Hello Main Street,

I hope you are having a wonderful week. Below are some retail tips, information about road closures for this weekend, a volunteer opportunity, and upcoming events. If you have any questions, please let me know.


5 Ways to Show Your Customers the Love

It's a great time to be an independent retail business owner. Your customers want to shop with you! You have a face, you can remember your customers' names and what they like to buy, you can make them feel special.

You have the one sure-fire, never-fail, super-profitable strategy for battling the big-box stores. You know your customers personally and you can put their wants, needs, and desires first.

Love Your Customers...

Loving your customers starts by looking at everything you do through their eyes. When you do this, all your business decisions suddenly revolve around what's best for them, not what's most convenient for you.

Here are 5 things you can do every day to show your customers the love:

  1. Set store hours to fit your customer's schedule, not yours.
  2. Choose a product assortment that reflects what your customer likes, not just what you like.
  3. Write your store policies (like your return policy) with your customer's best interest in mind.
  4. Make sure the entrance to your store is always clean and free of debris.
  5. Thoroughly train your staff so your customer gets the same great service from everyone in your store that they get from you.

And the money will follow.

When you love your customers, the money will follow. By putting their needs, wants, and desires first, you dramatically increase their "lifetime value" - the total amount they'll spend with you over their life as a customer.

When you love your customers and nurture your relationships, they will shop with you more often, spend more each time they shop, and send their family, friends, and colleagues to your store.

Sign up for FREE weekly retail tips from WhizBang Retail Training: here




Saturday, April 30th, 2022

The Texas MS150 bike ride will be passing through the City of Bastrop on Saturday, April 30. There will be officers controlling intersections, and delays along the route. The righthand lane of SH 71 frontage road from Old Austin Hwy to Ed Burleson will be closed to vehicles. Cyclists will proceed along Old Austin Hwy to Loop 150/Chestnut St. and through Downtown Bastrop. Motorists should be urged to pay attention to signs and flaggers and be patient. 


Sunday, May 1st, 2022

Main Street from Chestnut Street to Pine Street

The roads will close at 10:00AM on Sunday, May 1st, 2022 and open at 11:00 pm.

Event Hours: 5:30 pm – 8:30 pm

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 Art Immersion 

Lost Pines Art Center 

April 28th-30th 

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Friends of the Library and Lost Pines Garden Club: Used Book and Plant Sale 

Bastrop Public Library 

April 29th & 30th 


Volksmarch -

Artistic Bastrop and the El Camino Real de los Tejas

Downtown Bastrop 

April 30th 


Texas MS 150

City of Bastrop

April 30th

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Table on Main

Downtown Bastrop

May 1st

5:30pm - 8:30pm


Ribbon Cutting for First National Bank

712 Spring St 

May 5th

4:00pm - 5:00pm


Farm Street Opry

Bastrop Convention Center

May 5th


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Main Event - First Friday Art Walk

Downtown Bastrop

May 6th

6:00pm -8:00pm

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Movies in the Park - Moana

Bob Bryant Park

May 7th

7:00pm - 10:30pm


Events on Main -

Market Days

Downtown Bastrop

May 7th

10:00am - 5:00pm

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Art After Dark

Lost Pines Art Center

May 7th

6:00pm -8:00pm

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