Issue #185 |  February 28, 2020   |   View online
Highlights In This Issue:
More news below!

Join the nearly 1,000 broadcasters who have already registered!

Onsite Registration will be available
Tuesday, March 3, and Wednesday, March 4, 
at the Lansing Center 
(Meals are not guaranteed  with onsite registrations.)

Learn more at

The Exhibits at the Great Lakes Media Show March 3 & 4 at the Lansing Center have sold out for the third year in a row. 

Exhibit floor is free to all professional media and students interested in a career in broadcasting.

Join us for the Opening Exhibit reception Tuesday March 3, 5:00 p.m.  Visit the exhibit booths, celebrate with the two Carl E. Lee Engineering Excellence Award Winners, enjoy Hors Devours and liquid refreshments. 

This event is followed by Beer & Bull, our pre-convention mixer. Join your fellow broadcasters from around the state exchange stories and learn from one another.

More at

Let's Celebrate Our Excellence!
Join us for this year's BEA celebration on March 4 at the Lansing Center, following the conclusion of the 2020 Great Lakes Media Show.

There will be a cocktail reception from 5:30 to 6:30 p.m., when the awards presentation will begin.

Governor Whitmer Activates State EOC in Response to Coronavirus; MAB Announces Extra Precautions at Media Show
Today (2/28), Governor Gretchen Whitmer activated the state Emergency Operations Center to coordinate with state, local and federal agencies to help prevent the spread of Novel Coronavirus. Read More

MAB Goes to Capitol Hill!
This past week, your MAB traveled to Washington for the NAB Leadership Conference and to meet with lawmakers to share success stories and discuss issues facing broadcasters in Michigan. 18 Members joined the MAB February 24 - 25.
(L-R) Debbie Petersmark, WILX-TV; Dan Boers, WOOD-TV, Karole White, MAB; Congressman Tim Walberg;
Gary Baxter, WSYM-TV; Cassi Smith, Kelley-Cawthorne; Bruce Goldsen, MAB Honorary Board Member.

March Regulatory Dates for Broadcasters-Children's Television Reports, Lowest Unit Rate Windows, EEO Audit Responses, AM Revitalization Comments, License Renewal Preparation and More
By: David Oxenford,
Wilkinson Barker Knauer LLP

As the calendar flips to March, many of us have put our trust in Punxsutawney Phil's weather forecasting expertise that an early spring is coming. A surer place to put our trust, however, is in the guarantee that there are always some regulatory dates about which broadcasters should be aware. While March is a month without with many of the regularly scheduled deadlines for renewals, EEO public file reports or Quarterly Issues Programs lists, there are still plenty of regulatory dates about which you should take notice. Read More

West Michigan SBE Chapter Says
Goodbye To Dave Grant
On Thursday (2/27), SBE Chapter 102 said their goodbyes to Grand Rapids Cumulus Chief Engineer Dave Grant who is leaving to be the Director of Engineering for Cumulus in Dallas. Dave has served as the Certification Chairman for 20+ years for the Chapter. The send-off for Dave was at the Chapter's monthly lunch meeting.
ABIP 11Reserve Your 2020 ABIP Inspection Now
Scheduling has begun for the 2020 Alternative Broadcast Inspection Program (ABIP). The MAB conducts these alternative inspections regionally from April to October.  Learn More

WKAR's Elkins Speaks on NextGen TV at APTS Public Media Summit
WKAR Public Media (East Lansing) Director of Broadcasting and General Manager Susi Elkins spoke this past Tuesday (2/25) at the 2020 APTS Public Media Summit in Washington, D.C. during a session titled "Collaboration with National Partners on Spectrum Opportunities."  WKAR is one of the public stations that is currently experimenting with NextGen TV technology and launched Apollo PublicTV this past December.   Read More

Three Michigan Stations Finalists in NAB Crystal Awards
Three Michigan stations have been announced as finalists for the 33rd annual NAB Crystal Radio Awards. Congratulations to WKQI-FM (Detroit), WSGW-AM (Saginaw) and WWJ-AM (Detroit). Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service.  Read More

WFUR-FM Sold to Bible Broadcasting Network
On February 27, an application was filed with the FCC to transfer to license of WFUR-FM (Grand Rapids) from Furniture City Broadcasting Corporatiion to Bible Broadcasting Network of Charlotte, NC.  WFUR-FM has been owned by Furniture City and the Kuiper family since it signed on in 1960.  Read More

