Strategy in Motion
April 2017 Newsletter


   
April 2017
  Darcy Misiak Bien, Strategic Planner
Darcy Bien

Kathy DeLaura, Strategic Planner

Jay Messner
Save the Date:
May 12 
8:30 a.m.-11:30 a.m.

Zenith Restoration
605 Brooklyn Ave.
Milford, OH 45150

Join us for our Learning Forum as Partners in Change shares our insights and learnings about strategic planning.

Complete our survey at right to reserve your spot today!
Discover the 8 Secrets of Success
When you look at uber successful people that you admire, do you think to yourself - how did they do it?

Are they extra smart? Are they extra lucky? Both? Or is it something else altogether?

Researcher, marketing guru and author Richard St. John gave a TED Talk that explains what he believes the answer is after extensive personal research.
Strategic Planning Starts with Understanding
The first step to a successful strategic plan is understanding your key customers and their markets. See our attached free tool Key Customer Survey for more information.

Partners in Change is in the process of gathering feedback on the Strategic Planning Process - how do you define strategy, what are the key challenges, what are the critical success factors for a success process, what is the best advice you have are been giving and more. These are great questions to explore... 

We would appreciate your feedback in our marketing research, see survey link below. We will share our learnings at the May 12 Learning Forum and completing the survey below reserves you a spot.
Many of you are challenged by gathering specific market information. Doing the initial legwork leads to great results in the future. Now's the time to put on your research hat and figure out the market situation and create your customer profiles.

Here are some great starting points*:  
  • U.S. Department of Commerce - search for business, trade and economic information
  • eMarketer - has data from more than 2,000 sources worldwide
  • MarketResearch.com - purchase market research reports from a variety of industries
  • DemographicsNow - find tools for segmentation, customer profiling, site selection, demographic data and competitive analysis reports
  • U.S. Census Bureau - get free access to all census data about people, businesse and trade
Welcome Our New Intern
Partners in Change is proud to announce our recent hiring of a marketing intern. Patrick Allen, a senior at the University of Kentucky, will support a variety of initiatives, including rhw Learning Forum, newsletter and upcoming book.

Patrick will be conducting key client interviews and gathering learnings from the Strategic Planning survey above.

Please help us welcome Patrick to the Partners in Change team!
Our Purpose is to Be Your Sherpa...an experienced guide helping plan your organization's futures.

Our Core Values are Lifetime Learners, Challenging the Status Quo, Feedback is a Gift, Strategy is Energizing and Fun.

Our Vision is 100% Implementation by Our Clients.


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