Issue 3: September 2019
Mason Small Business Development Center
Providing guidance that will turn your ideas into an enterprise
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Mason SBDC Newsletter
September 2019
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The arrival of fall signals holiday-season preparations for many industries. Ramping up operations for
one of the most lucrative
and busiest seasons requires advance planning and deployable strategies. As
they gear up for the holiday season, b
usiness owners aiming to sharpen sales, branding or operational efforts for the upcoming quarter, could find the following practices beneficial:-
- a well-reviewed marketing strategy,
- taking stock of inventory,
- clear messaging intended for target-market,
- a review of last year's performance + the current year's averaging trends
- other pointers as provided in this SBA article
Appropriate performance assessment a
s the calendar year approaches it's final months is critical in
making an accurate predication for growth.
Mason Small Business Development Center's
(
Mason SBDC
)
free
*
counseling services assists small business owners with strategies for growth, sales, marketing, selling to the government and so much more.
Get in touch with our team today to talk to a business mentor:-
help@masonsbdc.org
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703 277.7747
*Mason SBDC FREE counseling and training services are
made possible by our generous sponsors & partners shown below
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Proctor360: A Solution for Online Testing
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Over the past year, a local entrepreneur, working with the
Mason Small Business Development Center
team, has been focused on bringing a new approach to the “EdTech” sector. Mr. Ganga Bathula is the CEO and Co-Founder of a Fairfax, Virginia based early stage startup called
Proctor360
. This innovative company plans to bring highly secure testing and professional certification proctoring directly to consumers. From the outset, Mr. Bathula and his team sought resources and help from the Mason SBDC and its Director and Senior Business Adviser,
Timm Johnson
and
George Siragusa
respectively. Using Lean Startup Principles, both Timm and George began providing advice and guidance regarding a strategic plan that would take Proctor360 from concept to commercialization.
Having worked in the brick and mortar testing and certification space for 25 years, the team at Proctor360 has had the benefit of perspective. The problem had been integrity and security. They also saw the early indicators of change. They have seen how the industry drivers begin to shift even exam testing more toward the convenience and flexibility of the online economy.
Up to this point, stringent processes, applicable technology and security requirements from schools, universities and companies were not yet robust or available.
Continue Reading..
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Mason SBDC offering counseling services in Woodbridge, VA
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The Mason SBDC marked a significant milestone in July, expanding it's presence to Eastern Prince William County.
The agreement provisions include 5-day counseling services in addition to free business workshops by Mason SBDC in Prince William County. The new location is seeing impressive increase in the demand for appointments since the opening in July, which the program is successfully keeping up with. Mason SBDC is honored and delighted to be of service and appreciative of the closer proximity to regional business community.
Stay tuned for additional news regarding services within the region.
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Mason SBDC
welcomes
new Senior Counselors
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July was a month of significant growth and fantastic additions for the Mason SBDC. The Program welcomed three new Senior Counselors to the mentor- team. The Mason SBDC is honored and pleased to have Senior Counselors - Ms. Tiffany Hosey, Mr. TJ Master and Mr. Gary Alfano on board.
To learn more about the new mentors, click here: -
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Access to Success: Multicultural Business Conference
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A presentation on service offerings was provided by Mason SBDC Director, Timm Johnson. Members of the team networked as exhibitors alongside various area resource partners at the event.
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Mason SBDC Program Showcase at 1 Million cups event at CenterFuse
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A showcase of the organization(s) was well represented by George. He also held a town-hall for the attendees addressing entrepreneurial challenges faced by the business community.
George Siragusa who has been mentoring businesses at
CenterFuse
since January has been an invaluable asset to the Mason SBDC program and clients alike.
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The Mega Networking Event
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Program Members - Senior Counselor, TJ and Technology Coordinator, Toby R. were in attendance, networking and providing program information as exhibitors.
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Business Workshops 2019 - 4th Quarter
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Start a Business (Legal & Admin Steps)
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"Coach aka Mr. Siragusa is such an awesome person. His willingness to work with you and aid you in the process to success is priceless. As an entrepreneur one of the hardest things is getting people to understand you, your vision, and the opportunity you see. At most what we need is someone that shows us they believe, see the opportunity, and have a willingness to help you if you're willing to work. I really am thankful for all his help and he has become another person on my list that I pray I make them proud and happy they poured into me
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