Issue #198 |  May 29, 2020   |   View online
Highlights In This Issue:
More news below!

Kelley-Cawthorn Coronavirus/COVID-19 Update
MAB's lobbyist firm Kelly-Cawthorn is providing this update for MAB members:  Read More

State Capitol_150
GOP Appeals to Supreme Court In Lawsuit Against Governor
State House and Senate Republicans filed a request late on May 22 for an emergency bypass of the Court of Appeals to have the Michigan Supreme Court hear oral arguments in its lawsuit challenging Gov. Gretchen Whitmer's use of emergency powers during the COVID-19 pandemic, according to a Tuesday (5/26) report in Gongwer.  Read More

NAB's Gordon Smith Discusses Capitol Hill Efforts on RBR+TVBR Podcast
NAB President/CEO Gordon Smith gave a 13-minute update on Tuesday's (5/26) RBR+TVBR Coronavirus INFOCUS podcast about the organization's efforts to gain federal relief for local radio and television broadcasters as the COVID-19 pandemic continues to unfold across the country.  Read More

Reminder: PSAs Featuring Candidates Can Give Rise to Equal Time and Public File Obligations
By: David Oxenford, 
Wilkinson Barker Knauer LLP

In recent weeks, with so many government officials looking to get messages out about the coronavirus pandemic, we have received many questions about issues that arise when political candidates appear on public service-type announcements - either free PSAs provided by the station or paid spots purchased by some governmental entity.  Read More

NAB Speaks Against Performance Fees For Radio Airplay
Performance fees for radio stations would significantly harm the industry in the middle of pandemic-related declines in revenue as well as pressure from streaming competition, Curtis LeGeyt, chief operating officer for the National Association of Broadcasters, told U.S. Senators on Wednesday (5/27).  Read More 

Share Your Station's COVID-19 Stories 
The MAB wants to know and share what your station is doing unique as part of its coronavirus coverage in your communities and the associated economic issues you and your clients are facing.  Send your stories and photos to teh MAB's Dan Kelley at
WHTS's Jackie Green Runs to Raise Thousands for Kids Food Basket
On April 20, WHTS-FM (Grand Rapids) morning co-host Jackie Green ran a 26.2-mile marathon through downtown Grand Rapids, raising nearly $4,000 for Kids Food Basket, an organization that provides meals for kids and has stepped up its efforts during the COVID-19 pandemic when local children no longer have the guaranteed easy access to the safety net of school and school meals.   Read More

WSGW Honored as 2020 Service to America Awards Finalist
The NAB Leadership Foundation announced Thursday (5/28) that Alpha Media's WSGW-AM/FM (Saginaw) Sharing Hope Radiation is among the finalists for its 2020 Service to America Awards.   Read More

Jacobs Media Survey Finds Radio Listening Rebounding as Stay-at-Home Orders Ease
InsideRadio reports there's more evidence radio listening is rebounding in May following a decline due to stay-at-home orders enacted in March and April to stem the spread of the coronavirus, according to an online survey conducted in mid-May by Jacobs Media.   Read More

WXYT Names Jeff Riger as Evening Co-Host
Entercom's WXYT-FM (Detroit) has named 18-year station veteran Jeff Riger as the station's new evening co-host, joining Bob Wojnowski from 6 - 8 p.m.   Read More

Sherri Powers Promoted to Chief Engineer at Beasley Detroit
Beasley Media Group has announced that Sherri Powers has been promoted to the position of Chief Engineer at Beasley Media Group's Detroit-based radio properties, including WRIF-FM, WCSX-FM, WDMK-FM and 105.The Bounce.   Read More

Bob Allison's 'Ask Your Neighbor' Ends its 58-Year Run
Following the passing of host Bob Allison on March 25, it was announced May 22 that the "Ask Your Neighbor" radio program will come to an end on May 29.   Read More

WWTV/WWUP, WTCM Raise $6,610 for 4 Local Charities
Back in February, Heritage Broadcasting's WWTV/WWUP-TV (Cadillac) and Midwestern Broadcasting's WTCM-AM (Traverse City) partnered to put on the first-ever Traverse City Golf Expo. This both celebrated one of Northern Michigan's favorite summer sports and raised money for local charities. The totals were just announced and four different non-profits will each receive $1,652.50 thanks to the fundraising event.   Read More

DPTV, Detroit Regional Chamber offer #MPCMoments highlights
With the 2020 Detroit Regional Chamber Mackinac Policy Conference postponed because of the COVID-19 crisis, Detroit Public Television is presenting some of the most memorable #MPCMoments, highlights of past conferences combined with live panels on the best ways to move Michigan forward, moderated by One Detroit's Nolan Finley, Stephen Henderson and Christy McDonald.   Read More

Nominations for Public Media Impact Awards Due June 3
Nominations are due June 3 for the the 2020 MAPB Public Media Impact Awards. Up to two awards are given - one Professional (all professionals including volunteers working in public broadcasting) and one Donor (individuals or foundations). Learn More


Looking for Sales Professionals?

The MAB Foundation Board of Directors approved a new partnership with Central Michigan University's School of Broadcast and Cinematic Arts for the Fall 2020 semester.
The partnership will focus on developing mentoring relationships between students with an Electronic Media Sales Minor and broadcast industry professionals. 
Contact Rachel Krause for more information.

Webinar: Reopening Doors with Innovation and Creativity | Noon on June 9
In The economic impact of COVID-19 has had devastating effects on your station and local businesses. As we begin to emerge from this crisis, clients will start demanding more from you as you provide solutions that address the new challenges that merchants and consumers are facing. Your pre-COVID selling process isn't going to be enough. You have an opportunity to restructure how you sell your station's traditional and digital products and now is the time to redefine your competitive advantage. Going forward, your clients will evaluate you based on your resilience and ability to provide sound business leadership. It is your responsibility to rise above other local marketing reps with creative thought and implementation. Changes to your daily routine and professional life will be required. Come see how to do it!  Sign up for this timely webinar at

Survival Q&A
Mike Blinder, LBS Media Expert and Publisher of Editor and Publisher Magazine, takes LIVE broadcaster questions!
  • How do you get businesses to buy advertising when some are struggling with paying their staff and say that there isn't any money available?
  • What percentage of time each week should be allocated on new business calls?
  • How do you deal with the "we don't do radio" argument?

The MAB is excited to share that Local Broadcast Sales (LBS) is available free to members in 2020.
June 18, 2020 | 1:00 - 2:00 p.m.
"Trends in Local Sales
of OTT Advertising
with Jack Zavoral, Local Media Association
This webinar will explore go to market strategies for local TV stations in the OTT/Connected TV space.
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June 1
Radio FCC License Renewal Filing Deadline
(Learn More)

June 1

EEO Annual Report Filing Deadline (Learn More)

June 3 
MAPB Public Media Impact Award Nominations Due (Learn More)

June 9 | Noon
LBS Webinar: "Reopening the Doors with Innovation and Creativity" (Register Free)

June 18 | 1:00 p.m. 
Free Webinar: "Trends in Local Sales of OTT Advertising" (Register Now)

News Reporter/Anchor
WBKB-TV (Alpena)
Posted: May 27, 2020

Account Executive
WFDF-AM (Southfield)
Posted: May 22, 2020

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We know your station is great. Now lets show all the other broadcasters across Michigan just how great you are. Send pictures, video and news releases about your station's accomplishments to be featured in the 
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