Issue #193 |  April 24, 2020   |   View online
Highlights In This Issue:
More news below!

MAB Will Host Zoom Meetings with State House, Senate Leaders
The COVID-19 pandemic is unlike anything we have experienced in our lifetime. It has taken an economic toll on you, your stations and our industry as a whole. The MAB has an opportunity for you to speak directly to our lawmakers and let them know exactly how you have been impacted. Next week we will host two virtual meetings to let your voice be heard.  Read More

FEMA is Sending Free PPE Masks for Michigan Broadcasters
FEMA has designated quantities of free PPE face masks for broadcasters in each state. They will come to the MAB. We are working on a distribution plan to get them out to you for your employees.  Read More

FCC Denies Application of Hoax Rule to Trump Press Conferences on COVID-19 - Looking at the First Amendment and the Commission's Regulation of Political Speech
By: David Oxenford, 
Wilkinson Barker Knauer LLP

Recently, FCC staff dismissed a request by the organization Free Press asking the FCC to investigate the broadcast of the President's press conferences on the coronavirus and programs where commentators supported the President's pronouncements. In addition to an investigation, the request asked that the FCC require that broadcasters "prominently disclose when information they air is false or scientifically suspect" in relation to these press conferences and other broadcasts.  Read More

Sens. Peters, Stabenow among 74 Senators to Sign Letter Pushing for Local Media Relief
U.S. Senators Steve Daines (R-Mont.), John Barrasso (R-Wyo.), Joe Manchin (D-W. Va.), Gary Peters (D-Mich), Thom Tillis (R-N.C.) and Chuck Schumer (D-N.Y.) sent a letter with 74 bipartisan cosigners, including Sen. Debbie Stabenow (D-Mich.), to the Office of Management and Budget Acting Director Russell Vought on Thursday (4/23) to support radio and televisions broadcasters and local newspapers during the Coronavirus pandemic.  Read More

Reps. Upton, Dingell Lead Bipartisan Push for Federal Ad Dollars for Local Media
On April 20, Congressman Fred Upton (R-Mich.) and Congresswoman Debbie Dingell (D-Mich.) joined Congressman Marc Veasey (D-Texas), and Congressman Bill Flores (R-Texas) led more than 240 bipartisan lawmakers in asking the Trump Administration to direct current federal government advertising funds to local news and media outlets.  Read More

Share Your Station's COVID-19 Stories 
The MAB wants to know and share what your station is doing unique as part of its coronavirus coverage in your communities and the associated economic issues you and your clients are facing.  Send your stories and photos to teh MAB's Dan Kelley at .
WKQI's Mojo In The Morning Honors Front Line Heroes
iHeartMedia/WKQI-FM (Detroit) Morning Personality Mojo In The Morning and crew are honoring the front line heroes in the current COVID-19 pandemic. The show is inviting listeners to let them know about those in the community who are making a difference: doctors, nurses and essential workers are putting their lives on the line every single day during the crisis. In return, the show is putting signs on their lawns to show how much they matter to everyone.  Read More

Grand Rapids Television Stations Unite During COVID-19
Four Grand Rapids Television stations, WOOD-TV, WWMT-TV, WXMI-TV and WZZM-TV have come together during the COVID-19 pandemic to let their viewers know that local television news provides critical up-to-the-minute news, health and safety information.  Read More

Michigan Radio's Stateside debuts in U.P. on WNMU, WGGL
Michigan Radio's daily public radio talk program, Stateside, hosted by April Baer, can now be heard across the Upper Peninsula on WNMU-FM (Marquette), and WGGL-FM (Houghton).  Read More

Robin Seymour Dies at Age 94
Former Detroit radio and television host Robin Seymour has passed away.  Seymour died April 17 at an assisted living facility in San Antonio, Texas, following a heart attack. Seymour, who started in radio as a child actor on the Detroit-based Lone Ranger Show, began working at WJBK-AM as a teen.  Read More

Long-time Michigan Programmer Darrin Arriens Passes from COVID-19 Complications in N.C.
Thirty-year broadcast veteran Darrin Arriens passed away Tuesday (4/21), following a lengthy battle with complications stemming from a COVID-19 infection, in North Carolina. Arriens was a well-known radio programmer in Michigan, having served as Program Director of WKLQ and WLAV in Grand Rapids, the latter when the station won the Marconi Award for Medium Market Station of the Year in 2008.  Read More

