Director's Digest
By Greg Holbrook
Executive Director
New Smyrna Museum of History
Although it has been a trying year for the entire world, 2020 has left the Southeast Volusia
Historical Society and New Smyrna Museum of History feeling thankful.
The realization that we would need to close to the public, along with the duration of this Covid-19 event, caused us to step away from direct public contact and explore other options to engage with our audience.
With previous fundraising efforts being established on public events and small business donations, we were forced to reach out to our supporters to help us make up the $15,000 that would have normally been realized by our two annual fundraisers.
By June, our fundraising team was working to put together a formal appeal that was launched via a direct mail piece, email share and GoFundMe solicitation to make up for these traditional fundraisers.
Your response was generous, as supporters donated and renewed out-of-date memberships to help us achieve this goal by end of year! Thank You all for your continued support.
The challenges of 2020 also presented opportunities for us to improve in areas that had seemed less important in past years. Without the option to invite folks into the museum, we realized that we needed to improve upon our social media presence and learn to engage with a virtual audience.
Our virtual programs co-hosted with the Florida Public Archaeology Network throughout this year have been well received. Even growing to include a global audience with attendees from Greece and Italy joining November’s program.
We have also entered the ecommerce world and you can now shop for items from the museum store from wherever you might happen to be, see the link to view the store in this newsletter.
Other projects, such as our initiative to develop a strategic plan and the beginning of construction related to our recent Echo grant award were able to move forward. All along we scrutinized the calendar and latest news, hoping for an opportunity to reopen our doors.
From today's vantage point as we look back on all we have missed this past year, the absence that stands out most clearly, is you. The conversations our volunteers never had, the programs we couldn't enjoy together and the precious human interaction that makes life so rich, are missed the most.
Events such as these take away the precious person-to-person interactions that we would otherwise get to share with you and the other folks who have a like-minded interest in history, whether they be locals or visitors.
Our hope for the coming year is that soon we will all be able to view Covid-19 as a thing of the past. At some point in the past someone proclaimed that "time is money". Perhaps when all this is over, we might remember these days as we reflect back and realize that time, time with our friends and family, is a currency more precious than money. I never really liked that saying anyway.