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The MPE Caribbean Report Newsletter offers travel, tourism, Caribbean and global news each week. To share stories, information or intelligence, contact us at info@marketplaceexcellence.com. | |
Grenada elects Dickon Mitchell Prime Minister | |
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Dickon Mitchell, Prime Minister of Grenada
facebook.com/votedickon
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Following general elections last week, Dickon Mitchell is the next prime minister of Grenada, Carriacou and Petite Martinique.
Mr. Mitchell’s National Democratic Congress party won nine of 15 constituencies, defeating Dr. Keith Mitchell’s New National Party. Dr. Mitchell, 75, served as prime minister between 1995 and 2008, then again with a comprehensive mandate from 2013 until last week.
The younger Mitchell, 44, is an attorney and former teacher.
“The boxing match is over, the referees have ruled, and as the champion, it is our job to govern on behalf of all of the citizens of Petite Martinique, Carriacou and Grenada,” the new Prime Minister stated during the swearing-in ceremony.
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Anguilla appoints Deputy Director of Tourism | |
Anguilla tourism executive Chantelle Richardson | |
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Chantelle Richardson is Anguilla’s new Deputy Director of Tourism.
She has been tasked with leading and managing the Anguilla Tourist Board’s (ATB) internal and external relationships and communications, including procurement, human resources, public relations, government relations, ATB policy, and corporate restructuring.
Richardson is an industry veteran with more than 15 years of experience in tourism, sales and marketing in both the public and private sectors. She has served the Anguilla Tourist Board in a variety of capacities over the course of her tourism career, first joining the ATB as an administrative assistant at the New York office in 2005.
Prior to assuming the position of Deputy Director of Tourism, Richardson served as Coordinator, International Markets, responsible for managing the operations of ATB’s international agencies.
Her private sector experience includes working at Malliouhana Hotel and Spa and Viceroy Anguilla (now the Four Seasons Resort & Residences Anguilla).
Stacey Liburd is Anguilla’s Director of Tourism.
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CTO, IATA to hold strategic meetings in Cayman this September | |
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The Caribbean Tourism Organization (CTO) is partnering with the Cayman Islands Government to host its Business Meetings from September 12-15, 2022.
Attendees will include ministers of government from CTO member countries and territories, directors of tourism, senior executives, journalists, aviation experts, and students who will participate in the Caribbean Youth Congress.
On September 14, the International Air Transport Association (IATA) will host Caribbean Aviation Day.
The CTO conference has been on hold for the past two years due to the impact of the COVID-19 pandemic.
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It’s summertime, when the livin’ is easy!
We encourage our friends, especially those who endured cold winter temps, to get outdoors and enjoy the warm weather, summer events and fun activities ... but please remember to focus on health and safety.
Here are some tips from the World Health Organization and the Centers for Disease Control and Prevention to help protect your health this summer:
- Stay cool and hydrated
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Take cool showers or baths
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Wear a wide-brimmed hat or cap and sunglasses
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Hydrate regularly, but avoid alcohol and too much caffeine and sugar
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Eat small meals and eat more often
- Avoid the heat
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Move to the coolest room in the home, especially at night
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Avoid going outside during the hottest time of the day
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Stay in the shade
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Do not leave children or animals in parked vehicles
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Use insect repellent and wear long-sleeved shirts and long pants to prevent mosquito bites
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Use broad-spectrum sunscreen with at least SPF 15 for sun protection; use non-toxic sunscreen ingredients that are deemed safe and effective by the FDA. If you use both sunscreen and insect repellent, apply sunscreen first.
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Get at least 150 minutes of aerobic physical activity every week
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Eat a healthy diet that includes fruits and veggies
Happy Summer!
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A smart content strategy for social media is key. | |
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Generating content for social media can be a tedious task, but if done correctly there’s never a shortage of good content to keep platforms active and engaging.
Social media content can be organized under four themes:
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Branded: Content focused on communicating the brand message, establishing brand recall, hammering key communication and increasing awareness
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Campaign: Focused on the current brand campaign. There are different objectives for campaigns: sales, engagement, contests, user-generated content, etc. Campaign communication is only used for a short duration of the campaign.
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Trending: Branded or unbranded communication utilizing current trending topics to create brand relevance and Top of Mind Awareness (TOMA) with the target audience
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Experimental: Usually a small proportion of the content plan but essential to keep brand communication fresh. This usually utilizes content execution (3D, video, short clips, etc.) to create engagement and increase brand reach.
Need help with your social media content strategy? Contact us. Our experts can help!
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Jamaica’s mining sector undergoes transformation | |
JBM Managing Director Donna Marie Howe (left) chats with MPE’s Special Advisor Lelei LeLaulu in Jamaica. | |
The organization responsible for Jamaica’s mining sector is embarking on a major commercial and industrial project. MPE Caribbean Report caught up with Donna Marie Howe, managing director of JBM (Jamaica Bauxite Mining) during the recent World Free Zones Organization’s Annual International Conference & Exhibition.
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JBM is a government-owned company with a business enterprise mandate
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In addition to being the custodian of more than 4,000 acres of government properties in St. Ann, JBM monitors the operations of Noranda Jamaica Bauxite Partners II (NBJP II), a bauxite mining operation based in Discovery Bay, St. Ann
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JBM holds 51% equity on behalf of the Government of Jamaica in this partnership
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The company’s other core functions include operation of the port at Reynolds Pier in Ocho Rios, and maintenance of the Lydford Estate in the parish of St. Ann
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JBM’s core business entails four distinct strategic business units (SBU) and their supporting functionaries:
- Port and Operations Management
- Commercial Property Management
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Land will be used for projects such as an industrial park and a commercial complex, which will have warehouses, storage facilities, and commercial products to be exported to global markets
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Additionally, there is a spring at Reynolds Pier to facilitate expansion and the export of water
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Many clients will be drawn to knowledge processing outsourcing (KPO) to help develop human capacity
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This project is driven by corporate social responsibility to benefit communities as a hub for job creation
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Howe believes “it is our fiduciary requirement to give back to society, to help the nation grow. As a government entity, we should be driven (by) our social impact and that’s (as an) incubator and a platform to make and propel (us) to do more things as a nation.”
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JBM is looking for strategic partners, and looks forward to the project coming to fruition in the next 36 months
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Join us as we enjoy a look at the Rastafari Indigenous Village in Montego Bay, Jamaica, which offers a transformative experience for visitors. | | | | |