Former Traverse City Radio/Television Host Norm Jones  Passes
Former Northern Michigan radio and television personality Norm Jones passed away April 16 at the age of 59.  Jones, a Traverse City native, began his career in broadcasting as an active member of the radio club while in high school.  Read More

Nominations for Public Media Impact Awards Due June 3
Nominations are due June 3 for the the 2020 MAPB Public Media Impact Awards. Up to two awards are given - one Professional (all professionals including volunteers working in public broadcasting) and one Donor (individuals or foundations). Learn More

Nominations Due Today for Hall of Fame, Lifetime Achievement, Young Professionals
It is time to nominate your most influential colleagues for the MAB Lifetime Achievement Award, Michigan Broadcasting Hall of Fame, and NEW Young Professional Award! This tradition honors individuals who have made outstanding contributions to the broadcasting industry and we want to know who you think deserves to be recognized!

Looking for Sales Professionals?

The MAB Foundation Board of Directors approved a new partnership with Central Michigan University's School of Broadcast and Cinematic Arts for the Fall 2020 semester.
The partnership will focus on developing mentoring relationships between students with an Electronic Media Sales Minor and broadcast industry professionals. 
Contact Rachel Krause for more information.

Local Broadcast Sales Featured Content 

10 Things Clients Hate! 
In this valuable session, Gary Moore reveals 10 things buyers dislike, how to avoid them, and why it's very valuable that you know what they are! 

The MAB is excited to share that Local Broadcast Sales (LBS) is available free to members in 2020.
May 21, 2020 | 1:00 - 2:00 p.m.
"Working with Agencies
More Effectively"

with Emmie Musser, Güd Marketing
Emmie is a passionate social marketer dedicated to designing marketing campaigns that inform the uninformed, connect the disconnected, and attract people to resources that help improve their lives. She leads community engagement and media strategy at Güd Marketing. This includes a wide range of responsibilities from research analysis to development and implementation of comprehensive community education and marketing plans. She has worked on national, statewide, regional and local campaigns for clients including Auto-Owners Insurance, Michigan Education Trust, the City of Flint during the lead water crisis, Michigan Office of Special Education, and more. With over 15 years as a marketing and media professional, Emmie has developed a deep understanding the ever-changing media landscape. She is a data-driven marketer who also understands that relationships are paramount to creating right media mix to drive results. An experienced speaker and trainer, Emmie as taught media, digital, and social media marketing throughout 26-states.

May 21, 2020 | 3:00 - 4:00 p.m.
"21st Century Leadership -
How to cultivate leadership in today's workplace."

with Jeff Butler, Generation Workplace Expert
Whether you are a Baby Boomer, Millennial or Generation Xer, the same rule applies, leaders speak with their actions, not with their words. So, it's imperative that leaders understand how to stimulate action in adverse circumstances. Jeff dives deep into how the psychology of leadership works, debunking the biggest myths that are often preached about leadership. Mostly important, Jeff shows how anyone can develop leadership traits to create life-changing adjustments to get extraordinary results, whether that may mean getting a better following, group leadership, or inspiring others around you. For maximum impact, Jeff provides real-world, actionable tips to help attendees take immediate steps to apply his advice and his as leaders in their own careers. Learning Points: Project the right leadership image in person and online. Discover the truth behind common leadership traits such as courage and purpose Avoid common mistakes of personal leadership and career advancement.

Rethinking Radio Website Design in the Age of Coronavirus
By: Seth Resler,
Jacobs Media Strategies

At the beginning of this pandemic, radio stations focused on their on-air responses to the crisis. Online, stations largely addressed the crisis the way they did any other major promotion: create a webpage or two, stick some images in the slideshow on the homepage, and add a banner in the sidebar or header. Now that it's clear that this situation will last much longer than your average radio promotion and is likely to alter the normal course of our lives, it's time to re-examine our station websites to see if more significant changes should be made.  Read More

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April 27 | 1 p.m.
Zoom Meeting with State House Leader Lee Chatfield, R-District 107 (Register Now)

April 28 | 10:30 a.m.
Zoom Meeting with State Senate Majority Leader Mike Shirkey, R-District 16 (Register Now)

May 21 | 1:00 p.m. 
Free Webinar: "Working with Agencies More Effectively" (Register Now)

May 21 | 3:00 p.m. 
Free Webinar: "21st Century Leadership" 
Register Now)


Marketing Executive
(Grand Haven)
Posted: April 23, 2020

Part-Time On-Air Personality
( Saginaw )
Posted: April 10, 2020

Bureau Reporter/
Multimedia Journalist
Posted: April 9, 2020

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