Issue #105 May 18,  2018 |  View online
Top of the News:

* Congresswomen Dingell brings Capitol Hill to   Mackinac Island for #MABsummer
* Attn GMs & Engineers: ATSC 3.0 Summit June 27-28
* MAB Holds State Capitol Advocacy Day
* Jacobs Media to Present Techsurvey 2018 Webinar
* Help to Mentor the Future with BCBC's Speed   Networking
* WKAR-TV Shares Repack Updates with Viewers

All this and more below
Congresswomen Dingell brings Capitol Hill to Mackinac Island for #MABsummer
Don't be left on the mainland this summer. Register now to attend the MAB's August 13 and 14 Summer Conference on Mackinac Island. This year's exciting line up of scheduled speakers will include Congresswoman Debbie Dingell (MI-12), who serves on the House Committee on Energy and Commerce, Subcommittee on Communications and Technology, Subcommittee on Digital Commerce and Consumer Protection. and the Subcommittee on the Environment.  You don't want to miss out on hearing from our growing list of influential  industry leaders set to speak at this summer's keynote broadcast event.  Other presenters include   FCC Chairman Ajit Pai NAB Vice President Steven Newberry, TVB President & CEO Steven J. Lanzano and Wilkinson Barker Knauer's David Oxenford Click here  to learn more about this important summer event.  

Book Your Rooms Before They're Gone
The MAB has secured room blocks at several hotels on Mackinac Island, but they are filling up fast. Lock in your rates now and don't get left off the Island this summer. Reservations for The Grand Hotel can be made  here through July 12.;The MAB has also blocked rooms at two other hotels on the island. Block rates expire June 12. Learn more  here .  

Celebrate the Kickoff to the MAB's 70th Anniversary! Place a Message in our Awards Program or become a Conference Sponsor!Learn More

Click Here to learn more and register for the
2018 Summer Conference at the Grand Hotel.

ATSC 3.0
Attn GMs & Engineers: 
ATSC 3.0 Summit June 27-28
The MAB is partnering up with the Ohio Association of Broadcasters for the " 2018 Midwest Next-Gen TV Summit  ATSC 3.0" for General Managers & Engineers on June 27 and 28, 2018 at the C olumbus Marriott Northwest in Columbus, Ohio.  Click here to learn more or to register. 

MAB Holds State Capitol Advocacy Day
On May 15, the Michigan Association of Broadcasters held its State Capitol Advocacy Day in Lansing.  MAB members met with state lawmakers to discuss the need for public notice reform, extending FOIA to the Legislature and the Governor's Office and to educate the lawmakers on the economic benefits of the broadcast industry in Michigan .  
Read More

EEO Public File Report Deadline is June 1
June 1 is the deadline for broadcast stations licensed to communities in Arizona, the District of Columbia, Idaho, Maryland, Michigan, Nevada, New Mexico, Ohio, Utah, Virginia, West Virginia, and Wyoming to place their Annual EEO Public File Report in their public inspection file and post the report on their station website. In addition, certain of these stations, as detailed below, must electronically file an EEO Mid-Term Report on FCC Form 397 by June 1.

DC-Capitol_100 Congress Proposes Increases for Pirate Radio Fines
A bipartisan group of lawmakers has introduced the Preventing Illegal Radio Abuse Through Enforcement Act or "PIRATE" Act to allow the Federal Communications Commission (FCC) to fine someone who "willfully and knowingly" operates an unlicensed radio station up to $100,000 for each day they're on the air. Read More

Jacobs Media to Present Techsurvey 2018 Webinar
On Thursday, May 24, 2:00 p.m. Eastern Time, Jacobs Media Strategies will present a free webinar focused on their just-completed Techsurvey 2018 .   Read More

WDIV-TV, WXMI-TV Honored with Digital Innovation Awards
Two Michigan television stations, WDIV-TV (Detroit) and WXMI-TV (Grand Rapids) took home awards at the Local Media Association's recent Digital Innovation Awards ceremony.   Read More

NATAS Michigan Announces 40th Annual Regional EMMY® Nominations
Television stations, cable networks, ad agencies and production houses throughout Michigan have received nominations for this year's National Academy of Television Arts and Sciences/Michigan 40th Annual Regional EMMY® Awards.  Read More

Nominations for Radio Hall of Fame include Jim Harper and The Breakfast Club
The nominations for the 2018 class of inductees at the National Radio Hall of Fame and voting has started for four of the categories. Detroit's very own Jim Harper and The Breakfast Club has been nominated .   Read More

'Snack and Learn' About the MAB
The MAB staff wants to visit your station and share all the membership services that are available for you Contact Jaquelen Timm today to schedule a Snack and Learn
at your station.

