Media Advisory

For Immediate Release

Youth-Led Sticker Shock Campaign Kick-Off at

Frank Church High School

What: Launch of Youth-Led Alcohol Awareness Campaign


When: Thursday, November 7, 2024, between 10:25 a.m. and 1:45 p.m.


Where: Frank Church High School Library, 3608 S Milwaukee Ln, Boise, ID 83709


Description:

Frank Church High School students are set to launch a youth-led alcohol awareness campaign aimed at preventing underage drinking. As part of this impactful initiative, students will place 30,000 stickers on bags used by customers at local liquor stores. The stickers, displaying the message “Ensure Brighter Futures: Never Provide Alcohol to Minors,” are designed to remind adults of the critical responsibility to prevent youth access to alcohol.


The campaign will officially roll out statewide in liquor stores starting November 29, 2024, and is a collaborative effort sponsored by The Office of Drug Policy, the Idaho Liquor Division, and Frank Church High School students. The students involved are driven by the hope that their efforts will emphasize the serious consequences associated with underage drinking and foster greater community awareness.


Tara Haley, an AVID teacher at Frank Church High School, shared, “I have had students, who are now proudly sober, tell me that they were first given alcohol as a young child by an adult they trusted. I believe some adults do not realize the impact drinking young has on a child’s brain, behaviors, and possible future addictions. Adults also can face legal ramifications. I’m proud of my students for helping spread this important message.”


Local news media are welcome to attend this event and are requested to inform Public Affairs Administrator Dan Hollar at dan.hollar@boiseschools.org if they plan to cover it.


For additional information, please contact:

Tara Haley at tara.haley@boiseschools.org.

News Media Contact

Dan Hollar 

Public Affairs Administrator 

Boise School District 

208-854-4064 

dan.hollar@boiseschools.org

www.boiseschools.org

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