View as Webpage


You are receiving news from Marketplace Excellence Corporation. 

caribbeanreport.jpg

The MPE Caribbean Report Newsletter offers travel, tourism, Caribbean and global news weekly. To share stories, information or intelligence, contact us at info@marketplaceexcellence.com.

 

NOVEMBER 14, 2022

 

Dominican Republic is No. 1 in the world 

Punta Cana, Dominican Republic

The Dominican Republic is the “Most Visited Destination” this year, according to a major industry reference for global travel trends and insights.


In announcing the performance of the top global destinations of 2022, ForwardKeys revealed the top country list is headed by the Dominican Republic, and the top city list by Antalya in Turkey. 


Between January 1 and October 18 this year, based on the latest available air ticketing data, the Dominican Republic welcomed five percent more visitors than it did in the 2019 benchmark year. It is followed by Turkey, Costa Rica, Mexico and Jamaica, the only other Caribbean nation to place in the top 20.


According to ForwardKeys, the strong representation of Central American and Caribbean destinations towards the top of the list reflects the relative strength of the U.S. outbound market and the approach taken by many highly tourism-dependent countries in the Caribbean and Gulf of Mexico, which, throughout the pandemic, imposed less severe COVID-19 travel restrictions than elsewhere, and in doing so maintained their visitor economies. As the year has progressed, they have consolidated their leadership position and begun to exceed pre-pandemic volumes.


Olivier Ponti, VP of Insights with ForwardKeys, said: “Looking at the world on a regional basis, one must admire Caribbean countries for their early efforts to sustain visitor arrivals in the face of the pandemic and their continued growth in an increasingly competitive travel landscape.


“The Middle East also stands out, as it has helped to accelerate its recovery by hosting major global events such as the Dubai World Expo, Formula One grand prix in various Gulf locations and, above all, the FIFA World Cup in Qatar. The Gulf has also seen a relatively robust comeback in business travel, a segment whose recent revival has come as a surprise to many.”

 

Bermuda Tourism Summit to Celebrate the ‘Power of Partnerships’

The Bermuda Tourism Authority (BTA) will host the Bermuda Tourism Summit on Friday, November 18, 2022, at the Hamilton Princess & Beach Club under the theme ‘Power of Partnerships 2.0’.


The event will not only provide updates on BTA sales, marketing and partnership activities, but also will feature speakers dispensing industry insights and introducing tools and techniques to help support tourism entrepreneurs, employees and employers.



Attendees will hear from the BTA’s new leadership team on ongoing initiatives, upcoming programs and the overall strategy for leveraging partnerships for success.


Joseph Diaz, co-founder of travel magazine Afar, will deliver the keynote address during the lunchtime session.


Tracy Berkeley, interim Chief Executive Officer, will deliver an opening address on tourism’s outlook for 2023. “We lead an industry that means so much to a broad cross-section of the country,” she commented.


“Bermuda’s tourism renaissance depends, in large part, on how well we work together to achieve the aims of the National Tourism Plan. For this reason, deepening stakeholder engagement has been a crucial part of our strategic recovery efforts,” Berkeley added.

 

FCCA Ops Committee Chair makes his mark

Russell Benford is the Vice President, Government Relations, Americas for Royal Caribbean Group. 

 

The former Deputy Mayor of Miami-Dade County is wrapping up his

two-year chairmanship of the Florida-Caribbean Cruise Association’s

(FCCA) Operations Committee and continues to make his mark at the association level and with Royal Caribbean as a thoughtful and effective leader.

 

He is pictured here participating in various meetings during last month’s 28th annual FCCA Cruise Conference and Trade Show in Santo Domingo, Dominican Republic.

 

Getting your story “write”

The ABCs of writing for the media (Part 3 of 4)


C: Clear, Concise and Correct 


If you’ve been following this series, you’ll remember we first recommended being authentic and building relationships with members of the media. In this third installment, we’ll take a look at the importance of good messaging.


To ensure you get your story “write” each time, you’ll want to make sure to keep things Clear, Concise and Correct. Let’s dive in to see what that means.


Clear: Be sure every communication you send to the media on behalf of your clients, whether it is a press release or an email response to interview questions, is clear in its message. What is the point you are trying to make? Do you make it clearly and understandably in plain language?


Concise: Next, be concise. Get to the point quickly and without jargon. Not only does this make your story more digestible to readers, but it also makes it easier for journalists to use. For the most part, news media do not have a lot of room for extraneous language, so getting to the point quickly works better for everyone.


Correct: Ensuring your story is both factually and grammatically correct will make the journalist’s job much easier and make it more likely that your content will be used. For example, using American spelling and Associated Press Style for an American media outlet makes your release easier for a journalist to turn into a news story. Using Canadian spelling in a piece you’re sending to a Canadian publication is thoughtful and helpful for the journalist on the receiving end. 

 

Medical Moment

This year World Day of Remembrance (WDoR 2022) for road traffic victims will be held on November 20.

 

Since the first road death 125 years ago, more than 50 million persons have been killed. This has created a devastating economic impact on countries, communities and families. 

 

The Decade of Action 2021-2030 calls for a 50 percent reduction in road casualties.

 

The objectives of this day are to provide a platform for road traffic victims and their families to:

  • Remember all people killed or seriously injured on the roads
  • Acknowledge the crucial work of emergency services
  • Draw attention to the generally trivial legal response to culpable road deaths and injuries and advocate for an appropriately serious response
  • Advocate for better support for road traffic victims and victim families
  • Promote evidence-based actions to prevent and eventually stop further road traffic deaths and injuries
 

MPE Caribbean Report

In this week’s MPE Caribbean Report, we recognize Sandals Resorts International (SRI) Executive Chairman Adam Stewart, who was conferred with an honorary Doctor of Laws (LLD) degree at the 2022 graduation ceremony of The University of the West Indies (The UWI), Mona Campus, held earlier in the month.


 

Happy Thanksgiving!

The MPE team wishes you and yours a safe and enjoyable holiday.


We know we’re a bit early in extending these wishes, but we are taking a break over the holiday and will resume our newsletter delivery on Monday, November 28, 2022.


We are grateful to each of you for reading and sharing our content, which we hope has enriched you personally as well as professionally. Thank you for continuing to take time to share your thoughts and feedback.

We'll connect again soon … and for those of you who are celebrating, Happy Thanksgiving!

 
MPE LOGO GIF.jpg





Marketplace Excellence Corporation (MPE) is a global public relations, marketing and media company.

LinkedIn Share
Facebook  LinkedIn  Twitter