WLUC-TV Hosts Mother's Day Craft Show
On May 11, 12 and 13, WLUC-TV (Marqutte)  hosted a Mother's Day Craft Show at The Superior Dome on the campus of Northern Michigan University .   Read More

WXYZ-TV Welcomes the Brightest and Best High School Seniors

On May 12, WXYZ-TV (Detroit) held its 39th annual "Brightest and Best" celebration, at the station's studios to recognize the academic achievements of local graduating high school seniors .   Read More

Mark your calendars to spend "Third Thursdays with the MAB" each month throughout 2018. Webinars are free to MAB members. Questions? Contact Jacquelen Timm at 1-800-YOUR-MAB or


June 21, 2018 | 11:00 a.m. - 12:00 p.m.
with Speed Marriott

July 19, 2018 | 1:00 - 2:00 p.m.
with DHHS

New P1 Learning Training Courses: 
RPM: Reach

Course Description: The Retailer Profitability Model, or RPM, explains how a retailer makes profit and it's fairly simple. Retailers generate both revenue and expenses. Expenses are subtracted from revenue to get profit. Revenue is made up of traffic multiplied by transaction size, and traffic is made up of reach multiplied by frequency. In this course, we'll take a look at one part of the traffic equation, reach, how it can impact a retailer's profit, and how to help improve your retailers' reach.   Click here to log in and watch this course... 

Support: For questions, support or additional information please contact our amazing support team by email at or by phone at (888) 944-9377.

Don't miss out on your opportunity for free, online training as an MAB member!   Sign your staff up today!

What to Do When What You've Always Done Doesn't Work Anymore
By:  Dick Taylor, CRMC/CDMC

There's no doubt about it. We live in challenging times.  The big word of the day is "disruption."  We read every day about how some new shiny toy is the latest radio "disruptor."  But is that really what's happening?   Read More

10 Common Traits of Winning AC Stations
By:  Gary Berkowitz, 
Berkowitz Broadcast Consulting

Have you ever looked at the ratings and wondered: How do certain AC's always come out on top?  Read More

How to Fix Radio Station Blogposts That Don't Look Right When You Share Them on Facebook
By: Seth Resler
Jacobs Media Stratagies

When describing the role that social networks like Facebook play in a radio station's digital strategy, I often compare them to billboards by the side of the highway.    Read More

Help to Mentor the Future with BCBC's Speed Networking
We're hard at work planning educational sessions for the upcoming Broadcast Career Builder Conference (BCBC) on November 16. BCBC is one of Michigan's only broadcast and media conferences that is strictly focused on educating students and giving them a direct path to success in the media industry. We need YOU to get involved in this conference. Read More

Nominate an Outstanding Media Student for the MABF's Student Advisory Committee
Over the past 10 years students in the MABF Student Advisory Committee have given valuable information and input in the planning of the Foundation's future events and programs!   Read More

Earn a FREE Career Fair Booth this Fall
The MAB Foundation will again host several career fairs this fall to connect YOU with new employees. Participating in multiple career fairs may help boost your EEO file-we can help you do this! In 2018, we're offering a "Buy 3 get 1 Free" promotion.  Read More

Celebrate the MAB's 70th Anniversary with a gift to the Future of Broadcast Excellence
The MAB Foundation invites MAB members to make a gift of $7 per month (or one-time $84 donation) to celebrate MAB's 70th anniversary. The "Seven for 70" donations will contribute to the continuation of the educational programs that have benefited Michigan broadcasters over the years.
Learn more, view our benefactor Honor Roll and make your gift at

MAB Foundation Seeks Summer Raffle Prizes
Be a winner by donating your prize for the MAB Foundation's Summer Raffle! Every year at the Summer Advocacy Conference, the MAB Foundation hosts an exciting raffle drawing for MAB members and their families.  Read More    

WKAR-TV Shares Repack Updates with Viewers
WKAR-TV (East Lansing), which is switching RF channels due to the FCC repack, is keeping its viewers updated with the latest information on the project that started on April 20.   Read More  

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In This Issue
June 1
EEO Public File Report Deadline

June 21 | 11am - 12pm
Webinar: Embracing Digital Sales with Speed Marriott

June 27-28
ATSC 3.0 Summit, Columbus, Ohio


We know your station is great.Now lets show all the other broadcasters across  Michigan just how great you are. Send pictures, video and news releases about your station's accomplishments to be featured in the 
weekly MAB News Briefs


The MAB Foundation invites you to celebrate the 70th Anniversary of the MAB by supporting the future of broadcast excellence.  Click here to set up your $7 per month gift for one year or make a one-time gift of $84.   


Albert Blinke
Dan Boers
Kristin Burns
Allen Clow
Rob David
Marla Drutz
Bruce & Sue Goldsen
Wendy Hart
Bill Keith
Julie Koehn
Fred Jacobs
Paul Jacobs
Mark Libke
Richard Kernen
Pam Manor
Christopher Meller
Dr. Peter Orlik
Robert F. Ottaway
Jam Sardar
AnnMarie Scaramuzzino
Stephen Schram
Peter Tanz
Denise Weston
Jennifer Williams

Thanks for the Support of Our Associate Members!

Adrian College/WVAC-FM  

Bell Media Inc.

Hillsdale College/WRFH-LP

Inter-Tribal Council of Michigan

Robert Ridder Broadcasting Consultants

Michigan Association of Broadcasters | 517-484-7444 | |
820 N. Capitol Ave. |  Lansing, MI 48906