August 2014

Limoneira Sheep Raps About Clean Energy In New Video


Limoneira is hoping to connect with a younger audience and promote clean energy with a new video that mixes fun with science. The video was recently featured on ANUK (And Now You Know), one of the produce industry's important media channels. It features a Limoneira sheep rapping about solar power and the company's commitment to clean energy. Sustainability is an important topic, and the Company wanted something a bit more light hearted that could connect with a younger audience too. The video allowed Limoneira to bridge that gap and cover a serious topic, but in a fun way that everyone can appreciate.



Limoneira regularly strives to teach children about the produce industry and what goes into growing the food that they all enjoy every day. Limoneira partners with SeeAg ( ) and schools to give school kids the opportunity to tour Limoneira's facilities in order to teach them a bit more about its day-to-day operations. Every year hundreds of kids tour Limoneira ranch, learning where their food comes from, getting a close up look of Limoneira's solar orchard, and even meeting Limoniera's sheep first hand (the sheep graze among the panels to provide natural weed abatement). The kids love the tours and it really helps Limoneira as a business connect with the kids on a personal level.

Limoneira Mixes It Up With Brian Leon From Nobu Malibu And Regina Schauerte From Blackbird In San Francisco - New Limoneira Mixologist Opinion Leaders


Regina Schauerte

BlackBird is a great San Francisco neighborhood bar with an extensive craft beer choice, wine pours, an encyclopedic back bar and gorgeous cocktails. Regina Schauerte is one of the talented bartenders and believes that ingredients for a good bartender are equal parts empathy, patience and a sense of humor. Her humility and down-to-earth quality belie her extensive knowledge of her chosen craft. Asked about her favorite drink to make, Regina says that "all of our drinks are pretty labor-intensive. A lot of muddling, shaking, stirring are involved. I came up with a new drink which has gin, quince jam, lemon, celery shrub and topped with pilsner beer. It's fresh and vibrant". Regina also notes that good watering holes add a positive dimension to society and say's "sometimes I fear technology is keeping people disconnected. Places where you can drink and share a good laugh, or cry, will hopefully keep human interaction alive". Regina and her husband are also planning an exciting new cocktail catering and consulting company, called SipCraft. Stay tuned for more information!


Brian Leon


General Manager Brian Leon surveys the evening buzz at the 6,800 square foot jewel that is Nobu Mailibu. Floor-to-ceiling windows offer stunning vistas of 180� coastline and blue Pacific waves dramatically crashing on the beach. The place is packed, yet serene. Diners are enjoying pre-dinner cocktails on ocean side daybeds and a warm glow of an outdoor fireplace. The sun is just beginning to set and twinkling stars become ever more magical against an inky sky.


After eight years of working for Nobu, Leon has seen quite a bit, especially given the heady atmosphere of Malibu. Regulars like Robert Downey Jr., Courteney Cox, Mel Gibson, Nicole Richie, and Pink love the vibe and "Paparazzi-free" calm. They also love Executive Chef Gregorio Stephenson's tiradito, black cod with miso, and mini-tacos. "We tend to stick to the staples every time we go," says Rande Gerber, who has been frequenting Nobu with wife Cindy Crawford for more than a decade.


In addition to Leon's capable management of this well oiled machine, he's a talented mixologist and enjoys the creativity of conjuring up new concoctions. He notes that "it's relaxing and enables me to be inventive". As he looks out past the crowd at the setting sun, you can see that he's completely in his element.
Issue: 54
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Table of Contents 

Limoneira Mixes It Up With Brian Leon From Nobu Malibu And Regina Schauerte From Blackbird In San Francisco
Chipotle Marketing And Media Tour At Limoneira Ranch
Alex Boye - Lemonade
Limoneira Lemons Sampled At Wong's In Peru - Facebook Contest To Win A Trip To Astrid Y Gaston
Limoneira's Sustainably Produced Lemons Add A Little Zest To
Limoneria On The Campfire Trail With Stephen Depuis
Bocce Ball And Gourmet Food - Let The Good Times Roll On August 17th
Moonlight at the Ranch - Polynesian Paradise
Limoneira Winner's Block

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Summer Grilling
Grilled Lemon Dill Salmon


These beautifully complementary flavors come together to infuse salmon that becomes savory and enhances the texture of the fish. Serve it with rice and a green salad for a light, yet satisfying meal.


