Opportunities
Ken Bloch, Program Manager

In the ancient Chinese military treatise, The Art of War, the m ilita ry strategist Sun Tzu says, “In the midst of chaos, there is also opportunity”. This was never more true and in the age of COVID-19.

We can’t meet in person, so thousands of us now meet via video calls, a huge growth opportunity for the firms that sell that technology. Supermarkets and retail store are having protective see-through panels installed to separate cashiers from customers, another fairly new opportunity. I recently got my hair cut for the first time in months (under proper protocols) and they were not using the traditional (reusable) barber drapes to cover me. They went out and got plastic table cloths and are using them once. Its an opportunity for them to cut hair while keeping their customers safe and it’s a way for someone else to sell more table cloths.

My point in all if this, is things are and will continue to change as we go forward, especially due to the pandemic. Don’t get stuck thinking only in terms of how you do business now. This is the perfect time to reinvent how you do something and how someone else might use it. The government buys everything. If you can find a new way to get them something, they will probably buy that too.

Please reach out to your local counselor or any of us with your questions or to request assistance. Maine PTAC will be ready to help you. Oh, and stay safe and wash your hands!