BSB 191     J. Morris Hicks     (3-7-19)  
Just Doing What Feels Right to Me  
With special thanks to my favorite journalist: Dahr Jamail

Full Disclosure. Oftentimes, the global trends that I follow daily and write about each week can be depressing. And at times, I wonder why I should bother writing about all this scary stuff that most people don't want to hear?

Then, I watched Mr. Jamail's latest interview.

Near the end of his 2-12-19 interview on Democracy Now, he stated the following three sentences that mesh with the way I am feeling right now. And it's comforting to know that I am not alone with these kinds of doubts or feelings?

1. What is my own personal moral obligation? 

2. It really doesn't matter what the results are; what really matters is: Am I doing the right thing?

3. Am I doing all that I can right now in this time of crisis?

When I heard him pose those three questions, I got a very warm feeling - the kind of feeling one experiences upon realizing that he is not alone; that someone else is challenged by the same issues. 

So, with no further ado, I want to share Dahr's 2-12-19 interview with you. I consider it an excellent overall assessment of where we all stand with respect to our ability to survive and thrive in the years ahead. 

24-minute video. If you don't have time to watch it now, please take time to watch it over the weekend with someone you love. And near the end, listen for those three sentences that were so helpful for me.

The End of Ice: Dahr Jamail on Climate Disruption from the Melting Himalayas to Insect Extinction
The End of Ice: Dahr Jamail on Climate Disruption from the Melting Himalayas to Insect Extinction

I describe Dahr as a sincere, award-winning journalist with a conscience and a burning compulsion to do the right thing in terms of informing the world regarding the most important topic in the history of humanity. Our survival.

He is just doing what he can do and what feels right to him morally. And, in following his lead, so am I.

But I am not a journalist or a scientist. I was educated as an industrial engineer, served as an officer in the U.S. Coast Guard, and earned an MBA before beginning my 40-year business career. 

Early in the final trimester of that career, I became curious about the optimal diet for humans. Who knows why? But from 2002 to 2005, I learned a great deal about a much broader topic than I had ever imagined. 

Early on, I concluded not only that the typical Western diet in a world of 7.7 billion people was grossly unsustainable, but that there were many other elements of our lifestyles that were also unsustainable. Then, along about 2012, I began to recognize the urgency of climate change, which had begun to rapidly shrink the time remaining for us to resolve our many reckless lifestyle issues. 

The U.N. is now saying that we've only got about eleven years to get it right.

What to do? Throughout my career, I have always strived to connect all dots and grasp the "big picture" before taking action on any problem, issue or improvement opportunity. 

Doing what feels right . So what about now, in 2019? How am I leveraging my own unique background for the greater good? I refer back to Dahr's three sentences quoted earlier, as I am simply striving to do what feels right for me. You might say that I am just...

...following My Moral Compass

And what is that? It is the leveraging of my experience as an engineer, business executive and process-improvement specialist to promote a vision of the "greenest" possible living arrangement for humans on planet Earth.

Not just barely green enough, we must strive to make it even "greener" than it has to be. Without a doubt, it is  far better to err on the plus side of pleasing Mother Nature than on the dangerous side of too little, too late.

For example, rather than trying to repair or replace the decaying infrastructure in our cities, airports, highways and factories...we should begin creating a far superior way of living, when it comes to longterm sustainability.

And before we start building, we must develop a set of master plans, so to speak. Between the brightest human minds coupled with the best that AI, blockchain, 3D printing and other powerful tools can deliver, we should be able to come up with an incredible plan. Within just a few years.

By design, our new habitat will ONLY provide "green" lifestyle options coupled with an international  HyperLoop transit system that could eliminate 90% of the autos, trucks and air travel that we have today. 

And the FOOD problem? Since it's by far the easiest, that's the one we should urgently attack first. 

I continue to work on our 4Leaf Survey and related tools in an effort to help speed up the inevitable move completely away from our unsustainable practice of eating animal-based foods. You can check here on what we're doing at

Further, as I have reported many times, our future depends on urgently addressing five grossly unsustainable situations related to human activity. One food problem just happens to be the ONLY one of the five "situations" that is possible to be rectified in just five or ten years.

By comparison, it will take many decades, if not many centuries - before there will be straight A's on this report card. Not knowing Mother Nature's time schedule, we'd best start working urgently on all five NOW!

All Five Must Be Addressed Urgently.

Back to AGRA and GRATOLA. As I go about my work in promoting the AGRA vision that I have been writing about since September of 2018, I am continually guided by the need to have a fairly detailed understanding of what our future harmonious life with nature might look like. 

Please understand that I am not so naive to think that my vision will come to pass, but that rather it might inspire other visionaries to consider an even "bigger picture" than they may have imagined otherwise.

Many visionaries, academics, scholars, and scientists have begun saying that we need to totally re-invent the way we live.  Hopefully we will have global collaboration  as we design, plan and build the sustainable paradise that Dr. E.O. Wilson says that we're capable of creating?

Maybe that future paradise will look something like this:

The Bottom Line. To me, it all boils down to carefully planning and building a global human habitat that is capable of coexisting in harmony with nature. 

I see that happening within a continuously improving vision of how all humans can live an enjoyable life of dignity on this special planet. We may not retain all of the so-called "luxuries" that we have today, but we just might end up with an amazing result - richer, fuller, and more meaningful lives than we are now living.  

My vision began with this BSB almost six months ago. 

followed by this one a month later

Since then, I have posted a related BSB on this topic every single week and here are links to six more of them for your convenience: 

So What can you do?  Three things:

1. Live as greenly as possible while doing all that you can to raise the awareness of "big picture" solutions that are ultimately necessary to save our civilization.

2. Share this BSB and my  "Mama Ain't Happy" BSB with prominent journalists, thought leaders and/or elected officials whom you respect. They need to learn a lot more about the many reasons why  Mama ain't happy.

3. Help me find thoughtful audiences where I can speak freely about the most important topic in the history of humanity.

Until next time, just remember...

Humanity is on a collision course with Nature.
A damaged Nature will survive. We may not.
We must change course to avert an ecological disaster.

Be well,

J. Morris (Jim) Hicks 
CEO, 4Leaf Global, LLC

I welcome your feedback and/or questions at:

Need  a speaker for your group?  My updated topic for 2019:  Saving our Civilization -- Earth as a "System"

 (now contains 5-minute video of me speaking in Tucson) 

Upcoming events.  My next  public presentation
will be in April at the University of Scranton - an event co-sponsored by The Greenhouse Project and the Environmental Studies concentration at the university. 

In 2018, I spoke at a  VegFest in  Fort Myers, at  in Honolulu and Kahului, Maui, the   College of the Holy Cross  in Worcester, MA, a  Plant Powered Manhattan  event in New York, and at a lakeside health conference in  South Haven, Michigan

Link to a 56-minute video of my April 2018 talk in Honolulu:  Food. Health. Planet. Our Future as a Species.

To schedule a presentation at a venue near you, please contact me at

Promoting health, hope and harmony on planet Earth

Moonglow J. Morris Hicks

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