Midwestern Broadcasting Closes on WKLT; New Morning Show and Simulcast
On February 24, Midwestern Broadcasting closed on its purchase of Northern Broadcast's WKLT-FM (Kalkaska/Traverse City) and, on first day of ownership, brought back Steve 'Omelette' Normandin to the station's morning show.  Read More

WFCX/WFDX to Sign Off Pending Ownership Changes
Northern Broadcast's WFCX-FM (Leland) and WFDX-FM (Atlanta) has announced (2/26) that the stations will be leaving the air at midnight on February 29.  WFCX was recently sold to Central Michigan University and that sale was approved by the FCC on February 21. Read More

Over $20,000 Raised During WLEN 2020 Kiwanis Radio Auction
The Kiwanis Club of Adrian, in partnership with Lenawee Broadcast's WLEN-FM, hosted its 26th Annual Radio Auction on February 8. The auction featured hundreds of items donated by local businesses up for bid.  Read More


Looking for Sales Professionals?

The MAB Foundation Board of Directors approved a new partnership with Central Michigan University's School of Broadcast and Cinematic Arts for the Fall 2020 semester.
The partnership will focus on developing mentoring relationships between students with an Electronic Media Sales Minor and industry professionals. 
Contact Rachel Krause for more information.

Looking ahead... Career Fairs 2020

Great Lakes Media Show: March 4, 2020 
Lansing Center in Downtown Lansing

Western Michigan University: April 9, 2020
More information coming soon. 
LBS Featured Video Series

5 Things Clients Want!

LBS President, Gary Moore, discusses five things that your clients expect you to provide every time you communicate with them!

The MAB is excited to share that Local Broadcast Sales (LBS) is available free to members in 2020.

April 16, 2020 | 1:00 - 2:30 p.m.
"Political Refresher"
with David Oxenford, Wilkinson, Barker, Knauer LLP
2020 is bound to be a very active year for political broadcasting. Who do you have to sell advertising time to? How much can you charge? What paperwork do you need to retain? Who is watching what you do, and what issues are likely to arise in the coming election? These issues and more will be addressed in a live webinar!

Give Away Radio Station Stickers to Capture Listener Contact Info
By: Seth Resler
Jacobs Media Strategies

One of the most important things you can use your radio station's website to do is to capture contact information from your listeners. By capturing their email addresses and other information, you can reach these listeners again later and activate them.  Read More 

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Lowest Unit Rate Window in effect. (Learn More)

March 3-4
Great Lakes Media Show, Lansing (Learn More)

April 16
Free Webinar: "Political Refresher" (Learn More)

May 21
Free Webinar: "Working with Agencies More Effectively" (Learn More)


Consumer Investigative Producer (Help Me Hank)
Posted: February 28, 2020

Executive Producer
Posted:  February 27, 2020

Multi-Media Account Manager
(Grand Rapids)
Posted: February 17, 2020

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The MAB Foundation's mission to encourage, support, and sponsor educational activities for students interested in broadcasting cannot be accomplished without supporters like you. The Foundation wouldn't exist without your continued support and interest in the mission. The Broadcasters must work together to sustain the future of this industry by encouraging the brightest, most creative and energetic students to choose broadcasting as a career. You can make a difference by MAKING A DONATION TODAY at

Foundation Supporters

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Dena Blair
Dan Boers
Julie Brinks
Kristin Burns

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Rob David
Detroit Radio 
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Susanne Elkins
Rebecca Falk
Bruce & Sue Goldsen
Colleen Grant
Tom Hahn
Wendy Hart
Bill Keith
Dan Kelley
Dick Kernen
Julie Koehn
Fred Jacobs
Paul Jacobs
Mark Libke
Jim Lutton
Pam Manor
Stephen A. Marks
Janet Mason
John E. Fetzer Memorial Trust
Christopher Meller
Dr. Peter Orlik
Robert F. Ottaway
David Oxenford
Lawrence Patrick
Jam Sardar
AnnMarie Scaramuzzino
Stephen Schram
Dirk Spillemaeckers
Jason Springer

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Peter Tanz
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Jon Whiting
Jennifer Williams
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Great Lakes News

Michigan Association of Broadcasters | 517-484-7444 | |
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