Most of you know, all of our clients send out a monthly eNewsletter. What you may not know is that I am okay if people do not open the email. Why? Because we just put that company name in front of their clients or prospects via their Inbox. Sure some go to the Promotions tab and spam, but if you can put your name in front of 40-60% of your clients each month, you just helped your brand with TOMA!

Top Of Mind Awareness! 12 times a year, you touched your client and said, hey, don't forget about me. Hopefully, you are marketing to them in other ways, and that 15-20% of those clients are opening and interacting with the content or taking you up on your coupon or offer.

eNewsletters are one of the most inexpensive ways to have TOMA with your customers. To back this up, please read the article below from the Young Entrepreneur Council about eNewsletters.

Also, take us up on our early Black Friday offer and try email marketing with Constant Contact. Plus get 40% off for the first four months with the link below. This offer is only good through November 4th, 2021, so move fast, as you won't see this offer again.

Have a great Thanksgiving, and feel free to reach out to me with any of your marketing or advertising questions.

Building Relationships and providing value long after the sale is important. One of the best ways to do this is to offer a company newsletter to subscribers. On an opt-in basis, you can amass a long list of customers with whom you have a direct line of communication. With a newsletter, you can build trust and authority within your audience and keep your brand fresh in your customers' minds. 

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Check out our endless ideas for Promotional Products at MMDpromo.com.

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*This promotion begins on Tuesday, October 26, 2021 at 12:01 a.m., Eastern Time ("ET") and ends on Thursday, November 4, 2021 at 11:59 p.m., ET. Eligible customers who purchase Constant Contact’s Email or Email Plus package and (i) enter the applicable promo code at checkout during the promotion period or (ii) call a Constant Contact partner during their normal business hours, and mention this offer during the promotion period will receive a discount of 40% on that purchase for the first four billing cycles. After that time, they will be charged the current retail price, automatically, unless they cancel their account or the applicable product. Constant Contact trial account holders or new customers who have never been a paying Constant Contact customer are eligible to participate. This promotion cannot be combined with other offers and may be canceled or modified at any time.