OKCMAR has received a NAR grant for the marketing of our homeless initiative.
Next thing we need is for our members to join the effort!
This part of the initiative is divided into three areas:
Messaging
This workgroup will be responsible for developing a messaging campaign to educate the membership and public about the challenge of homelessness in the metro. Messaging will include the creation of a factoid campaign utilizing OKCMAR communications, social media, and other marketing tools.
Marketing Campaign
This workgroup will be responsible for developing a marketing campaign utilizing owned, paid, and earned media.
Homeless Programs & Resources
This workgroup will be responsible for gathering information from organizations, resources and services serving the homeless community. They will develop a tool to connect membership with these resources.
To sign up for a group or if you have questions, please e-mail Gary Jones at gjones@okcmar.org.
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