Issue #93 February 8,  2018 |  View online
Top of the News:

Come to the #MABshow, 'Double Your Audience'
* 2018 Tornado Drill Scheduled
* FCC to Randomly Inspect TV Stations Repacked by   the Incentive Auction
2017 BEA Winning Stations Announced
MAB Snack 'N' Learns Are Coming to YOU!

Increased Recruiting Call Since National Guard   Returned To NCSA

All this and more below

February 16:  Early-Bird Registration Discount Ends, Great Lakes Media Show ( Click Here to Register Now )

March 1: FCC Online Public File Deadline for Radio

Come to the #MABshow, 'Double Your Audience'
Radio and TV seem unable to get more than about 4 percent of the audience to engage and participate in on-air contesting. So if you were able to double that, you'd be a star. Paige Nienaber will show you how at the 2018 Great Lakes Media Show Read More

Counting Down to the #MABshow:
Registration Discounts Expire Next Week
The 2018 Great Lakes Media Show is 25 days away and time is running out to take advantage of early-bird registration discounts. The Great Lakes Media Show, formerly know as the Great Lakes Broadcasting Conference & Expo (GLBC) will take place March 6 and 7 at the Lansing Center.  Click here to register by February 16.

2018 Tornado Drill Scheduled
The 2018 Severe Weather/Tornado Drill EAS Alert is scheduled for  April 11, 2018 at 1 p.m Read More

'ALERT' Act Gives the Feds Sole Responsibility to Notify the Public of a Missile Threat
Senators Brian Schatz (D-HI), Kamala Harris (D-CA) and Cory Gardner (R-CO) have introduced the "Authenticating Local Emergencies and Real Threats (ALERT) Act." Read More

FCC to Randomly Inspect TV Stations Repacked by the Incentive Auction
By: David Oxenford, 
Wilkinson Barker Knauer LLP,

On February 5, the FCC released a Public Notice indicating that they will be inspecting approximately 60 of the over 900 TV stations changing channels as a result of the incentive auction and the repacking of the TV spectrum that took place after that auction.  Read More

State Capitol_150 State/Legislative Update

Bill Calls for University Reporting of Legal Settlements
State Rep. Jim Runestad (R-44) is working to introduce legislation that would require the state's public universities and colleges to report legal fees to Michigan Legislature Read More

Federal/Congressional Update

Court of Appeals Rejects Petitions, New Ownership Rules Go In Effect
According to Scott Flick, communications attorney with Pillsbury Winthrop Shaw Pittman LLC, the Court of Appeals on Wednesday rejected the efforts of petitioners to block the implementation of FCC Chairman Ajit Pai's changes to the broadcast ownership rules   Read More

Online Public File Deadline for Radio
According to the Broadcast Law Blog, March 1 is the deadline for all radio stations to convert to the online public file hosted by the Federal Communication Commission. Read More

FCC Sets Comment Dates on National TV Ownership Caps
In December, the FCC adopted a Notice of Proposed Rulemaking to review the national ownership cap for over-the-air television. Read More
Broadcasters and Lawmakers Meet at MAB's Legislative Reception
The MAB Annual  Legislative Reception will take place from 5:30  to 7:00 p.m. on March 7 at the Lansing Center as part of the 2018 Great Lakes Media Show. Read More

2017 BEA Winning Stations Announced
Stations that have won 2017 Broadcast Excellence Awards have been announced at  Click here to learn more. Winners will be recognized and 2017 Stations of the Year will be announced on March 17 at a special award ceremony following the 2018 Great Lakes Media Show. Click here to reserve tickets and register for the #MABshow. 
MAB is Collecting Nominations for 2018
Hall of Fame/Lifetime Achievement Awards
Nominations are now being taken for the 2018 Michigan Hall of Fame and Lifetime Achievement Awards. This year's honorees will be recognized at the Advocacy Conference & Awards Banquet on August 13 and 14 at the Grand Hotel on Mackinac Island. Nominations are due by April 27, 2018.  Click here to learn more.  

