SANTA MONICA—Agency social insights director called an all-hands meeting to pour through the analytics of their most recent tweet for a client. The tweet received 6 likes and 3 retweets which is 23% higher than their average. “We’re looking at this from every angle and using our proprietary predictive models to ensure our posts continue to achieve this kind of success,” said a spokesperson. Additionally, the entire 14-person team is planning an all-day session later this week to analyze their latest successful Facebook post which garnered 8 likes and 4 shares.
|