced week after week, what they thought of a new song. "It's got a good beat and you can dance to it!" meant that song was destined to be a hit just as "American Bandstand" was destined to be a show that showed the power of television in shaping culture. Presale tickets - only $60 each! - to this blast to the past are available at the Santa Paula Times (944 E. Main St., MC and VISA accepted at this location only), Chamber of Commerce (200 N. 10th St.), and Best of VC Marketplace, 108 N. 10th Street, Santa Paula. Charge by phone (MC & VISA) Monday-Friday, 9 a.m.-5 p.m., 805-525-1890. Tickets at the door are $75, but remember that each year the Moonlight celebration - Ventura County's signature event! - is a sell out! For information on Moonlight at the Ranch "Cruisin' thru the 50's!" please visit www.moonlightattheranch.com.

 

 

 

Issue: 20         
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Table of Contents

Windfall Farms
Moonlight at the Ranch: American Bandstand an icon of the 1950s!
Mandarin Anyone?...Limoneira Readies Videos for Upcoming Produce Marketing Show in Atlanta in October
Limoneira Featured In AND NOW YOU KNOW
Limoneira Skin Care featured in The Santa Barbara News Press Style and Salon Feature
Rainbow Bridge In Ojai Is Now Carrying Limoneira Skin Care Products
Sunset Magazine Includes Limoneira in "More Lemon to Love in Town"
Limoneira Winner's Block

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Lemon Olive

Oil  

 

 

Ingredients:

 

Directions:

 

  • Place the oil and the zest in a glass jar. Let it stand at room temperature for at least 2 weeks, shaking occasionally.  
  • Pour the oil through a strainer and discard the zest. Transfer to a jar and store, tightly covered, in refrigerator. Enjoy!
  • Yield: 1 cup.

 

Our Thanks for this recipe to Sara's Secrets.   

 

   

 

 

 

 

 

 

 

 


 

 

 

 

Mandarin Anyone?  Limoneira Readies Videos for Upcoming Produce Marketing Show in Atlanta in October Using QR Code 

 

Users with a camera phone equipped with the correct reader application can scan the image of the QR (Quick Response) code to display text, contact information, connect to a wireless network, or open a web page in the telephone's browser. This act of linking from physical world objects is termed hardlinking or object hyperlinking.

 

Although initially used for tracking parts in vehicle manufacturing, QR codes as of 2011 are now used in a much broader context. Uses extend from commercial tracking to entertainment and from product marketing to in-store product labeling. Many of these applications target mobile-phone users (via mobile tagging). Users may receive text, add a vCard contact to their device, open a Uniform Resource Identifier (URI), or compose an e-mail or text message after scanning QR codes. They can generate and print their own QR codes for others to scan and use by visiting one of several paid and free QR code generating sites or apps. Google has a popular App to generate QR codes, and Apps for scanning QR codes can be found on nearly all smartphone devices.  

 

When a mobile phone or portable devise user scans Limoneira's QR codes they will be taken to a page on the Limoneira Web site which will be linked to short videos with text in English,  Japanese, Mandarin, Korean, Filipino and Spanish for existing and potential customers to conveniently get information about how we can help them with their lemon purchases.

 

In the US, QR Code usage is expanding. During the month of June 2011, 14 million mobile users scanned a QR Code or a barcode. 58% of those users scanned a QR or bar code from their home, while 39% scanned from retail stores.

 

Source: MediaConnection.com.   

 

 

 

 

Limoneira Featured In AND NOW YOU KNOW - Video News For the Produce Industry

 

AndNowUKnow: Limoneira - Shop Talk
AndNowUKnow: Limoneira - Shop Talk

Each week AND NOW YOU KNOW provides video content to 12,000 industry professionals in the Produce Industry. Being on the leading edge of digital news media is what ANYK is all about. Their video-based news is specifically designed for the next generation of fresh produce industry professionals. John Carter, Direct of Global Lemon Sales discussed Limoneira's Integrated Supply chain which allows us to synch up with our end users and offer flexible marketing strategies. Our global network of like minded companies such as F.G.F. Trapani in Argentina, Rosales in Chile and Cuatro Ases in Mexico enable us to deliver consistent quality lemons to our customers year-round.