(For recipe, click here)








Kohlrabi, Cabbage and Caraway Salad



(For recipe, click here)











Chipotle Marketing And Media Tour At Limoneira Ranch


Friday, July 11th was a perfect day at the Ranch - Blue sky, sun streaming over the orchards and a delicious catered lunch by Chipotle completed the picture. Southern California Regional marketing personnel from one the country's most innovative casual dining operators along with a number of journalists visited Limoneira ranch to learn about Limoneira's sustainable agricultural practices. The Company's historic Visitors Center, and Solar and Demonstration Orchards were part of the tour and the delicious lunch at the bocce ball courts capped it off!


A recent VC Star article noted that Limoneira provides all of the lemons for Chipotle (and supplied 105,000 cases or about 16 million lemons in 2013). To see more details from the article, please CLICK HERE.


About Chipotle


Chipotle Mexican Grill is a chain of restaurants in the United States, United Kingdom, Canada, Germany and France specializing in burritos and tacos. Its name derives from chipotle, the Mexican Spanish name for a smoked and dried jalape�o chili pepper. Founded by Steve Ells in 1993, Chipotle has more than 1600 location and $3.2 billion in 2013 revenue.
Alex Boye - Lemonade


Singing sensation Alex Boye's new "lemonade" captures the spirit of what these little gems can do for you when you turn them one of the world's most popular drinks. An energizing tune and uplifting lyrics are sure to capture the imagination of millions of viewers.


About Alex Boye


After performing to a sold out audience at the Royal Albert Hall in London as opening act for Olivia Newton John, Alex's management received calls for repeat performances all over the world, including future collaborations with some of the biggest names in the industry.


Alex is a mesmerizing presence with an epic voice. He helped propel "Peponi", the piano guys Coldplay cover to the stratosphere with over 15 million views on YouTube, and is a formidable solo artist. Alex was also featured vocalist on the viral music video of violin sensation Lindsey Sterling, on the captivating "Afro-classical version of Bruno Mars's "Grenade". Alex is an award winning singer and songwriter and is best known for his African twist on American pop and ethno - classical music.

Lemonade - Alex Boye'
Lemonade - Alex Boye'
Limoneira Lemons Sampled At Wong's In Peru - Facebook Contest To Win A Trip To Astrid Y Gaston


Talented Peruvian Limoneira Unleash the Power of Lemons Opinion Leaders Hans Hilburg and Rachel Lujon will be preparing delicacies created with Limoneira lemons for lucky Wongs shoppers in Peru. Picso with Lemon and buttery lemon squares will be sampled and Wongs shoppers will have an opportunity to enter a contest to win dinner for two at famed restaurant Astrid y Gaston in Miraflores. Advertising will also appear in Laymedelgusto.




In 1942, Erasmo Wong, a Chinese-Peruvian, opened a small store at a corner in the �valo Guti�rrez, in a residential area in Miraflores. Originally a family business, the store kept growing and in 1983, the first store of the present-day Wong supermarket chain was inaugurated. It is one of Peru's leading chains and is now owned by the Chilean company Cencosud, Today, Cencosud has 18 Wong's supermarkets. Wong's growth was characterized by going against market trends, being more customer service oriented instead of the more usual self-service and investing during some of the Peruvian economy's hardest times.


The following is excerpted from Kate Mulder's Peru this Week article "Business lessons from Peru's Wong family")


Wong is an iconic name in Peruvian business. As a foreigner, I'm amazed at how loyal Peruvians are to the brand; it seems to have a place in their hearts, gives them a sense of trust, a sense of home. As someone who enjoys learning the psychology of consumer behavior, it's fascinating to watch.


