Krista LaRiviere will be speaking on

CEOs and marketers need to feel confident that their brand is being discovered in both search and social at the appropriate stages of the buying cycle. They need to understand that an outsourced agency is indeed adding long-term value to the web presence asset in both search and social regardless of device.

Lets face it - no matter how much technical competitive advantage you have, the big guys have the edge.  This session will explore why a smaller tech company may, or may not, want to partner with the multinationals.  And if you do - what are some tricks to gain the value while avoiding the pitfalls of dealing with large corporates.

Niraj plans to share some of the lessons learned and facilitate dialogue amongst the participants on the topic of technology growth companies partnering with large corporations.

Apply today and be considered for one of the coveted mentoring spots at this year's Vision to Reality Mentorship Program

Apply today by completing our survey.

Survey findings will be presented at this year's Vision to Reality Conference on April 10^th and captured in our annual Report on emerging Canadian companies.    

For more information on the Vision to Reality Mentorship Program, selection criteria  and speaker/mentor bios visit www.pwc.com/ca/v2r

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Link to conference registration:  http://www.pwc.com/ca/en/forms/2014-04-10-vision-to-reality-conference-2014.jhtml