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At Marden-Kane, September means rolling up our sleeves and diving into preparations for our upcoming fall and holiday promotions with our clients. We have two new team members who have joined us that we would like you to meet below! Plus, this month we tackle two questions we often get: one is from clients about how to find the right incentive for their brand promotions, and the other is from consumers about what they can do to increase their chances of winning a sweepstakes prize. If you have a question about a fall or holiday sweepstakes, contest, or instant win game, contact us today!
Celebrating over 60 years in Promotion Marketing.
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Marden-Kane welcomed two new account coordinators this past month: Daniel Moss and Liz Spencer. They recently completed Marden-Kane training and are hard at work on servicing your promotions. We spoke to them recently to learn more about them.
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We are constantly asked by our clients what promotion incentives work best. Should they give away a lot of small things, or one big thing? What is the ideal value of an incentive or prize? Do small incentives work? Here is a short summary of what promotion incentives work to entice consumers to register for a promotion such as a sweepstakes or contest or loyalty program.
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A sweepstakes is a promotion that involves an element of chance - usually a random drawing or random instant win. So are there ways to have a sweepstakes advantage if the drawing is random? Only if you make your entry count. Here's how.
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For comments or questions, email us at expert@mardenkane.com; or call us at 516-365-3999. Our address is Marden-Kane, Inc. 575 Underhill Blvd., Suite 222,
Syosset, NY 11791-3416. Click here to view our Privacy Policy.
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