WDIV launches true-crime podcast series called 'Shattered: Black Friday'
Graham Media Group's WDIV-TV (Detroit) has announced the launch of their second podcast series "Shattered: Black Friday." This 10-part series investigates the 2010 disappearance of three brothers from Morenci, Mich .   Read More

MAB Snack 'N' Learns Are Coming to YOU!
The MAB Staff is out and about sharing about the virtues of association membership with MAB members and their employees . Several stations have already hosted the MAB in 2018.   Read More

Increased Recruiting Call Since National Guard Returned To NCSA
In a recent meeting between the MAB and members of Michigan Army National Guard , it was reported that recruiting inquiries have increased since the the Guard Bureau in Washington D.C. returned to NCSA.    Read More
WXYZ Gears Up For Annual MHS Valentine's Telethon
WXYZ-TV (Detroit) will air the Michigan Humane Society's annual "Valentine's Telethon"  on February 8 from 6 a.m. to midnight.   Read More


MAB Offers Educational Opportunities Each Month in 2018
Spend "Third Thursdays with the MAB" each month throughout 2018. We will take a break for the Great Lakes Media Show in March and our annual Summer Conference in August, where we look forward to seeing you in person for wonderful and informative live speakers and workshops. Webinars are free to MAB members. Questions? Contact Jacquelen Timm at 1-800-YOUR-MAB. Click here to learn more about the 2018 webinar line up. 

February 15, 2018 | 1:00 - 2:00 p.m.
"Building Relationships Your
Competitors Can't Steal" 
with Chris Lytle

New P1 Learning Training Courses: 
DISC: Selling High D

Course Description:  For the next four weeks we'll be discussing the four different DISC types ins sales. First up, we'll walk though selling the High D type, High D customers, and which tactics to use when encountering these types.   Click here to log in and watch this course... 

Support: For questions, support or additional information please contact our amazing support team by email at or by phone at (888) 944-9377.

Don't miss out on your opportunity for free, online training as an MAB member! Sign your staff up today!

The Robinson Report - Prep
By: Kevin Robinson 
Robinson Medai

Everyone, everywhere needs to prep.

Here's Why Most Podcast Listening Happens on Apple Devices
By: Seth Resler
Jacobs Media Stratagies

The overwhelming majority of podcast listening happens on Apple devices.
Read More

Join the 'SEVEN for 70' Honor Roll and help celebrate the MAB's 70th Anniversary!  
The MAB Foundation is asking MAB members to donate $7 per month to help celebrate.  These donations will contribute to the continuation of the educational programs that have benefited Michigan broadcasters over the years. Learn more and make your gift

Find New and Fresh Talent at our 2018 Career Fairs
Dates are set for the MAB Foundations Spring 2018 Media Career Fairs. Join us March 7 at the Lansing Center or March 21 at Northern Michigan University. Click here to learn more or reserve a booth. 

WCMU To Present Kids and Culture Event
WCMU Public Media is partnering with Art Reach of Mid-Michigan's Kids & Culture free event from noon to 10 a.m. on Saturday, February 17, for a variety of activities such as bracelet making, coloring, etc.   Read More

WDET Explains Facebook Changes to Listeners
With recent changes to Facebook that result in fewer updates from news sources, WDET-FM (Detroit) has posted a complete step-by-step guide for its listeners on its website, including a "how-to" video Read More

Subscribe to MAB News Briefs
Follow Us!  Like Us!
In This Issue

February 15 | 
1- 2 p.m.
Webinar: "Building Relationships Your Competitors Can't Steal" with Chris Lytle. 

March 6 & 7
at the Lansing Center

April 19 | 1- 2 p.m.
Webinar"Advertising Issues for Social and Digital Media" with David Oxenford. 


Mark your calendar now for the 2018 Advocacy Conference and Awards Banquet! Join us August 13-14 at Mackinac Island's Grand Hotel as we kickoff the MAB's 70th anniversary celebration. 
Click here to reserve your room at the Grand Hotel. 


We know your station is great.Now lets show all the other broadcasters across  Michigan just how great you are. Send pictures, video and news releases about your station's accomplishments to be featured in the 
weekly MAB News Briefs

Thanks for the Support of Our Associate Members!

Adrian College/WVAC-FM  

Bell Media Inc.

Hillsdale College/WRFH-LP

Inter-Tribal Council of Michigan

Michael Murphy

Robert Ridder Broadcasting Consultants

Upper Peninsula Breaking News

Michigan Association of Broadcasters | 517-484-7444 | |
819 N. Washington Ave. |  Lansing, MI 48906