The first time I walked into a Wong supermarket, I immediately thought of the book, The Experience Economy, written in by James Gilmore and Joseph Pine in 1999. They define the era of a successful business, teaching and showcasing that "goods and services are no longer enough; it's giving your customer an experience that transforms your business and is the basis for future economic growth. The Experience Economy has helped revolutionize multiple industries from marketing to tourism and architecture to urban planning, and Wong feels like it could be a case study taken right from the book. Everything that the Wong brand does seems to exemplify this theory of the "experience economy", and even though the beloved grocery chain is now in the hands of a Chilean company, the family is still involved in multiple sectors creating similar results.


Kate is the voice of business, technology and entrepreneurship in Peru. She currently helps technologies from the US expand to Peru and serves as an advisor for Peru Capital Network - Peru's first formal Angel Investor Network.


Gaston y Astrid


Gaston Acurio is one of Peru's most famous chefs - indeed, one of its best-known celebrities of any sort. He maintains a restaurant empire that stretches Bogot� to Madrid, from Buenos Aires to San Francisco and New York, Acurio is an international ambassador for Peruvian gastronomy. Earlier this year Astrid y Gast�n (named after the chef and his German-born wife) relocated Acurio's 20-year-old Miraflores flagship, to a new location nearby as part of the prolific chef-restaurateur's latest and most ambitious project to date: Casa Moreyra. A historic hacienda in the San Isidro district of Lima, Casa Moreyra has been transformed into multi-faceted gastro-centre incorporating a casual bar-restaurant, event space, botanic garden, research and development facility and more.
Limoneira's Sustainably Produced Lemons Add A Little Zest To


Just is an organization dedicated to better imbibing. The group are career hospitality professionals, committed to improving the craft hospitality and service; one patron, one venue, one spirit, and one cocktail at a time. The team provides consultation, menu development, distilled writing, management & staff training, beverage catering, specialty tastings, speaking and seminars. Limoneira supports this tremendous talent team on their captivating cocktail mission.
Limoneria On The Campfire Trail With Stephen Depuis


On August 8, Steven Depuis and his colleagues at team Depuis will hold a Campfire to discuss all things Sustainability. Limoneira was a natural stop in the day's festivities and when Steven reached out to us we were happy to offer the happy campers a tour/confab about Limoneira's sustainable practices.


Campfire is one of the ways Steven and the group stretches thinking by allowing unconnected thoughts and ideas to find purpose and meaning. All too often business challenges are approached through expected, linear processes. Campfire seeks to unlock everyone's potential for discovering new, groundbreaking ideas. It's an unconventional forum that invites a diverse range of individuals from varied backgrounds to come together informally over dinner. Steven shares, "Our inspiration came from the French Salons of the early 1900s where a collective of intellectuals, artists, writers, scientists, entrepreneurs and inventors openly shared and discussed the future." That's what Campfire is: an open, inspiring, energy-charged evening of exciting dialogues-a pump primer for idea discovery."
Bocce Ball And Gourmet Food - Let The Good Times Roll On August 17th


Casa Pacific and Jason Collis/Plated Events team up on August 17th to bring lucky event attendees what is sure to be a beautiful agrarian afternoon among the fragrant lemon blossoms. Casa Pacifica Centers for Children & Families presents The Gourmet Food Truck & Bocce Ball Festival on Sunday, August 17, 2014 from 12-5pm.


Hosted by Plated Events by Chef Jason, the festival features the supreme cuisine from a plethora of Gourmet Food trucks and the magical musical mayhem from DJ Bruce Barrios, Rey Fresco, Highway Starr and Sound Effect. Please click here for more details.
Moonlight at the Ranch - Polynesian Paradise


On September 20th, this annual favorite to benefit Santa Paula's Police and Fire Foundation returns. Transcend your inner Tiki with tastings from a wide array of Ventura Counties favorite restaurants and musical mayhem under the stars. For tickets and more information, please visit
Limoneira Winner's Block


This month our lucky winner is Piera Jolly of Atlanta, Georgia. As our monthly winner,Piera has won a Limoneira Orchard Fresh or Lifestlyes Gift.


Congratulations Piera!!!


For your chance to win, make sure you're on our mailing list to be entered into our monthly drawing. To join click here or visit our website at


Be sure to check out our other contests and drawings for additional changes to win prizes.