MEDIA ADVISORY
November 16, 2018

MEDIA CONTACTS
Dalmath Associates, Inc. (585) 586-6650
Amanda Antinore ( 585) 729-7533
Roc Holiday Village Construction Begins!

Rochester, NY–November 16, 2018–It's beginning to look like a village! Construction is now underway for the City of Rochester Roc Holiday Village presented by Five Star Bank.

Phase one involves laying down 3,000 pieces of pressurized wood over 17,000-square-feet, making way for the assembly of the tent structures followed by the exterior and interior designs of Santa's Workshop, Gingerbread House, Restaurant and Bar, and shopping vendors.
Roc Holiday Village Upcoming Highlights

Opening Ceremonies – December 1 – FREE!
Roc Holiday Village presented by Five Star Bank opens Saturday, December 1 at 4 p.m. in conjunction with the lighting of the Liberty Pole at Liberty Pole Way. Santa will make his way from the Liberty Pole to Roc Holiday Village for a tree lighting ceremony, followed by free ice skating, visits with Santa, live music and crafts for the kids. Prime Time Brass will perform from 6 to 8 p.m. outdoors.

Ice Skating – FREE!
Skate time and skate rentals sponsored by Wegmans are free during Village hours, Saturday, December 1 from 4 p.m. to 8 p.m., Fridays from 4 p.m. to 8 p.m., Saturdays from 10 a.m. to 8 p.m., and Sundays from 10 a.m. to 6 p.m.

Lighting the Hanukkah Menorah – December 9 – FREE!
Hanukkah will be celebrated by the lighting a 12-foot outdoor menorah, along with kosher food, music and crafts, on the evening of Sunday, December 9. The menorah will be located on Court St.

Mini Maker Markets – December 8 and December 15
Local crafters, DIYers, confectioners, and entrepreneurs will set up shop for two days, on Saturday, December 8 and Saturday, December 15 in the Gingerbread House tent.

Santa's Workshop
Santa's Workshop presented by IACKids and the Anthony Butera Team at Keller Williams Realty will be a magical experience taking kids and their families back in time while waiting to see Santa, Mrs. Claus and the elves. Visits with Santa Claus and a digital photo that can be emailed will be free. A nominal fee including a donation to IACKids is required for photos to be printed on-site.

Calling for photos of downtown Rochester during the holidays
Roc Holiday Village is looking for photos of downtown Rochester during the holidays, including the former Midtown Plaza, Magic Mountain, and other City of Rochester holiday experiences. The photos will be displayed as a tribute to the history of the holiday season in downtown Rochester at Santa's Workshop. They will also be shared on Roc Holiday Village's Facebook page and Instagram

How to Submit Photos:

Breakfast with Santa presented by MVP Health Care

WHEN:
  • Sunday, December 2
  • Saturday, December 8
  • Sunday, December 9
  • Saturday, December 15
  • Sunday, December 16
  • Sunday, December 23

PROGRAM:
  • 9:15 a.m. – Doors open for check-in
  • 10:00 a.m. to 11:30 a.m. – Story time with Santa immediately followed by breakfast buffet, visits with Santa, and crafts with MVP Health Care.
  • Buffet includes pancakes, eggs, sausage, fresh fruit, orange juice, apple juice, milk, chocolate milk, hot cocoa, coffee, muffins, and more.
TICKETS:
  • General admission: $35 – includes 1 adult and 2 children up to 15 years old
  • $8 per additional child 2 to 10 years old
  • $12 per additional child 10 to 15 years old
  • $15 per additional adult
  • Children 2 and under are free
  • Register in advance online at rocholidayvillage.com/breakfast-with-santa

Parking
The Village does not operate any parking but there are surface lots and ramp parking garages conveniently located nearby. Metered street p arking will be available as well as area parking garages. More information can be found online at rocholidayvillage.com/getting-around .

First Aid Tent by Rochester Regional Health
Members of Rochester Regional Health's experienced nursing staff will be in the First Aid tent each day located in the Shopping Village during Village hours.

Contact
For information on sponsorships, collecting toys for kids, and scheduling private events, contact Jenna at (585) 943-0796 or jenna@rocholidayvillage.com .
Roc Holiday Village Sponsors