Volume 28

Monthly MarketStats
JULY 2020
Nine Ways to Use MarketStats 
Agents are staying extremely busy as interest rates continue to reach historic lows. Finding listings to show to buyers, however, is a real challenge, with inventory down as much as 50 percent in some markets compared to last year, according to recent reports. 
It’s crunch time for listing agents and buyer’s agents, but there’s good news: you can lean on MarketStats tools to support your efforts by providing access to up-to-the-minute data, telling you exactly what’s happening in your market. 
MarketStats equips you to create meaningful, customized data tables, charts and reports without spending hours collecting the data and designing your own layouts. Here are nine ways MarketStats can help: 
1) Compare local and regional numbers to zero in on what’s happening in specific markets 
2) Support your recommendations at listing presentations with data 
3) Write blog articles and emails on local markets using statistics to support your findings 
4) Look into submarkets such as condos or three-bedroom properties* 
5) Compare up to four geographies* using multiple metrics and variables 
6) Spotlight your expertise and knowledge by sharing charts through social media and your website 
7) Highlight metrics such as months’ supply of inventory to show current supply and demand trends to your clients 
8) Use data to manage expectations during pricing conversations 
9) Share local data with charts that update automatically, or export the data to create your own charts 
These are just some of the ways agents across North America are using MarketStats to position themselves as market experts both online and in-person during client meetings. Why not try a few of them for yourself?

For more information, view our resources page: https://marketstats.uservoice.com/ 
The Local Market Update JULY 2020
(Jackson County)
Local Market Updates are found in monthly, one-page market reports for
pre-defined geographic areas in the Jackson region for single family properties.

You can create your own custom report in Paragon by clicking on:
>Resources Tab
The Monthly Indicators Report
JULY 2020 (Jackson County)
What are Monthly Indicators? 
ShowingTime provides a monthly look at key real estate trends, such as the number of homes for sale, changes in prices and current inventory*, for an entire market or a specific segment. 
This report breaks down the data by Single Family, Townhouse/Condo, New Listings, Pending Sales, Closed Sales, Days on Market Until Sale, Median Sales Price, Average Sales Price, Percent of List Price Received, Housing Affordability Index, Inventory of Homes for Sale and Month’s Supply of Inventory.
You can create your own custom report in Paragon by clicking on:
>Resources Tab >MarketStats
Showings Report

What is the ShowingTime Showings Report? 
This report, available with FastStats, can be used to determine buyer interest, calculate total showings and see the number of listings for a given time frame. It breaks down showings into price ranges such as $300,001 to $450,000 or $150,000 and below. It can be segmented for a particular county or give you the totals for an entire area. 
1.) How do I add my seller so they can receive feedback from showings?*
  • You must first add your seller to their listing by going to the contact section on the listing worksheet and clicking "Add Owner/Occupant." Then you'll need to configure the owner to receive feedback. See how.

2.) Can I email all agents who have shown my listing?*
  • First, navigate to the Listing Activity Report for the listing and click on the blue “Send Notification” button. This will open a window which will allow you to customize your email message, recipient(s) and message type. See how.
Jackson Multiple Listing Service | 517-787-6175 | 517-787-2223 | Kelly@JacksonMiHomes.com | www.JacksonMiHomes.com