 

Limoneira Skin Care featured in The Santa Barbara News Press Style and Salon Feature

 

An extensive feature on Limoneira and our natural skin care products appeared in a recent issue of the Santa Barbara News Press Style and Salon Section. Dave Mason, News Press Staff writer and photographer Carmen Smyth toured Limoneira Ranch and historic packing plant, bocce courts and Visitor's Center and learned the ways of the lemons as they travel on their way to market. Approximately 75% of Limoneira lemon production ends up in the Food Service segment (consider that great lemon dish at your favorite restaurant or slice of lemon in a cooling glass of iced tea).  

 

Some Limoneira lemons make their way along with other lemons as ingredients in our specialty skin care products. Our lemon skin care items consist of our Lemon Balm Daily Moisturizer, Lemon Hand Lotion, Lemon Avocado Body butter, Lemon Hand Cleanser. Lemons: "These are natural products that are designed to make your skin feel better, which is accomplished through rehydration, and that is accomplished through the oils that are part of the products," said Harold Edwards, President and Limoneira CEO. Additional items in the line include our avocado Body Bar, Avocado honey lip balm and Avocado Mask. Limoneira's avocado based skin care products that feature a compound, phospholipid furan, which promotes skin metabolism. 

 

The News-Press is one of the oldest daily newspapers in Southern California, publishing since 1855. The Santa Barbara Post became the Santa Barbara Press, which eventually became the Morning Press which was acquired in 1932 by Thomas M. Storke and merged with his paper, the Santa Barbara News, to make the Santa Barbara News-Press.[2] Storke, a prominent local rancher and booster descended from the Spanish founders of Santa Barbara, brought the paper to prominence. The News-Press has a Monday-Friday combined average circulation of 25,973, according to the Audit Bureau of Circulation.

 

 

 

Rainbow Bridge In Ojai Is Now Carrying Limoneira Skin Care Products

 

Nestled in the heart of Ojai, just off Ojai Avenue, Rainbow Bridge provides a wide range of healthy and natural products. In the general store, they carry a vast selection of specialty foods, many of which are made from organic ingredients and formulated for special diets. All of their produce is fresh, most of it is organic and some from local farms. The cosmetics aisles have chemical-free personal care items from deodorants and lotions to bath salts and aromatherapy oils. In the vitamin department, there is a vast selection of vitamin and mineral supplements, homeopathic and herbal remedies, and protein powders.

 

Sunset Magazine Includes Limoneira in "More Lemon to Love in Town"

 

Sunset Magazine recently featured lemons in their September issue and writers mentioned that readers can visit Limoneira Ranch and wander the citrus groves by trolley, tour the 1920's Mediterranean-style packing house, play a sun-soaked game of bocce, or stop by the shop (visitor's center) to pick up a fresh fruit gift basket or treats like lemony hand-lotion. Limoneira was featured along with our friends Ventura Limoncello, Petite Reve Caf�, The WaterMark and Side Car Restaurant.

 

Sunset is a lifestyle magazine in the United States. Sunset focuses on homes, cooking, gardening, and travel, with a focus almost exclusively on the western United States.  

 

Sunset began in 1898 as a promotional magazine for the Southern Pacific Transportation Company, designed to combat the negative "Wild West" stereotypes about California. The inaugural issue featured an essay about Yosemite, with photographs by noted geologist Joseph LeConte.

 

Limoneira Winner's Block   

 

This month our lucky winner is Amanda Heckert from Atlanta, Georgia. As our monthly winner, Amanda has won a Limoneira Orchard Fresh or Lifestlyes Gift.   

 

Congratulations Amanda!l!   

 

For your chance to win, make sure you're on our mailing list to be entered into our monthly drawing. To join click here or visit our website at www.Limoneira.com    

 

Be sure to check out our other contests and drawings for additional changes to win prizes.